Mandela Tops All Media Funerals, except John Paul II’s, Since 1997
No. 3 Ronald Reagan, No. 4 Princess Diana, No. 5 Michael Jackson, No. 6 Mother Teresa
Lady Thatcher Does Not Make the Cut
Ranked by TrendTopper Internet MediaBuzz
Austin, TX January, 2014 – In an exclusive analysis performed by the Global Language Monitor, the death of Nelson Mandela has topped those of all global influencers since 1997 with the exception of Pope John II, back in 2005.
“The emergence of Nelson Mandela into the No. 2 position is a testimony to the universal appeal of the man and his ideals,” said Paul JJ Payack, president and the Chief Word Analyst of GLM, “especially in a time when superficialities such as ‘twerking’ and the taking of so-called ‘selfies,’ seem to monopolize the airways in all their many forms.”
The re-emergence of John Paul II into the top spot also is seen by some as a worthy tribute to a man who helped end Communism’s grip over Eastern Europe and beyond. The legacy of Ronald Reagan presidency is viewed as transformational by both US political parties which can account for his continued high regard.
Nelson Mandela took the No. 2 spot, ahead of Ronald Reagan (2004), Princess Diana (1997), the mother of the future line of British Monarchy, including Prince William, his wife Kate and their new son, George, Michael Jackson (2009) the entertainment icon, Mother Teresa (1997).
Lady Thatcher, the long-serving British Prime Minister who died last April just missed the survey cutoff.
The deaths of Saddam Hussein and Osama bin-Laden were excluded from the analysis, since they are placed in the news category.
The top global media has been reshaped considerably in the last fifteen years and GLM’s source materials reflect that change: GLM’s survey now includes billions of web pages, millions of blogs, the top 300,000 print and electronic media in more than 24 languages, and social media sites as they come online.
The current study is an update from 2009 when GLM found that the so-called King of Pop, Michael Jackson’s funeral moved ahead of Pope John Paul II, whose funeral in 2005 previously set the standard.
In GLM’s earlier 2009 study, the death, aftermath, and funeral of Michael Jackson had some 18% more stories in the global print and electronic media than that of Pope John Paul II in 2005. The analysis covered the Top 5,000 print and electronic media sites, but excluded blogs and social media since they did not have a significant presence throughout the period of measurement.
- Michael Jackson, 2009
- Pope John Paul II, 2005
- Ronald Reagan, 2004
- Mother Teresa, 1997
- Princess Diana, 1997
About the Global Language Monitor