Adorkable Top Television Word of the Year (Teleword)

… from New Girl, Big Bang & Modern Family

followed by Shell Shock, Bi-Polar, Dothraki and La Toti

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Ninth Annual Analysis by the Global Language Monitor

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Austin, Texas, USA. September 25-26, 2012. The Global Language Monitor (GLM) today announced that ‘adorkable’ from New Girl and Big Bang, and Modern Family the Top Teleword of the Year followed by ‘Bi-polar,’ ‘Dothraki’, and ‘La Toti’.  Rounding out the top ten were ‘scripted,’ ‘Kate,’ ‘fourth screen,’ ‘nerdy,’ and ‘Jubilee’. The awards are announced in conjunction with the Primetime Emmy awards at the beginning of the Fall television season in the US.  This is the ninth annual analysis by Austin-based GLM.

“This is the first time a single phrase from three outstanding comedies shared the top spot,” said Paul JJ Payack, President and Chief Word Analyst of GLM.  “This year’s list also reflects a world trying to find a new equilibrium for itself from lessons culled from its past, its present, with a touch of fantasy as it moves into the future.”

 

Read it now in TIME!

 

 

 

 

 

 

 

 

The Top Telewords of the 2011-2012 season with commentary follow:

1.     Adorkable (Big Bang Theory, New Girl and Modern Family) – The word has been around for nearly ten years now and has applied mostly to men (as in Jim Parsons), but somehow Zooey Deschanel, and  Modern Family’s Rico Rodriguez II (Manny) and Ariel Winter (Alex) have all added a vibrant dimension to the term. [A portmanteau word from dork and adorable.]

2.     Shell Shock (Downton Abbey) – The trauma of shell shock both in the trenches of World War 1 and the vanishing way of life of the English Upper Class lies at the center of this early 20th c. drama. Societies, too, can experience shell shock. [Also called battle fatigue, now known as Post-traumatic Stress Disorder (PTSD)].

3.     Bi-polar (Homeland) – Looking at an insane world through bi-polar eyes, Claire Danes presents an intense, intriguing portrayal of the post-Modern battlefield found in Homeland, where the enemies are neither obvious nor detectable on both side of the battle.  [Historically known as manic-depressive disorder, where people experience disruptive mood swings.

4.     Dothraki (Game of Thrones) – The twenty-three consonants and four vowels of the Dothraki language are not much easier to understand that the series multiple plotlines. [Dothraki is a made-up or 'constructed' language.  There are hundreds of these 'constructed' languages from 'Vulcan' to J.R.R. Tolkien's 'Elvish' to the 120-words of  'Toki Pona'.

5.     La Toti (Modern Family) – Family nickname of Sofía Margarita Vergara Vergara, the highest earning actress in American television for the past year ($19.1 million).  ['La Toti' loosely translated as 'the be all and end all'.]

6.     Scripted – Scripted shows now mean ‘not reality’.  Like the term guitar now needs the retronym ‘acoustic guitar’ to differentiate itself from its electronic brethren, reality TV has now become the dominate genre.

7.     Kate – Who are the 100,000 people surrounding the Duchess of Cambridge?  Those would be the Olympians and fans of the London 2012 Summer Olympics. Oh.

8.     Fourth Screen – Whatever happen to the three-screen world of tomorrow.  That would be yesterday.  Past prognosticators  evidently forgot to consult Steve Jobs about the ‘tablets’ in their future. [The three screens were those of the television, computer and smart phone.  Apple's iPad proved to be a game-changer introducing a new class of devices called 'tablets'.

9.     Jubilee – From Queen Elizabeth II’s 60th anniversary on the throne of England.  The traditional Jubilee period is fifty years, but no matter ….

10.  Dramedy (Louie) -- Is it comedy?  Is it drama?  Dunno, but it’s definitely C.K. [Shorthand for his Hungarian surname -- Székely.]  .

This exclusive ranking is based upon GLM’s Narrative Tracking technology.  NarrativeTracker analyzes the Internet, blogosphere, the top 250,000 print and electronic news media, as well as new social media sources (such as Twitter) as they emerge.

The words, phrases and concepts are tracked in relation to their frequency, contextual usage and appearance in global media outlets.

The Top Telewords of previous years:

2011 – SpillCam from the Gulf Oil Spill, followed by Guido (Jersey Shore) and Reality (TV)

2010 – ‘Royal Wedding’ of Kate Middleton and Prince William, followed by Charlie Sheen’s ‘winner,’ and Arab Spring.

2009 – ObamaVision — All Obama, all the time, everywhere, followed by Financial Meltdown and the death of Michael Jackson.

2008 – Beijing (from the Olympics), ObamaSpeak, followed by ‘facts are stubborn things’, ‘it is what it is,’ and Phelpsian.

2007 – “Surge” from the Iraq War political and military strategy, “That’s Hot®” Paris Hilton’s popular expression that is now a registered trademark, and “D’oh!” from The Simpsons and The Simpsons Movie.

2006 – ‘Truthiness’ and ‘Wikiality’ from the Colbert Show followed by ‘Katrina’, ‘Katie,’ and ‘Dr. McDreamy’.

2005 – ‘Refugee’ from the coverage of the aftermath of Hurricane Katrina, followed by ‘Desperation’ from Desperate Housewives and ‘Camp Cupcake’ from the on-going Martha Stewart follies.

2004 – “You’re Fired!” edged “Mess O’ Potamia” followed by “Girlie Men,” “God,” and “Wardrobe Malfunction”.


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Top Ten Words of 2010 on NBC Nightly News

Top Ten Words of 2010 on Letterman

Stephen Colbert’s Send-up of GLM’s Analysis of Obama’s Gulf Oil Spill Speech

The Colbert Report Mon – Thurs 11:30pm / 10:30c
Obama’s Simplified BP Oil Spill Speech
www.colbertnation.com
Colbert Report Full Episodes 2010 Election March to Keep Fear Alive

Global Language Monitor tracks and analyzes… by tvnportal

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BBC America: ‘Millionth English word’ declared

A US web monitoring firm has declared the millionth English word to be Web 2.0, a term for the latest generation of web products and services.

Matt Frei reports on English’s unique linguistic evolution and then spoke to Global Language Monitor’s Paul Payack who helped find this millionth English word.

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SEE ALSO

BBC NEWS | Programmes | World News America | ‘Millionth English word’ declared

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One Million Words and Counting: NBC

NBC News: One Million Words and Counting

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Watch ABC NightLine: ‘The Word Nerd’ Discovers the Millionth Word

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Now you can watch the Global Language Monitor Channel on

All Language News, Any time You Want It!

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Top All-time Bushisms (CNN)

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London Edges New York for Top 2012 Global Fashion Capital

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Ninth Annual Ranking Now Includes Fifty-five Cities

September 6, 2012,  New York and Austin, Texas.   London has been crowned the Top Global Fashion Capital, edging out New York for the second year in a row, according to the Global Language Monitor’s annual ranking of the Top Fifty Fashion Capitals.  London and New York were followed by Barcelona, Paris and Madrid.  Rounding out the Top Ten were Rome, Sao Paulo, Milano, Los Angeles, and Berlin.

“London’s two-year run has been has been propelled by two rather extraordinary circumstances:  the emergence of the former Kate Middleton as a top fashion icon and the recent completion of what have been hailed as an extremely successful Summer Olympics,” said Bekka Payack, Manhattan-based Fashion Director of GLM.  “In recognition of the significance and growth of regional capitals with their distinctive styles and contributions to the fashion industry, GLM expanded the list to some fifty-five cities on five continents.”

Top movers on the plus side included Antwerp (+33), Caracas (+27), Johannesburg (+23), and Sao Paulo (+18).  Top movers on the down side include Mexico City        (-25), Toronto (-19), Moscow (-17), Chicago (-14), and Mumbai (-14), attesting to the heightened global competition.  Newcomers to this year’s analysis were Vancouver (31),  Seoul (34), Boston (44),  Houston (49), and St Petersburg, Russia (51).

Prior to London’s two year reign, New York had reclaimed the crown from Milan.  Previous to this, New York had been the top fashion capital for five years running, taking the crown from Paris.
The 2012 Top Global Fashion Capitals, with Rank, Previous Year’s Rank, and commentary:
1.   London (1) – Competitors stymied by Kate Middleton and now the hugely successful Summer Olympics.
2.   New York (2)– That toddling town is waiting in the wings for London to stumble.
3.   Barcelona (7) — Iberia rules with two fashion capitals in the Top Five.
4.   Paris (3)–  Topped ‘haute couture’ category, of course.
5.   Madrid (12)– Making a strong move toward the top.
6.   Rome (13)– Edging Milano this time out.
7.   Sao Paulo (25) — The Queen of Latin America, again.
8.   Milano (4) — Slipping a few spots, but never for long.
9.   Los Angeles (5) — The City of Angels strengthening its hold as a true fashion capital.
10.   Berlin (10) — Remains among the elite — and deservedly so.
11.   Antwerp (44) — A surprising large climb in a very short time (up 33 spots).
12.   Hong Kong (6) — Tops in Asia, though down six year over year.
13.   Buenos Aires (20) — Moving steadily upward.
14.   Bali (21) — Steady climb attests to it being more than just swimwear.
15.   Sydney (11) — Remains near the top, a few steps ahead of Melbourne, as is its wont.
16.   Florence (31) — A big move for Firenza (up 15).
17.   Rio de Janeiro (23) — Building toward the 2016 Summer Games.
18.   Johannesburg (41) — Jo-burg breaks into the Top Twenty.
19.   Singapore (8) — Trailing  Hong Kong but leading Tokyo and Shanghai.
20.   Tokyo  (9) — No longer the No, 5 to the Top Four, competition is aglow in Asia.
21.   Melbourne (17) — Still strong, still a few steps behind Sydney.
22.   Shanghai (14) — A thriving fashion center in a tough competitive arena.
23.   Caracas (50) — Tremendous upward movement for a seminal fashion center.
24.   Las Vegas (16) — Follow the money, and the money and the stars flow to Vegas.
25.   Monaco (15) — The principality is firmly ensconced in the European fashion firmament.
26.   Santiago (30) — A solid No. 5 in Latin America.
27.  Amsterdam (19) — Creative, original and a bit outre.
28.   Dubai (27) — A steady force in the mid-East ready to bloom further.
29.   Bangkok (32) — Struggling to gain ground in the region.
30.   Copenhagen (29) — Keeping pace with (and a bit ahead of) Stockholm.
31.   Vancouver (Debut) — Solid debut from this newcomer from the Pacific Northwest.
32.   Stockholm (28) — The Capital of Scandinavia’s influence is beginning to transcend its regional roots.
33.   Krakow (47) — A scrappy player wielding a surprising amount of influence.
34.   Seoul (Debut) — Korean fashion has now gained a foothold on the world scene.
35.   Moscow (18) — A bold and growing presence despite a stumble in the current analysis.
36.   Frankfurt (43) — Carving out its own space in Berlin’s towering shadow.
37.  Vienna (35) — Insight into 21st c. fashion emerging from ancient imperial venues.
38.  Mumbai (24) — Still leading New Delhi (now by 10 spots) to dominate the Subcontinent.
39.   Miami (26) — The fashion world beginning to understand Miami is more than swimwear.
40.  Abu Dhabi (42) — A steady climb backed by deep pockets.
41.   San Francisco (38) — A rising yet iconoclastic star.
42.   Austin (40) — Famous for its ‘Mash Up’ teams, the city propels its unique style forward.
43.   Warsaw (33) — Particularly influential in Central Europe.
44.   Boston (Debut) — Can New England deliver fashion to the world? Apparently so.
45.   Prague (48) —  A firm foundation in interpreting the traditional and the classic.
46.   Dallas (37) — Outdistances Houston to settle the local score.
47.   Mexico City (22) — Slips some twenty-five spots since the last report.
48.   New Delhi (39) — Striving for relevance on the global stage.
49.   Houston (Debut) — Big, bold and a city to watch.
50.   Chicago (36) – City of the Big Shoulders stretching out toward word-class fashion.
51.   St. Petersburg (Debut) — The former imperial capital making strides on the global fashion scene.
52.  Montreal (49) — Eclipsed by the debut of Vancouver but still a formidable force.
53.  Toronto (34) —  Nipped by its francophone neighbor to the North.
54.  Cape Town (46) — Though Jo-burg won the latest duel, Cape Town surely has plans.
55.  Atlanta (45) — Gaining an international reputation for its bold accents.
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This exclusive ranking is based upon GLM’s Narrative Tracking technology.  NarrativeTracker analyzes the Internet, blogosphere, the top 250,000 print and electronic news media, as well as new social media sources (such as Twitter) as they emerge.

The words, phrases and concepts are tracked in relation to their frequency, contextual usage and appearance in global media outlets.

 

Top Fashion Capitals by Region:

Europe (14):  London,  Barcelona, Paris, Madrid, Rome, Milano, Berlin, Antwerp, Florence, Monaco, Amsterdam,  Copenhagen, Stockholm, and Frankfurt.

Middle and Eastern Europe (6):  Krakow, Moscow, Vienna, Warsaw, Prague, and St Petersburg.

North America (13):  New York, Los Angeles, Las Vegas, Vancouver, San Francisco, Austin, Boston, Dallas, Houston, Chicago, Montreal, Toronto, and Atlanta.

Asia (6):  Hong Kong, Singapore, Tokyo, Shanghai, Bangkok, and Seoul.

Subcontinent (2):  Mumbai, New Delhi,

Oceania (3):  Bali, Sydney, and Melbourne.

Latin America (6):  Sao Paulo, Buenos Aires, Rio de Janeiro,  Caracas, Santiago, and Mexico City.

Middle East and Africa (4):  Dubai, Johannesburg, Abu Dhabi, and Cape Town.

The world fashion trade  is estimated to be over three trillion USD.


Top Global Fashion Capitals Announced Tuesday Sept. 4th

GLM’s Exclusive TrendTopper MediaBuzz Rankings

Will London Repeat as the 2012 Top Global Fashion Capital?

See how all the Top 50 Fashion Capitals Rank in this year’s exclusive ranking.

Nominees on the watch list include, St Petersburg, Seoul, and Houston.

 

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Olympic (Ambush) Competition Officially Under Way

Ambushers Leading Sponsors 33-17

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Billions of Dollars in Brand Equity at Stake

AUSTIN, Texas.  July 18, 2012 — Of the Top Fifty Brands affiliated with the London 2012 Olympic and Paralympic Games only seventeen are official sponsors.  This according to the latest Brand Affiliation Index (BAI) analysis by the Global Language Monitor, the Internet media trend tracking company.  The longitudinal study began in July 2011 and tracks the top three tiers of official Olympic sponsorship, as designated by the LOGOC and the IOC.

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“Fortunately in the Olympics there is no ‘mercy rule,’ where a winner is declared in a contest to reach twenty-one, when one side scores the first 11 points,” said Paul JJ Payack, President and Chief Word Analyst of GLM.   Of the top official and ‘non-affiliated marketers’ in the current study, the first twelve fall into the non-affiliated category.”

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Some seventy-five brands are studied including the twenty-five premier official sponsors divided into three tiers:  The TOP partners, which pay approximately one hundred million pounds for the privilege,  the Official Olympic Partners, and the Official Olympic Sponsors.  Together these sponsors pay an estimated 30% of the cost of staging the games.

There are a number of other levels and forms of sponsorship including national sponsorships such as the USOC.  The real cost of being a TOP partner ranges from a $500 billion to over a trillion dollar investment to companies that sign on for sponsorships spanning several Olympiads.

For these rankings GLM measured the strength of the brand affiliation for each official Olympic sponsor against those of their primary non-affiliated competitors. Though ‘ambush marketing’ is well understood to mean an organization knowingly exploiting a brand affiliation with the Games without the benefit of official sponsorship, all perceived Olympic affiliations according to their presence in the global media, and statistically linked to the London Games, qualify for GLM’s Ambush Marketing rankings.

Ambushing by ‘Non-affiliated Marketers’ is more than Michael Phelps pitching sandwiches; it is a years-long effort to create a pseudo-sponsorship to leverage the good-well generated by having the Olympics with one’s brand.

The GLM Brand Affiliation Index for this analysis,ranged from a high of 797.90 (Royal Philips} to a low of 1.50 for VisaCard.  The higher the score, the closer the brand affiliation with the event.

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The Top Twelve (all Ambushers), along with their tiers, are Listed below:

1 Royal Philips TOP-A
2 CVC Capital OOP-A
3 ExxonMobil OOP-A
4 Manpower OOS-A
5 Schroders OOP-A
6 IBM Global TOP-A
7 E ON Energy OOP-A
8 KPMG OOS-A
9 Deutsche Telekom OOP-A
10 BASF TOP-A
11 EI DuPont TOP-A
12 Cable & Wireless OOP-A

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As you can see for the above rankings, Business-to-Business brands are being subjected to the sames ambush marketing forces as B2C marketers.  ‘

Royal Philips is crushing GE by over 20:1 margin; ExxonMobil bests BP by a similar margin; and BASF and DuPont are both striding past Dow.

The Top Ten Official Sponsors ranked from No. 13 to No. 39 overall.  They are listed below, along with their tiers.

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1 BT Group OOP
2 Cadbury OOS
3 BMW OOP
4 Adidas OOP
5 Panasonic TOP
6 McDonald;s TOP
7 Coca-Cola TOP
8 UPS OOS
9 P&G TOP
10 EDF energy OOP
11 Arcelor Mittal OOS
12 Samsung TOP

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Though listed at the top official sponsor, the BT group actually ranks behind both Deutsche Telekom and Cable&Wireless.

Cadbury, McDonald’s and Coca-Cola are doing quite well for their investments in spite of the efforts to derail their sponsorships on the grounds of their contributing to a so-called ‘obesogenic’ environment.  Adidas is currently doubling Nike’s number.  P&G  continues to excel with their ‘Moms’ campaign.  Arcelor Mittal is a surprise standout for a company previously little known to the public.

GLM has been measuring the effects of Ambush marketing on the Olympic Movement for the last three Olympiads, in the process accumulating perhaps the most extensive database of its kind.   For London 2012, GLM began tracking the three tiers of official sponsors since the third quarter of 2011.  GLM also tracks the brand equity of the athletes before and during the Games. For more information, call +1.512.815.8836, email info@LanguageMonitor.com, or click on www.LanguageMonitor.com


Ambush Marketers Continue to Dominate

Olympic Ambush Marketers Continue to Dominate London 2012

Nike over Adidas; BA Trails Three Competitors; Subway and Pizza Hut Top McDonald’s


Kate Middleton ‘Brand’ Tops Coke, Adidas, and BA

Austin, Texas. Weekend May 4-6, 2012.  Ambush Marketers continue to dominate the run-up to the London Summer Games.  In fact ‘non-affiliated marketers’ took 27 of the top 50 spots measuring effective brand activation by the Global Language Monitor’s Brand Affiliation Index (BAI).

This despite the recent tightening of the rules by the IOC,  The GLM BAI rankings are not simply a matter of pride or bragging rights but rather a battle for brand equity and the consumer’s mind and the billions of dollars committed to the IOC, which are primarily used to fund the Games.

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“The Olympic movement it is not immune to the historic shifts in communications affecting all institutions worldwide,” said Paul JJ Payack, founding president of the Global Language Monitor. “The seemingly all-pervasive media ensure that the flow of information can be stopped neither by national boundaries nor institutional gatekeepers.   There is no reason to think that marketing activities are immune from such forces.  In fact, marketing has been one of the foremost purveyors of new media technology.”

For these rankings GLM measured the strength of the brand affiliation for each official Olympic sponsor against those of their primary non-affiliated competitors. Though ‘ambush marketing’ is well understood to mean an organization knowingly exploiting a brand affiliation with the Games without the benefit of official sponsorship.

All perceived Olympic affiliations according to their presence in the global media, and statistically linked to the London Games, qualify for GLM’s Ambush Marketing rankings.

The GLM Brand Affiliation Index for this analysis, ranged from a high of 524.45 to a low of 1.49.  The higher the score, the closer the brand affiliation with an event.

GLM has been tracking ambush marketing at the Olympics since the Beijing Games in 2008.  For London 2012, GLM began the three tiers of official sponsors since the third quarter of 2011.  These results are based on a study concluded on May 1,  2012.

With its Branded Individual Index (BII) GLM also tracks the brand equity of the athletes before and during the Games.

The official Olympic sponsors are divided into three tiers:  Worldwide Partners, Official Partners, and Official Supporters. GLM tracks over fifty non-affiliated companies that are direct competitors with the Official Olympic sponsors.

To schedule a confidential consultation, call +1.512.815.8836.

For these rankings, encompassing the first quarter of 2012, GLM measured the strength of the brand affiliation for each official Olympic sponsor against those of their primary non-affiliated competitors. Though ‘ambush marketing’ is well understood to mean an organization knowingly exploiting a brand affiliation with the Games without the benefit of official sponsorship.

All perceived Olympic affiliations according to their presence in the global media, and statistically linked to the London Games, qualify for GLM’s Ambush Marketing rankings.

The top findings include:

  1. McDonald’s is in a tough fight, ranking behind Subway and Pizza Hut, but beating KFC.
  2. Ambusher Nike leads Partner Adidas by a wide margin.
  3. British Airways trails ambushers Lufthansa, United and Air France in the rankings.
  4. Royal Philip outpaced ever-strong GE.
  5. P&G continues to crush ambush competitors as it did in Vancouver.
  6. Ambusher Ericsson Over Supporter Cisco by a 3:1 margin.

The Duchess Effect Meets the Summer Games

One interesting side note is that even the Summer Games are encountering the Duchess Effect.  The GLM BAI analysis showed that when linked with London  2012, Kate Middleton had a closer brand affiliation than a number of top sponsors including Coke, Adidas, BA and Panasonic, among others.

This again demonstrates the power of the ‘Kate Middleton Brand’.  A Tier 1 Olympic sponsor pays about $160 million for the privilege, plus the attendant advertising fees promoting the relationship that can cost upwards of $500 million over the four-year arrangement.  This would suggest that the Kate Middleton Brand could be valued at nearly a billion dollars or more, just in relationship to Summer Games.
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The Top Ten Official Olympic Sponsors by BAI are listed below.

1 Arcelor Mittal Supporter
2 EDF energy Partner
3 BT Group Partner
4 Thomas Cook Supporter
5 UPS Supporter
6 Lloyds TSB Partner
7 Cadbury Supporter
8 BP Partner
9 P&G IOC
10 ATOS IOC

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The Top Ten non-Olympic Affiliated Marketers by BAI are listed below.

1 Centrica AMB OP
2 Eon Energy UK AMB OP
3 Barclaycard AMB IOC
4 Schroders AMB OP
5 Royal Philips AMB IOC
6 EI DuPont AMB IOC
7 Kraft AMB SUP
8 Ericsson Comm AMB SUP
9 Subway AMB IOC
10 Lufthansa AMB OP

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The Top Twenty Combined Olympic Sponsors and Non-Affiliated Marketers Ranked by BAI.

1 Arcelor Mittal Supporter
2 EDF energy Partner
3 BT Group Partner
4 Centrica AMB OP
5 Eon Energy UK AMB OP
6 Thomas Cook Supporter
7 Barclaycard AMB IOC
8 UPS Supporter
9 Schroders AMB OP
10 Lloyds TSB Partner
11 Cadbury Supporter
12 BP Partner
13 Royal Philips AMB IOC
14 P&G IOC
15 ATOS IOC
16 EI DuPont AMB IOC
17 Kraft AMB SUP
18 Ericsson Comm AMB SUP
19 Subway AMB IOC
20 Lufthansa AMB OP

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The GLM Brand Affiliation Index for this analysis, ranged from a high of 524.45 to a low of 1.49.  The higher the score, the closer the brand affiliation with an event.

GLM has been tracking ambush marketing at the Olympics since the Beijing Games in 2008.  For London 2012, GLM began the three tiers of official sponsors since the third quarter of 2011.  These results are based on a study concluded on March 31,  2012.

With its Branded Individual Index (BII) GLM also tracks the brand equity of the athletes before and during the Games.

The official Olympic sponsors are divided into three tiers:  Worldwide Partners, Official Partners, and Official Supporters. GLM tracks over fifty non-affiliated companies that are direct competitors with the Official Olympic sponsors.

Customized GLM Ambush Marketing Rankings are released monthly up to and following London 2012.  The Ambush Marketing London 2012 report features dozens of charts representing the interrelationship of each company to the Olympic Brand, their competitors and their partners. In addition, the reports contain exclusive and individualized Narrative Tracker analyses, the most advanced trend tracking analytics available. For more information, individualized reports, or a monthly subscription, call +1.512.815.8836 or email info@LanguageMonitor.com

About Global Language Monitor:  ”We Tell You What the Web is Thinking”
Founded in Silicon Valley, Austin, Texas-based GLM collectively documents, analyzes and tracks trends worldwide, with a particular emphasis upon the English language.

GLM employs proprietary ‘algorithmic methodologies’ such as the NarrativeTracker for global Internet and social media analysis.  NarrativeTracker is based on global discourse, providing a real-time, accurate picture of what the public is saying about any topic, at any point in time.

NarrativeTracker analyzes the Internet, blogosphere, the top 175,000 print and electronic global media, as well as new media sources, as they emerge.  For more information, individualized reports, or a monthly subscription, call +1.512.815.8836 or email info@LanguageMonitor.com


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