Top US Colleges and Universities by TrendTopper MediaBuzz Spring 2013

MIT takes Top Honors from Harvard, Again; Public Universities edge Privates in Top 25

  • Volatility increases as consumers presented with more choices
  • Game-changers include Internet schools, for-profit institutions, and regional stars.
  • MOOCs begin having Influence
  • SAT reporting scandals have impact

 

Download the Complete Report Now!

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Austin, Texas, January 30, 2013 – For the second year in a row, MIT topped Harvard for the top ranking of American universities according to the TrendTopper MediaBuzz ranking of American colleges and universities.  This is the second time that a technical institute has topped the rankings.  Following MIT and Harvard were

Released April 2, 2014
New Guide Released June 2014

Columbia University; Stanford University; and the University of California, Berkeley up nine spots and moving into the Top Ten.  Rounding out the Top Ten were Yale; the University of Chicago (which slipped four spots); the University of Texas, Austin; Cornell and Princeton.

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The University of California, Berkeley took top public university honors making a huge move back into the Top Ten.  Some 13 of the Top 25 are now public universities.  The University of Minnesota gained 15 spots up to No. 20, while Wisconsin and Michigan dropped 11 and 12 spots respectively. There have now been four different schools taking the top spot in the last six years:  Harvard, Michigan, Wisconsin, and MIT.
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The University of California, Berkeley took top public university honors making a huge move back into the Top Ten.  Some 13 of the Top 25 are now public universities.  The University of Minnesota gained 15 spots up to No. 20, while Wisconsin and Michigan dropped 11 and 12 spots respectively.
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“The higher education world is in the midst of a major upheaval that has only begun to sort itself out. You can’t have institutions of the stature of MIT, Berkeley and Texas give away their product for free, or millions of students opt for on-line schools or educations provided by for-profit organizations — and not record significant change.  This is all part of the globalization (and democratization) of higher ed.  In fact you need a seismograph to better understand the shifting of the tectonic plates of education, once long thought stable,” said Paul JJ Payack, president and Chief Word Analyst of GLM.  
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The rankings measure near real-time movements of an institution’s reputation or ‘brand equity’, using the same techniques used to measure the appeal of any other branded product, such as luxury automobiles, or consumer electronics. This is the eighth TrendTopper MediaBuzz ranking over the preceding six years; the rankings are conducted every nine months.  There have now been four different schools taking the top spot in the last six years:  Harvard, Michigan, Wisconsin, and MIT.
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To read about all Top Universities and Colleges continue reading here.
To see the Top Public Universities, go here.
To see the Top Private Universities, go here.
To see the Top Engineering Institutions, go here.
To see the Top Religion-related Universities, go here.
To see the Top Public Colleges, go here.
To see the Top Private Colleges, go here.
To see the Top Military/Service Academies, go here.
To see the Art/Design/Music Schools, go here.
Click on this link <a href=”http://www.payloadz.com/go/sip?id=1897188″ target=”paypal”>Buy Now</a> to order the the full report covering more than 400 schools.   
The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
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The figure below shows the Top Universities and their rank in  2012.
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2013 Top Universities 2012
1 Massachusetts Institute of Technology 1
2 Harvard University 2
3 Columbia University 4
4 Stanford University 8
5 University of California, Berkeley 14
6 Yale University 9
7 University of Chicago 3
8 University of Texas, Austin 10
9 Cornell University 6
10 Princeton University 15
11 University of Pennsylvania 12
12 Ohio State University, Columbus 16
13 University of Washington 11
14 University of California at Los Angeles 7
15 New York University 20
16 University of Wisconsin, Madison 5
17 Virginia Tech 19
18 University of California, Davis 17
19 University of California, San Diego 22
20 University of Minnesota 35
21 Georgia Institute of Technology 23
22 Johns Hopkins University 24
23 University of North Carolina, Chapel Hill 28
24 Duke University 21
25 University of Michigan,  Ann Arbor 13
25 Boston College 26
26 University of Illinois—Urbana,  Champaign 34
27 University of Phoenix 38
28 Purdue University 42
29 University of Georgia 27
30 University of Southern California 32
31 Michigan State University 40
32 University of Virginia 25
33 Boston University 29
34 Northwestern University 31
35 Georgetown University 25
36 University of Iowa 44
37 University of Pittsburgh 33
38 George Washington University 30
39 Pennsylvania State University 50
40 Texas A&M University 47
41 Rutgers, the State University of NJ 57
42 University of Notre Dame 53
43 University of Colorado, Boulder 58
44 Indiana University, Bloomington 18
45 University of Miami 37
46 Florida State University
47 Washington University in St. Louis 66
48 Brown University 36
49 University of California, Irvine 43
50 University of Oregon 60
51 Carnegie Mellon University 45
52 Syracuse University 49
53 California Institute of Technology 41
54 Central Michigan University
55 University of South Carolina,  Columbia 70
56 University of California, Santa Barbara 39
57 Vanderbilt University 46
58 University of Missouri, Columbia 54
59 George Mason University
60 Oregon State University
61 Tufts University 71
62 University of Rochester 51
63 University of Maryland, College Park 48
64 Iowa State University 56
65 Auburn University 64
66 University of Massachusetts, Amherst 62
67 University of Arizona 79
68 University of California, Santa Cruz 52
69 University of California, Riverside 55
70 American University 107
71 Emory University 59
72 University of Florida 61
72 Missouri U. of Science and Technology 78
73 Dartmouth College 72
74 University of Delaware 65
75 University of Kentucky 68
76 Case Western Reserve University 67
77 University of Tennessee 69
78 Rice University 72
79 Loyola University Maryland 154
80 Loyola University, Chicago 90
81 Northeastern University 74
82 Tulane University 86
83 Clemson University 137
84 Howard University 88
85 Baylor University 73
86 Fordham University 83
87 Southern Methodist University 87
88 Stony Brook University 117
89 Miami University, OH 92
89 Villanova University 89
90 Drexel University 93
91 Kansas University 77
92 University of Denver 94
93 University of Oklahoma 82
94 Wake Forest University 76
95 University of New Hampshire 105
96 Rensselaer Polytechnic Institute 97
97 DePaul University 102
98 Rochester Inst. of Technology 108
99 Marquette University 95
100 CUNY-Hunter College 139
101 Arizona State University 84
102 College of William and Mary 96
102 James Madison University 101
103 Santa Clara University 103
104 Brandeis University 99
105 University of San Francisco 175
106 Brigham Young University, Provo 63
107 Lehigh University 91
108 Hofstra University 115
109 CUNY-Baruch 139
110 CUNY-Queens 119
111 University of Arkansas 111
112 Texas Christian University 98
113 University of San Diego 113
114 Liberty University 114
115 St. Mary’s College of California 112
116 University of Alabama 110
117 Catholic University of America 116
118 Pepperdine University 128
119 Illinois Institute of Technology 123
120 University of Dayton 100
121 CUNY-Brooklyn 135
122 North Carolina State University, Raleigh 80
123 St. Louis University 118
124 Seattle University 141
125 University of the Pacific 136
126 Ithaca College 142
127 University at Buffalo—SUNY 169
128 Texas State U,  San Marcos 133
129 Loyola University New Orleans 134
130 Binghamton– SUNY 145
131 Towson University 124
132 Colorado State University 104
133 St. Joseph’s University 132
134 Chapman University 151
135 University of Vermont 81
136 Creighton University 122
137 Kansas State University 106
138 Loyola Marymount University 153
139 Yeshiva University 129
139 Cal Poly—San Luis Obispo 172
140 Butler University 131
141 Californis State U, Long Beach 125
142 Drake University 130
143 Washington State University 102
144 Emerson College 149
145 University of Tulsa 152
146 Tuskegee University 85
147 St. Catherine University 121
148 Providence College 127
149 New Jersey Institute of Technology 157
150 Quinnipiac University 155
151 Clark University 146
152 Gonzaga University 138
153 Capella University 147
154 Montclair State University 144
155 Rollins College 198
156 Walden University 140
157 Embry-Riddle Aeronautical U. 163
158 Xavier University of Louisiana 181
159 Kaplan University 126
160 Stevens Institute of Technology 148
161 Colorado School of Mines 150
162 Stetson University 165
163 Bradley University 162
164 Morgan State University 177
165 Iona College 178
166 Manhattan College 158
167 Worcester Polytechnic Institute 120
168 The Citadel 167
169 St. Mary’s University of San Antonio 188
170 Rowan University 121
171 Elon University 161
172 Abilene Christian University 170
173 Valparaiso University 171
174 Simmons College 182
175 Fairfield University 174
176 Michigan Technological University 180
177 St. Johns University, NY 143
178 Xavier University 89
179 University of Connecticut 75
180 Clarkson University 173
181 University of Dallas 185
182 Truman State University 109
183 University of Scranton 179
184 College of Charleston 190
185 Bentley University 168
186 Evergreen State 192
187 Mills College 160
188 Oral Roberts University 187
189 Hamline University 207
190 Florida A&M University 193
191 Springfield College 186
192 Rider University 176
193 Roger Williams University 95
194 Wagner College 194
195 Sacred Heart University 183
196 Ramapo College 189
197 University of Redlands 156
198 Western Governors University 184
199 Alfred University 196
200 John Carroll University 164
201 University of Portland 195
202 Augsburg College 210
203 Manhattanville College 204
204 Baldwin – Wallace College 199
205 University of Mary Washington 202
206 CUNY-City College 166
207 University of Mary Hardin-Baylor 191
208 St Edward’s University 197
209 Rose-Hulman Institute of Technology 159
210 Hood College 208
211 University of Northern Iowa 205
212 Dillard University 200
213 St. Bonaventure University 206
214 LaSalle University 203
215 Whitworth University 209
Click on this link  “Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.   The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
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This is the second major ranking to be released since the Penn State scandal.  In the previous TTMB rankings 3.42% of citations had some association with the scandal.  In this survey, scandal-related citations crept up to 6.8%.   Penn State’s ranking had been on an upswing since since the success of their identity campaign in 2010.  Since peaking in the Top 20 in 2011, Penn State fell to No. 51 in the immediate aftermath of the scandal in 2012.  Penn State’s has now recovered to its current position at No. 39, which suggests that its reputation is still suffering the effects of the Sandusky scandal.
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Emory in the university rankings and Claremont McKenna in the college rankings each had SAT misrepresentations made public since the last survey.  Both fell in the rankings.  Emory fell from No. 59 to No. 71.  Claremont McKenna fell more dramatically from No. 33 to No. 75 in the College Rankings. Of course, it is open to question whether or not their drops were a direct result of their reported improprieties.
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Top Colleges
For the second year in a row, Richmond topped the college rankings, followed by Bucknell, up two spots.   The rest of the Top 25 underwent significant changes.  No. 3 West Point, No. 4 Wellesley, and No. 5 the School of the Art Institute of Chicago (SAIC), made strides of sixteen, eight and twelve respectively.  Middlebury and Vassar broke into the Top Ten with gains of six and 11 spots, respectively, while Babson jumped 16 spots and Navy gained 11.  Other top movers included RISD, Swarthmore, Lafayette, Bard, Dickinson, and VMI, which all made double-digit moves into the Top 25, with RISD moving up some 21 spots and Dickinson some 34.
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Reflecting the healthy distribution of “Little Ivies” across the national landscape, Richmond is the sixth  different college to take the top spot since these rankings began, which now have been represented by the South (Richmond and Davidson), the West (Colorado College), the East (Williams and Wellesley College) and the Midwest (Carleton College).  Wellesley was (and remains) the only women’s college to top a general college ranking.
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Click on this link  “Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.   The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
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The figure below shows the Top Colleges and their rank in  2012.

2013 Top Colleges Overall Ranking 2012
1 University of Richmond 1
2 Bucknell University 4
3 United States Military Academy 19
4 Wellesley College 12
5 School of the Art Institute of Chicago 17
6 Amherst College 6
7 Williams College 2
8 Middlebury College 14
9 Vassar College 20
10 Pratt Institute 10
11 Babson College 27
12 The Cooper Union 9
13 United States Naval Academy 24
14 Bowdoin College 22
15 Occidental College 13
16 Rhode Island School of Design 37
17 Swarthmore College 26
18 Lafayette College 30
19 Oberlin College 8
20 Bard College 43
21 Colgate University 11
22 Dickinson College 56
23 Virginia Military Institute 36
24 Barnard College 28
25 Pomona College 18
26 Reed College 40
27 Davidson College 16
28 Grinnell College 86
29 Trinity Washington University 111
30 Hamilton College 25
31 Union College 5
32 Gustavus Adolphus 52
33 Spelman College 83
34 Gettysburg College 71
35 Morehouse College 41
36 Washington and Lee University 63
37 Carleton College 23
38 Trinity College 29
39 Bryn Mawr College 42
40 Kenyon College 61
41 United States Air Force Academy 35
42 Skidmore College 77
43 Mount Holyoke College 51
44 Drew University 59
45 The Juilliard School 15
46 Bates College 69
47 Colby College 54
48 Smith College 3
49 DePauw University 67
50 Knox College 82
51 Haverford College 53
52 Flagler College 118
53 Sweet Briar College 179
54 St. Michael’s College 101
55 Wesleyan University 34
56 Willamette University 81
57 Siena College 72
58 Westminster College 168
59 Bethune-Cookman University 76
60 Macalester College 57
61 Denison University 79
62 Centre College 104
63 University of Puget Sound 97
64 College of the Holy Cross 50
65 Furman University 58
66 St. Olaf College 78
67 Rhodes College 126
68 Messiah College 90
69 Berklee College of Music 154
70 Hobart William Smith College 68
71 St Lawrence University 64
72 Wheaton College IL 103
73 Linfield College 125
74 St. John’s College, MD 138
75 Claremont McKenna College 33
76 Sarah Lawrence College 93
77 Ohio Northern University 89
78 Beloit College 94
79 Guilford College 39
80 College of Wooster 200
81 Birmingham Southern College 145
82 Elmira College 147
83 Ohio Wesleyan University 49
84 Stonehill College 131
85 Colorado College 7
86 Oklahoma Baptist College 136
87 Hampden – Sydney College 130
88 Muhlenberg College 109
89 San Francisco Art Institute 112
90 Hillsdale College 98
91 Presbyterian College 80
92 High Point University 105
93 University of the Arts, PA 102
94 Whitman College 106
95 California Institute of the Arts 119
96 Cornell College 107
97 Calvin College 60
98 Allegheny College 113
99 Coe College 133
100 Fisk University 96
101 Randolph College, Macon 100
102 California College of the Arts 146
103 Berea College 176
104 Wittenberg University 124
105 Goucher College 114
106 Whittier College
107 Wheaton College, MA 151
108 Florida Southern College 117
109 Harvey Mudd College 73
110 Wofford College 129
111 Lake Forest College 137
112 Grove City College
113 Carthage College 149
114 Moravian College 134
115 Illinois Wesleyan University 108
116 Milwaukee School of Engineering 84
117 Albion College 116
118 SUNY—Purchase 55
119 Susquehanna University 152
120 Kalamazoo College 123
121 St. Mary-of-the-Woods College 38
122 Wabash College 120
123 Agnes Scott College 141
124 Ripon College 144
125 SUNY—Geneseo 169
126 Bennington College 140
127 Augustana College IL 66
128 Marietta College 132
129 Earlham College 128
130 Scripps College 85
131 Elizabethtown College 165
132 Hendrix College 158
133 Albright College
134 McDaniel College
135 Hood College 177
136 Juniata College 163
137 US Coast Guard Academy 75
138 Ursinus College 127
139 Adrian College 150
140 Boston Conservatory 153
141 Lebanon Valley College 157
142 Pitzer College 122
143 Transylvania University 92
144 Endicott College 155
145 Loras College IA 148
146 Lewis and Clark College 175
147 Sewanee—University of the South 143
148 Lawrence University 46
149 Westmont College 182
150 New England Conservatory of Music 180
151 South Dakota School of Mines 173
152 Goshen College
153 Hartwick College 164
154 San Francisco Conservatory of Music 174
155 St. Mary’s College, IN 159
156 Elizabeth City State University 189
157 Curtis Institute of Music 183
158 Hampshire College 48
159 Morningside College, IA 178
160 University of North Carolina School of the Arts 167
161 Augustana College, SD 88
162 Franklin and Marshall College 171
163 Hollins University, VA 185
164 Eastern Mennonite University
165 University of Minnesota, Morris 186
166 Buena Vista University 135
167 Cleveland Institute of Music 156
168 Connecticut College 44
169 McMurry University, TX 181
170 New College of Florida 192
171 Fashion Institute of Technology 31
172 Bethel College, IN 87
173 College of St. Benedict/St. John University 110
174 Southwestern University 47
175 Ouachita Baptist University 188
176 Wells College
177 Hanover College, IN 160
178 Minneapolis College of Art and Design 62
179 SUNY College of Technology, Alfred 70
180 United States Merchant Marine Academy 197
181 College of New Jersey 184
182 United States Coast Guard Academy 172
183 School of Visual Arts 32
184 Austin College 196
185 Olin College 162
186 Millsaps College 170
187 Erskine College 91
188 Bard College at Simon’s Rock 190
189 Howard Payne University 194
191 Berry College 193
192 LaGrange College, GA 199
193 Emory and Henry College
194 St. John’s College, NM 191
195 Concordia University Texas 45
196 Lenoir-Rhyne University 142
197 St. Michael’s College 187
198 Washington and Jefferson College 198
199 University of the Ozarks 161
200 Corcoran College of Art and Design 139
201 Eugene Lang College of New School U. 195
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Click on this link  “Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.   The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
About TrendTopper MediaBuzz
GLM created the TrendTopper MediaBuzz analysis as a way of seeing the schools through the eyes of the world at large. In the rapidly changing communications and media environment of the early 21st Century, you cannot rely on telephone surveys, at-home interviews, newspaper clippings or television mentions in order to measure the value of a brand.  Today the methodology must encompass the Twitters and YouTubes of the world as well as the tens of millions of blogs, the billions of web pages, as well as the top global print and electronic media.
.
This enormous sample simply cannot be tampered with because no single institution has the ability to influence, let alone corrupt, data streaming from hundreds of thousands, if not millions, of points of origin.  TrendTopper MediaBuzz utilizes a mathematical model that “normalizes” the data and allows us to make statistically-significant comparisons among the various measurements.  The end result is a non-biased analytical tool that will allow you to gauge the relative values differing institutions are assigned by consumers, as well as measures of how that value changes over time.
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The Top Colleges and Universities were also ranked by “Media Momentum”, defined as its largest change in Media Buzz from the end of the last survey and the largest change in media citations in the previous nine months.  The study is longitudinal in nature with the latest analysis completed January 8, 2012.
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About the Global Language Monitor
Austin, Texas-based Global Language Monitor is a global media consulting organization that provides brand management analytics for colleges and universities. For more information, call 1.512.815.8836, email info@LanguageMonitor.com, or visit www.LanguageMonitor.com. #####################################################

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Top US Public Universities for 2013 by TrendTopper MediaBuzz

 

This data supplements the earlier announcement of Top US Colleges and Universities by TrendTopper MediaBuzz Spring 2013 by the Global Language Monitor.

 

Click on this link  ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the report covering more than 400 schools.

Big Ten picks up three of the Top Ten spots

University of California, Berkeley tops all public universities followed by the University of Texas, Austin; Ohio State, Columbus; the University of Washington; and UCLA.   Rounding out the Top Ten were the University of Wisconsin, Madison; Virginia Tech; the University of California, Davis; the University of California, San Diego; and the University of Minnesota.

The University of California, Berkeley took top public university honors making a huge move back into the Top Ten.  Some 13 of the Top 25 are now public universities.  The University of Minnesota gained 15 spots up to No. 20, while Wisconsin and Michigan dropped 11 and 12 spots respectively. There have now been four different schools taking the top spot over eight rankings in the last six years, two public and two private:  Harvard, Michigan, Wisconsin, and MIT.

The following details the Top US Public Universities for 2013 by TrendTopper MediaBuzz.

Rank, University, Overall Ranking

1

University of California, Berkeley

5

2

University of Texas, Austin

8

3

Ohio State University, Columbus

12

4

University of Washington

13

5

University of California at Los Angeles

14

6

University of Wisconsin, Madison

16

7

Virginia Tech

17

8

University of California, Davis

18

9

University of California, San Diego

19

10

University of Minnesota

20

11

Georgia Institute of Technology

21

12

University of North Carolina, Chapel Hill

23

13

University of Michigan, Ann Arbor

25

14

University of Illinois—Urbana, Champaign

26

15

Purdue University

28

16

University of Georgia

29

17

Michigan State University

31

18

University of Virginia

32

19

University of Iowa

36

20

University of Pittsburgh

37

21

Pennsylvania State University

39

22

Texas A&M University

40

23

Rutgers, the State University of NJ

41

24

University of Colorado, Boulder

43

25

Florida State University

46

25

Indiana University, Bloomington

44

26

University of California, Irvine

49

27

University of Oregon

50

28

Central Michigan University

54

29

University of South Carolina, Columbia

55

30

University of California, Santa Barbara

56

31

University of Missouri, Columbia

58

32

George Mason University

59

33

Oregon State University

60

34

University of Maryland, College Park

63

35

Iowa State University

64

36

Auburn University

65

37

University of Massachusetts, Amherst

66

38

University of Arizona

67

39

University of California, Santa Cruz

68

40

University of California, Riverside

69

41

University of Florida

72

42

Missouri U. of Science and Technology

72

43

University of Delaware

74

44

University of Kentucky

75

45

University of Tennessee

77

46

Clemson University

83

47

Stony Brook University

88

48

Miami University, Ohio

89

50

Kansas University

91

51

University of Oklahoma

93

52

University of New Hampshire

95

53

CUNY-Hunter College

100

54

Arizona State University

101

55

College of William and Mary

102

56

James Madison University

102

57

CUNY-Baruch

109

58

CUNY-Queens

110

59

University of Arkansas

111

60

University of Alabama

116

61

CUNY-Brooklyn

121

62

North Carolina State University, Raleigh

122

63

University at Buffalo—SUNY

127

64

Texas State U, San Marcos

128

65

Binghamton—SUNY

130

66

Towson University

131

67

Colorado State University

132

68

University of Vermont

135

69

Kansas State University

137

70

Cal Poly—San Luis Obispo

139

71

California State U, Long Beach

141

72

New Jersey Institute of Technology

149

72

Washington State University

143

73

Montclair State University

154

74

Colorado School of Mines

161

75

Morgan State University

164

76

The Citadel

168

77

Rowan University

170

78

Michigan Technological University

176

79

University of Connecticut

179

80

Truman State University

182

81

College of Charleston

184

82

Evergreen State

186

83

Florida A&M University

109

84

Ramapo College

196

85

University of Mary Washington

205

86

CUNY-City College

206

87

University of Northern Iowa

211

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Click on this link  “Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.   The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
About TrendTopper MediaBuzz
GLM created the TrendTopper MediaBuzz analysis as a way of seeing the schools through the eyes of the world at large. In the rapidly changing communications and media environment of the early 21st Century, you cannot rely on telephone surveys, at-home interviews, newspaper clippings or television mentions in order to measure the value of a brand.  Today the methodology must encompass the Twitters and YouTubes of the world as well as the tens of millions of blogs, the billions of web pages, as well as the top global print and electronic media.
.
This enormous sample simply cannot be tampered with because no single institution has the ability to influence, let alone corrupt, data streaming from hundreds of thousands, if not millions, of points of origin.   TrendTopper MediaBuzz utilizes a mathematical model that “normalizes” the data and allows us to make statistically-significant comparisons among the various measurements.  The end result is a non-biased analytical tool that will allow you to gauge the relative values differing institutions are assigned by consumers, as well as measures of how that value changes over time.
.
The Top Colleges and Universities were also ranked by “Media Momentum”, defined as its largest change in Media Buzz from the end of the last survey and the largest change in media citations in the previous nine months.  The study is longitudinal in nature with the latest analysis completed January 8, 2012.
.
About the Global Language Monitor

Austin, Texas-based Global Language Monitor is a global media consulting organization that provides brand management analytics for colleges and universities.

For more information, call 1.512.815.8836, email info@LanguageMonitor.com, or visit www.LanguageMonitor.com.


Top Private US Universities 2013

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Austin, Texas, February  11, 2013 – For the second year in a row, MIT topped Harvard for the top ranking of American universities according to the TrendTopper MediaBuzz ranking of American colleges and universities by the Global Language Monitor.  This is the second time that a technical institute has topped the rankings.
In the Private University category,  MIT and Harvard were followed by Columbia University; Stanford University; Yale; the University of Chicago (which slipped four spots); Cornell;  Princeton, the University of Pennsylvania; and NYU.   There are 130 private universities in the category.

TrendTopper MediaBuzz College

The University of California, Berkeley took top public university honors making a huge move back into the Top Ten.  Some 13 of the Top 25 are now public universities.  The University of Minnesota gained 15 spots up to No. 20, while Wisconsin and Michigan dropped 11 and 12 spots respectively. There have now been four different schools taking the top spot in the last six years:  Harvard, Michigan, Wisconsin, and MIT.

The University of California, Berkeley took top public university honors making a huge move back into the Top Ten.  Some 13 of the Top 25 are now public universities.  The University of Minnesota gained 15 spots up to No. 20, while Wisconsin and Michigan dropped 11 and 12 spots respectively.

“Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.   The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.

The following lists the Top Private Universities for 2013:
Private Rank, Overall Rank 2013, Institution, 2012 Overall Rank
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Private Rank Overall 2013 Top Private 2012
1 1 Massachusetts Institute of Technology 1
2 2 Harvard University 2
3 3 Columbia University 4
4 4 Stanford University 8
5 6 Yale University 9
6 7 University of Chicago 3
7 9 Cornell University 6
8 10 Princeton University 15
9 11 University of Pennsylvania 12
10 15 New York University 20
11 22 Johns Hopkins University 24
12 24 Duke University 21
13 25 Boston College 26
14 27 University of Phoenix 38
15 30 University of Southern California 32
16 33 Boston University 29
17 34 Northwestern University 31
18 35 Georgetown University 25
19 38 George Washington University 30
20 42 University of Notre Dame 53
21 45 University of Miami 37
22 47 Washington University in St. Louis 66
23 48 Brown University 36
24 51 Carnegie Mellon University 45
25 52 Syracuse University 49
25 53 California Institute of Technology 41
26 57 Vanderbilt University 46
27 61 Tufts University 71
28 62 University of Rochester 51
29 70 American University 107
30 71 Emory University 59
31 73 Dartmouth College 72
32 76 Case Western Reserve University 67
33 78 Rice University 72
34 79 Loyola University Maryland 154
35 80 Loyola University, Chicago 90
36 81 Northeastern University 74
37 82 Tulane University 86
38 84 Howard University 88
39 85 Baylor University 73
40 86 Fordham University 83
41 87 Southern Methodist University 87
42 89 Villanova University 89
43 90 Drexel University 93
44 92 University of Denver 94
45 94 Wake Forest University 76
46 96 Rensselaer Polytechnic Institute 97
47 97 DePaul University 102
48 98 Rochester Inst. of Technology 108
49 99 Marquette University 95
50 103 Santa Clara University 103
51 104 Brandeis University 99
52 105 University of San Francisco 175
53 106 Brigham Young University—Provo 63
54 107 Lehigh University 91
55 108 Hofstra University 115
56 112 Texas Christian University 98
57 113 University of San Diego 113
58 114 Liberty University 114
59 115 St. Mary’s College of California 112
60 117 Catholic University of America 116
61 118 Pepperdine University 128
62 119 Illinois Institute of Technology 123
63 120 University of Dayton 100
64 123 St Louis University 118
65 124 Seattle University 141
66 125 University of the Pacific 136
67 126 Ithaca College 142
68 129 Loyola University New Orleans 134
69 133 St. Joseph’s University 132
70 134 Chapman University 151
71 136 Creighton University 122
72 138 Loyola Marymount University 153
72 139 Yeshiva University 129
73 140 Butler University 131
74 142 Drake University 130
75 144 Emerson College 149
76 145 University of Tulsa 152
77 146 Tuskegee University 85
78 147 St. Catherine University 121
79 148 Providence College 127
80 149 New Jersey Institute of Technology 157
81 150 Quinnipiac University 155
82 151 Clark University 146
83 152 Gonzaga University 138
84 153 Capella University 147
85 155 Rollins College 198
86 156 Walden University 140
87 157 Embry-Riddle Aeronautical U. 163
88 158 Xavier University of Louisiana 181
89 159 Kaplan University 126
89 160 Stevens Institute of Technology 148
90 162 Stetson University 165
91 163 Bradley University 162
92 165 Iona College 178
93 166 Manhattan College 158
94 167 Worcester Polytechnic Institute 120
95 169 St. Mary’s University of San Antonio 188
96 170 Elon University 161
97 171 Abilene Christian University 170
98 172 Valparaiso University 171
99 173 Simmons College 182
100 174 Fairfield University 174
101 175 St Johns University NY 143
102 177 Xavier University 89
102 178 Clarkson University 173
103 180 University of Dallas 185
104 181 University of Scranton 179
105 183 College of Charleston 190
106 184 Bentley University 168
107 185 Mills College 160
108 187 Oral Roberts University 187
109 188 Hamline University 207
110 189 Springfield College 186
111 191 Rider University 176
112 192 Roger Williams University 95
113 193 Wagner College 194
114 194 Sacred Heart University 183
115 195 University of Redlands 156
116 197 Western Governors University 184
117 198 Alfred University 196
118 199 John Carroll University 164
119 200 University of Portland 195
120 201 Augsburg College 210
121 202 Manhattanville College 204
122 203 Baldwin – Wallace College 199
123 204 University of Mary Hardin-Baylor 191
124 207 St Edward’s University 197
125 208 Rose-Hulman Institute of Technology 159
126 209 Hood College 208
127 210 Dillard University 200
128 212 St. Bonaventure University 206
129 213 LaSalle University 203
130 214 Whitworth University 209
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The full rankings of over 400 schools are available in the “Higher Education 2013 TrendTopper MediaBuzz Rankings”.
..
This is the second major ranking to be released since the Penn State scandal.  In the previous TTMB rankings 3.42% of citations had some association with the scandal.  In this survey, scandal-related citations crept up to 6.8%.   Penn State’s ranking had been on an upswing since since the success of their identity campaign in 2010.  Since peaking in the Top 20 in 2011, Penn State fell to No. 51 in the immediate aftermath of the scandal in 2012.  Penn State’s has now recovered to its current position at No. 39, which suggests that its reputation is still suffering the effects of the Sandusky scandal.
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Penn State Dodges a Bullet, CBS NEWS, April 2012
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Emory in the university rankings and Claremont McKenna in the college rankings each had SAT misrepresentations made public since the last survey.  Both fell in the rankings.  Emory fell from No. 59 to No. 71.  Claremont McKenna fell more dramatically from No. 33 to No. 75 in the College Rankings. Of course, it is open to question whether or not their drops were a direct result of their reported improprieties.
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Click on this link  “Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.   The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
About TrendTopper MediaBuzz
GLM created the TrendTopper MediaBuzz analysis as a way of seeing the schools through the eyes of the world at large. In the rapidly changing communications and media environment of the early 21st Century, you cannot rely on telephone surveys, at-home interviews, newspaper clippings or television mentions in order to measure the value of a brand.  Today the methodology must encompass the Twitters and YouTubes of the world as well as the tens of millions of blogs, the billions of web pages, as well as the top global print and electronic media.
.
This enormous sample simply cannot be tampered with because no single institution has the ability to influence, let alone corrupt, data streaming from hundreds of thousands, if not millions, of points of origin.  TrendTopper MediaBuzz utilizes a mathematical model that “normalizes” the data and allows us to make statistically-significant comparisons among the various measurements.  The end result is a non-biased analytical tool that will allow you to gauge the relative values differing institutions are assigned by consumers, as well as measures of how that value changes over time.
.
The Top Colleges and Universities were also ranked by “Media Momentum”, defined as its largest change in Media Buzz from the end of the last survey and the largest change in media citations in the previous nine months.  The study is longitudinal in nature with the latest analysis completed January 8, 2012.
.
About the Global Language Monitor

Austin, Texas-based Global Language Monitor is a global media consulting organization that provides brand management analytics for colleges and universities.

For more information, call 1.512.815.8836, email info@LanguageMonitor.com, or visit www.LanguageMonitor.com.

 


Top US Public Colleges for 2013 by TrendTopper MediaBuzz

This data supplements the earlier announcement of Top US Colleges and Universities by TrendTopper MediaBuzz Spring 2013 by the Global Language Monitor.

Click on this link  ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the report covering more than 400 schools.

 

For the second year in a row, MIT topped Harvard for the top ranking of American universities according to the TrendTopper MediaBuzz ranking of American colleges and universities by the Global Language Monitor.  This is the second time that a technical institute has topped the rankings.  In the College Rankings the University of Richmond also took the top spot for two years running, this time topping a steadily rising Bucknell.

In the Top Public Colleges category Army, Navy, VMI and Air Force swept the top four positions as they did in the Service Academy category.   Purchase and Geneseo, two SUNY schools, took the No.5 and 6 spots followed by Coast Guard, the South Dakota School of Mines and Technology, Elizabeth City State University, and the University of North Carolina School of the Arts.   Geneseo was the top mover gaining  forty-four spots in the ranking, while Elizabeth City State gained thirty-three.  There are fifteen schools in the Top Public Colleges category.

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Click on this link  “Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.   The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.

The following details the Top Public Colleges for 2013 by TrendTopper MediaBuzz. 2013 Category Rank,  Overall Rank, Institution, Overall 2012 Ranking 

2013 Overall Top Colleges – Public 2012
       
1 3 United States Military Academy 19
2 13 United States Naval Academy 24
3 23 Virginia Military Institute 36
4 41 United States Air Force Academy 35
5 118 SUNY—Purchase 55
6 125 SUNY—Geneseo 169
7 137 US Coast Guard Academy 75
8 151 South Dakota School of Mines and Technology 173
9 156 Elizabeth City State University 189
10 160 University of North Carolina School of the Arts 167
11 165 University of Minnesota Morris 186
12 170 New College of Florida 192
13 180 United States Merchant Marine Academy 197
14 179 SUNY College of Technology, Alfred 70
15 180 College of New Jersey 184
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Click on this link  “Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.   The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
About TrendTopper MediaBuzz
GLM created the TrendTopper MediaBuzz analysis as a way of seeing the schools through the eyes of the world at large. In the rapidly changing communications and media environment of the early 21st Century, you cannot rely on telephone surveys, at-home interviews, newspaper clippings or television mentions in order to measure the value of a brand.  Today the methodology must encompass the Twitters and YouTubes of the world as well as the tens of millions of blogs, the billions of web pages, as well as the top global print and electronic media.
.
This enormous sample simply cannot be tampered with because no single institution has the ability to influence, let alone corrupt, data streaming from hundreds of thousands, if not millions, of points of origin.  TrendTopper MediaBuzz utilizes a mathematical model that “normalizes” the data and allows us to make statistically-significant comparisons among the various measurements.  The end result is a non-biased analytical tool that will allow you to gauge the relative values differing institutions are assigned by consumers, as well as measures of how that value changes over time.
.
The Top Colleges and Universities were also ranked by “Media Momentum”, defined as its largest change in Media Buzz from the end of the last survey and the largest change in media citations in the previous nine months.  The study is longitudinal in nature with the latest analysis completed January 8, 2012.
.
About the Global Language Monitor
Austin, Texas-based Global Language Monitor is a global media consulting organization that provides brand management analytics for colleges and universities. For more information, call 1.512.815.8836, email info@LanguageMonitor.com, or visit www.LanguageMonitor.com. #####################################################

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Top US Service Academies for 2013 by TrendTopper MediaBuzz

This data supplements the earlier announcement of Top US Colleges and Universities by TrendTopper MediaBuzz Spring 2013 by the Global Language Monitor.

Click on this link  ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the report covering more than 400 schools.

 

For the second year in a row, MIT topped Harvard for the top ranking of American universities according to the TrendTopper MediaBuzz ranking of American colleges and universities by the Global Language Monitor.  This is the second time that a technical institute has topped the rankings.  In the College Rankings the University of Richmond also took the top spot for two years running, this time topping a steadily rising Bucknell.
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In the Top Service Academies category, West Point lept over Annapolis for the No. 1 spot by gaining  sixteen spots in the overall rankings.  Navy was followed by the Virginia Military Institute (up thirteen spots), Air Force,  Coast Guard, and the US Merchant Marine Academy. (The Citadel was not included in this ranking because the Carnegie Commission considers the Institute a university.)

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Click on this link  “Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.   The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.

The following details the Top US Academies for 2013 by TrendTopper MediaBuzz. 2013 Category Rank,  Overall Rank, Institution, Overall 2012 Ranking* 

2013 Overall Top Colleges – Military/Service 2012
     
1 3 United States Military Academy 19
2 13 United States Naval Academy 24
3 23 Virginia Military Institute 36
4 41 United States Air Force Academy 35
5 137 US Coast Guard Academy 75
6 180 United States Merchant Marine Academy 197

*The Citadel was not included in this ranking because the Carnegie Commission considers the school a university.

Click on this link  “Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.   The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
About TrendTopper MediaBuzz
GLM created the TrendTopper MediaBuzz analysis as a way of seeing the schools through the eyes of the world at large. In the rapidly changing communications and media environment of the early 21st Century, you cannot rely on telephone surveys, at-home interviews, newspaper clippings or television mentions in order to measure the value of a brand.  Today the methodology must encompass the Twitters and YouTubes of the world as well as the tens of millions of blogs, the billions of web pages, as well as the top global print and electronic media.
.
This enormous sample simply cannot be tampered with because no single institution has the ability to influence, let alone corrupt, data streaming from hundreds of thousands, if not millions, of points of origin.  TrendTopper MediaBuzz utilizes a mathematical model that “normalizes” the data and allows us to make statistically-significant comparisons among the various measurements.  The end result is a non-biased analytical tool that will allow you to gauge the relative values differing institutions are assigned by consumers, as well as measures of how that value changes over time.
.
The Top Colleges and Universities were also ranked by “Media Momentum”, defined as its largest change in Media Buzz from the end of the last survey and the largest change in media citations in the previous nine months.  The study is longitudinal in nature with the latest analysis completed January 8, 2012.
.
About the Global Language Monitor
Austin, Texas-based Global Language Monitor is a global media consulting organization that provides brand management analytics for colleges and universities. For more information, call 1.512.815.8836, email info@LanguageMonitor.com, or visit www.LanguageMonitor.com.

Top US Art/Design/Music Schools by TrendTopper MediaBuzz for 2013

 

This data supplements the earlier announcement of Top US Colleges and Universities by TrendTopper MediaBuzz Spring 2013 by the Global Language Monitor.

 

To read about all Top Universities and Colleges, go here.
To see the Top Public Universities, go here.
To see the Top Private Universities, go here.
To see the Top Engineering Institutions, go here.
To see the Top Religion-related Universities, go here.
To see the Top Public Colleges, go here.
To see the Top Private Colleges, go here.
To see the Top Military/Service Academies, go here.

Click on this link  ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the report covering more than 400 schools.

For the second year in a row, MIT topped Harvard for the top ranking of American universities according to the TrendTopper MediaBuzz ranking of American colleges and universities by the Global Language Monitor.  This is the second time that a technical institute has topped the rankings.
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In the Top US Art/Design/Music School category, there are twenty-one institutions.  SAIC  (the School of the Art Institute of Chicago) topped the list, ranking at No. 5 overall, the highest in the overall college category in the history of the rankings.  Following SAIC were the Pratt Institute and the Cooper Union, RISD and the Juilliard School.  Therefore three of the top five schools were located in city of New York.  Coming in at No. 6 was Boston’s Berklee College of Music with the largest jump in the rankings among it peers (up some 85 spots).  Rounding out the Top Ten were the San Francisco Art Institute, University of the Arts-PA, the California Institute of the Arts, and the California College of the Arts.  the S.F Art Institute was up twenty-three spots and the California College of the Arts was up forty-two.
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Click on this link  “Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.   The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
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The following details the Top US Art/Design/Music School category for 2013 by TrendTopper MediaBuzz.

 

2013 Art/Design/Music Rank,  Overall Rank, Institution, Overall 2012 Ranking 

2013 Overall Top Colleges – Music/Art/Design 2012
1 5 School of the Art Institute of Chicago 17
2 10 Pratt Institute 10
3 12 The Cooper Union 9
4 16 Rhode Island School of Design 37
5 45 The Juilliard School 15
6 69 Berklee College of Music 154
7 89 San Francisco Art Institute 112
8 93 University of the Arts, PA 102
9 95 California Institute of the Arts 119
10 102 California College of the Arts 146
11 118 SUNY—Purchase 55
12 140 Boston Conservatory 153
13 150 New England Conservatory of Music 180
14 154 San Francisco Conservatory of Music 174
15 157 Curtis Institute of Music 183
16 160 University of North Carolina School of the Arts 167
17 167 Cleveland Institute of Music 156
18 171 Fashion Institute of Technology 31
19 178 Minneapolis College of Art and Design 62
20 183 School of the Visual Arts 32
21 200 Corcoran College of Art and Design 139

 

To read about all Top Universities and Colleges, go here.
To see the Top Public Universities, go here.
To see the Top Private Universities, go here.
To see the Top Engineering Institutions, go here.
To see the Top Religion-related Universities, go here.
To see the Top Public Colleges, go here.
To see the Top Private Colleges, go here.
To see the Top Military/Service Academies, go here.
Click on this link  “Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.
.
The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
About TrendTopper MediaBuzz
GLM created the TrendTopper MediaBuzz analysis as a way of seeing the schools through the eyes of the world at large. In the rapidly changing communications and media environment of the early 21st Century, you cannot rely on telephone surveys, at-home interviews, newspaper clippings or television mentions in order to measure the value of a brand.  Today the methodology must encompass the Twitters and YouTubes of the world as well as the tens of millions of blogs, the billions of web pages, as well as the top global print and electronic media.
.
This enormous sample simply cannot be tampered with because no single institution has the ability to influence, let alone corrupt, data streaming from hundreds of thousands, if not millions, of points of origin.  TrendTopper MediaBuzz utilizes a mathematical model that “normalizes” the data and allows us to make statistically-significant comparisons among the various measurements.  The end result is a non-biased analytical tool that will allow you to gauge the relative values differing institutions are assigned by consumers, as well as measures of how that value changes over time.
.
The Top Colleges and Universities were also ranked by “Media Momentum”, defined as its largest change in Media Buzz from the end of the last survey and the largest change in media citations in the previous nine months.  The study is longitudinal in nature with the latest analysis completed January 8, 2012.
.
About the Global Language Monitor

Austin, Texas-based Global Language Monitor is a global media consulting organization that provides brand management analytics for colleges and universities.

For more information, call 1.512.815.8836, email info@LanguageMonitor.com, or visit www.LanguageMonitor.com.


Top US Engineering Universities for 2013

 

This data supplements the earlier announcement of Top US Colleges and Universities by TrendTopper MediaBuzz Spring 2013 by the Global Language Monitor.

Click on this link  ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.

For the second year in a row, MIT topped Harvard for the top ranking of American universities according to the TrendTopper MediaBuzz ranking of American colleges and universities by the Global Language Monitor.  This is the second time that a technical institute has topped the rankings.
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The Massachusetts Institute of Technology again tops all US universities as well as receiving the Top Engineering School accolade.   MIT was followed by Virginia Tech. the Georgia Institute of Technology. Purdue University, and Texas A&M University.  Rounding out the Top Ten were Carnegie Mellon University, the Missouri U. of Science and Technology, Rice University, Rensselaer Polytechnic Institute and the Rochester Institute of Technology.   The largest mover was Purdue, moving up some fourteen places.
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Click on this link  “Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.   The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.

The following details the Top US Engineering Schools for 2013 by TrendTopper MediaBuzz.

2013 Engineering Rank,  Overall Rank, Institution, Overall 2012 Ranking 

 

2013

Overall Top Universities -Engineering

2012

       
1 1 Massachusetts Institute of Technology 1
2 17 Virginia Tech 19
3 21 Georgia Institute of Technology 23
4 28 Purdue University 42
5 40 Texas A&M University 47
6 51 Carnegie Mellon University 45
7 72 Missouri U. of Science and Technology 78
8 78 Rice University 72
9 96 Rensselaer Polytechnic Institute 97
10 98 Rochester Inst. of Technology 108
11 119 Illinois Institute of Technology 123
12 139 Cal Poly—San Luis Obispo 172
13 149 New Jersey Institute of Technology 157
14 157 Embry-Riddle Aeronautical U. 163
15 160 Stevens Institute of Technology 148
16 161 Colorado School of Mines 150
17 162 Stetson University 165
18 167 Worcester Polytechnic Institute 120
19 176 Michigan Technological University 180
20 209 Rose-Hulman Institute of Technology 159

 

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Click on this link  “Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.   The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
About TrendTopper MediaBuzz
GLM created the TrendTopper MediaBuzz analysis as a way of seeing the schools through the eyes of the world at large. In the rapidly changing communications and media environment of the early 21st Century, you cannot rely on telephone surveys, at-home interviews, newspaper clippings or television mentions in order to measure the value of a brand.  Today the methodology must encompass the Twitters and YouTubes of the world as well as the tens of millions of blogs, the billions of web pages, as well as the top global print and electronic media.
.
This enormous sample simply cannot be tampered with because no single institution has the ability to influence, let alone corrupt, data streaming from hundreds of thousands, if not millions, of points of origin.  TrendTopper MediaBuzz utilizes a mathematical model that “normalizes” the data and allows us to make statistically-significant comparisons among the various measurements.  The end result is a non-biased analytical tool that will allow you to gauge the relative values differing institutions are assigned by consumers, as well as measures of how that value changes over time.
.
The Top Colleges and Universities were also ranked by “Media Momentum”, defined as its largest change in Media Buzz from the end of the last survey and the largest change in media citations in the previous nine months.  The study is longitudinal in nature with the latest analysis completed January 8, 2012.
.
About the Global Language Monitor

Austin, Texas-based Global Language Monitor is a global media consulting organization that provides brand management analytics for colleges and universities.

For more information, call 1.512.815.8836, email info@LanguageMonitor.com, or visit www.LanguageMonitor.com.

 


Top US Religion-related Universities by TrendTopper MediaBuzz for 2013

This data supplements the earlier announcement of Top US Colleges and Universities by TrendTopper MediaBuzz Spring 2013 by the Global Language Monitor.

Click on this link  ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the report covering more than 400 schools.

For the second year in a row, MIT topped Harvard for the top ranking of American universities according to the TrendTopper MediaBuzz ranking of American colleges and universities by the Global Language Monitor.  This is the second time that a technical institute has topped the rankings.
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In the Religion-related category, there are forty-three self-identified universities.   Boston College nipped Georgetown for the Top Spot followed by Notre Dame, Loyola Maryland and Loyola Chicago.   Baylor University came in at No. 6 and led fellow Christian universities Souther Methodist University, Texas Christian University and Liberty into the Top 20.  Brandeis University was the top Jewish University, while Brighan Young represented LDS.
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Click on this link  “Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.   The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.

The following details the Top US Religion-related Universities for 2013 by TrendTopper MediaBuzz.   2013 Religion-related Rank,  Overall Rank, Institution, Overall 2012 Ranking 

2013 Overall Top Religious 2012
1 25 Boston College 26
2 35 Georgetown University 25
3 42 University of Notre Dame 53
4 75 Loyola University Maryland 154
5 76 Loyola University Chicago 90
6 85 Baylor University 73
7 86 Fordham University 83
8 87 Southern Methodist University 87
9 97 DePaul University 102
10 99 Marquette University 95
11 103 Santa Clara University 103
12 104 Brandeis University 99
13 106 Brigham Young University—Provo 63
14 112 Texas Christian University 98
15 114 Liberty University 114
16 115 St. Mary’s College of California 112
17 117 Catholic University of America 116
18 123 St Louis University 118
19 129 Loyola University New Orleans 134
20 133 St. Joseph’s University 132
21 138 Loyola Marymount University 153
22 139 Yeshiva University 129
23 147 St. Catherine University 121
24 148 Providence College 127
25 152 Gonzaga University 138
25 158 Xavier University of Louisiana 181
26 165 Iona College 178
27 166 Manhattan College 158
28 169 St. Mary’s University of San Antonio 188
29 172 Abilene Christian University 170
30 175 Fairfield University 174
31 177 St Johns University NY 143
32 178 Xavier University 89
33 181 University of Dallas 185
34 183 University of Scranton 179
35 188 Oral Roberts University 187
36 195 Sacred Heart University 183
37 200 John Carroll University 164
38 201 University of Portland 195
39 202 Augsburg College 210
40 203 Manhattanville College 204
41 208 St Edward’s University 197
42 213 St. Bonaventure University 206
43 214 LaSalle University 203
..
Click on this link  “Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.   The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
About TrendTopper MediaBuzz
GLM created the TrendTopper MediaBuzz analysis as a way of seeing the schools through the eyes of the world at large. In the rapidly changing communications and media environment of the early 21st Century, you cannot rely on telephone surveys, at-home interviews, newspaper clippings or television mentions in order to measure the value of a brand.  Today the methodology must encompass the Twitters and YouTubes of the world as well as the tens of millions of blogs, the billions of web pages, as well as the top global print and electronic media.
.
This enormous sample simply cannot be tampered with because no single institution has the ability to influence, let alone corrupt, data streaming from hundreds of thousands, if not millions, of points of origin.  TrendTopper MediaBuzz utilizes a mathematical model that “normalizes” the data and allows us to make statistically-significant comparisons among the various measurements.  The end result is a non-biased analytical tool that will allow you to gauge the relative values differing institutions are assigned by consumers, as well as measures of how that value changes over time.
.
The Top Colleges and Universities were also ranked by “Media Momentum”, defined as its largest change in Media Buzz from the end of the last survey and the largest change in media citations in the previous nine months.  The study is longitudinal in nature with the latest analysis completed January 8, 2012.
.
About the Global Language Monitor
Austin, Texas-based Global Language Monitor is a global media consulting organization that provides brand management analytics for colleges and universities. For more information, call 1.512.815.8836, email info@LanguageMonitor.com, or visit www.LanguageMonitor.com.  

TrendTopper MediaBuzz Top 415 US Colleges and Universities Spring 2012

Summer/Spring 2012 Rankings

No. 1 MIT first Tech School to top rankings

Game changing OpenCourseWare propels MIT to the highest score ever measured

Top 415 US Colleges and Universities (Six Universities Added April 6th)

Volatility evident as educational consumers are presented with more choices

Penn State stumbles but holds onto a top ranking

Richmond Tops all Colleges

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Austin, Texas, April 4, 2012 (Updated April 16)  – MIT topped Harvard for the top ranking of American universities by Internet

Media Buzz according to the Global Language Monitor.

This was the first time a technical institute topped the rankings; MIT did so by the largest distance ever measure in the history of the TrendTopper Rankings.

Also, in the first major rankings since the Penn State scandal, the school stumbled but held onto a top ranking.

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This is the eighth TrendTopper MediaBuzz ranking over the preceding five years; the rankings are conducted every nine months.

In the University Division, MIT was followed by Harvard, with the highest PQI differential between No. 1 and No, 2 ever recorded.  The University of Chicago took its usual position in the Top Ten, this year at No. 3, followed by Columbia University and past No. 1, the University of Wisconsin–Madison.  Always strong Cornell moved up to No. 6, while UCLA took the top spot in California besting Stanford.  Yale and the University of Texas-Austin Rounded out the Top Ten.

MIT gained the top spot apparently from the global buzz surrounding their announcement of their OpenCourseWare program.  OpenCourseWare  povides the same information available to MIT students to the world-at-large.  Not only can anyone, anywhere take M.I.T. courses online free of charge, they can  also earn certificates certifying mastery of the subject matter.

If  the book does not download automatically, call 1.512.815.8836 and specify 1) the Fall/Winter Guide Student Edition, 2) the Spring/Summer Student Edition, or 3) The Enrollment Management Edition, for college executives who need to know the complete data for their school and that of their competitors.

“The higher education world is in the midst of a major upheaval that has only begun to sort itself out. You can’t have an institution of MIT’s stature give away its product for free, or millions of students opting for on-line schools or educations provided by for-profit organization, and of course the globalization of higher ed and not record significant change.  In fact you need a seismograph to better understand the shifting of the educational plates, once long thought stable,” said Paul JJ Payack, president and Chief Word Analyst of GLM.  This is the fifth year and eighth edition of the TrendTopper MediaBuzz Rankings.

Penn State’s stumble came in the wake of the child sex-abuse scandal in November that tarnished the legend of one of the most revered, and successful, major college football programs in the nation. Of concern to GLM was whether the scandal would dramatically increase the number of web citations, however the opposite was the case, as happened when Harvard took a massive hit to its endowment a few years ago. Significantly, only 3.42 percent of the global citations were considered of negative sentiment, so Penn State held onto a high ranking.

The TrendTopper MediaBuzz Rankings measure near real-time movements of an institution’s reputation or ‘brand equity’, using the same techniques used to measure the appeal of any other branded product, such as luxury automobiles, or consumer electronics. For the first time GLM expanded the Rankings to over 400 schools, 215 in the University Division with another 200 in the College Division to widen the bases of comparison for the education marketplace.

The Top Universities by TrendTopper MediaBuzz with current ranking and change from last ranking follow:

1.  Massachusetts Institute of Technology (5)

2.  Harvard University  (-1)

3.  University of Chicago (+4)

4.  Columbia University (0)

5.  University of Wisconsin—Madison (+9)

6.  Cornell University (+4)

7.  University of California—Los Angeles (+10)

8.  Stanford University  (-1)

9.  Yale University  (+4)

10. University of Texas—Austin (-2)

11. University of Washington (0)

12. University of Pennsylvania (+4)

13. University of Michigan—Ann Arbor (-3)

14. University of California–Berkeley (-12)

15. Princeton University (+1)

16. Ohio State University—Columbus (+13)

17. University of California — Davis (+2)

18. Indiana University—Bloomington (+6)

19. Virginia Tech (+18)

20. New York University (+3)

21. Duke University (+6)

22. University of California—San Diego  (+3)

23. Georgia Institute of Technology (-2)

24. Johns Hopkins University (+7)

25. University of Virginia (+11)


For all 210 Universities and Master-degree granting colleges, go here.

University of Richmond tops all  colleges

In the college rankings the University of Richmond completed its long climb to the top.

Reflecting the healthy distribution of ‘Little Ivies’ across the nation landscape, Richmond is the sixth different college to take the top spot since these rankings began, which now have been represented by the South (Richmond and Davidson), the West (Colorado College), the East (Williams and Wellesley College) and the Midwest (Carleton College).  Wellesley was also the only Women’s College to top a general college ranking.  Richmond Williams switched places with Smith, Bucknell and Union coming on strong.  Amherst, Colorado College, Oberlin College, The Cooper Union and the Pratt Institute rounded out the Top Ten.

The Top Universities by TrendTopper MediaBuzz with current ranking and change from last ranking follow:

1.  University of Richmond (+2)

2. Williams College (+1)

3. Smith College  (+18)

4. Bucknell University  (+19)

5. Union College  (+3)

6. Amherst   (+13)

7. Colorado College   (+21)

8. Oberlin College   (+20)

9. The Cooper Union  (+28)

10. Pratt Institute   (+12)

11.   Colgate University (+37)

12.   Wellesley College  (+14)

13.   Occidental College (+27)

14.   Middlebury College  (+16)

15.   The Juilliard School  (+8)

16.   Davidson College (+26)

17.   School of the Art Institute of Chicago   (+22)

18.   Pomona College   (+6)

19.   United States Military Academy   (+24)

20.   Vassar College   (+29)

21.   Emerson College (+45)

22.   Bowdoin College   (+17)

23.   Carleton College   (+9)

24.   United States Naval Academy   (+32)

25.   Hamilton College   (+38)

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The TrendTopper MediaBuzz Rankings measure near real-time movements of an institution’s reputation or ‘brand equity’, using the same techniques used to measure the appeal of any other branded product, such as luxury automobiles, or consumer electronics. For the first time GLM expanded the Rankings to over 400 schools, 210 in the University Division with another 200 in the College Division to widen the bases of comparison for the education marketplace.

Unlike other college rankings, specialty schools such as Julliard, SAIC, and the Cooper Union, the service academies, business, tech schools are included in the rankings.  Also incorporated into the rankings are ‘for profit” (University of Phoenix) and online institutions, such as Capella and Walden.  This is to provide true comparisons between and among the various types of post-secondary institutions now available to the discerning educational consumers. The full rankings  include positive or negative movement, and MediaBuzz Velocity and Momentum that reveal how a school’s (short-term and long-term) brand equity is increasing or decreasing against its peer group, and the other competitors.

Methodology

The  TrendTopper MediaBuzz Analysis uses the Carnegie Foundation for the Advancement of Teaching’s classifications as the basis to distinguish between Universities and Colleges. The schools were ranked in the last week of March 2012, with a December snapshot as well as the last day of the previous surveys as the base.

TrendTopper MediaBuzz utilizes a  mathematical model that ‘normalizes’ the data collected from the Internet, social media, and blogosphere as well as the top 175,000 print and electronic media, as well as new social media as they emerge.  The end result is a non-biased analytical tool that provides a gauge of relative values among various institutions, as well as measures of how that value changes over time.

What Others are Saying:

Colleges, Ranked by ‘Media Buzz’

By Eric Hoover

A savvy enrollment manager once told me that a crucial part of his job was getting his college’s name in newspapers and magazines. After all, he said, the more people see an institution’s name, the more familiar it becomes, and the more attractive it seems to prospective students.

He was describing “buzz,” something most colleges crave. In case you didn’t know, the Global Language Monitor will measure it for you.

The  Summer / Spring 2012 Edition now includes over 400 schools, including specialty, Art, Design, Music, online, and for-profit institutions.  It  includes positive or negative movement vs the competition.  It also ranks school by MediaBuzz Velocity and Momentum that tells how a school’s (short-term and long-term) brand equity is increasing or decreasing against its peer group, and the other colleges.

 

Colleges

Summer/Spring 2012 Rankings

No. 1 MIT first Tech School to top rankings

Game changing OpenCourseWare propels MIT to the highest score ever measured

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Volatility evident as educational consumers are presented with more choices

Penn State stumbles but holds onto a top ranking

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Richmond Tops all Colleges

Austin, Texas, April 4, 2012 – MIT topped Harvard for the top ranking of American universities by Internet Media Buzz according to the Global Language Monitor.  This was the first time a technical institute topped the rankings; MIT did so by the largest distance ever measured in the history of the TrendTopper Rankings.  Also, in the first major rankings since the Penn State scandal, the school stumbled but held onto a top ranking.  This is the eighth TrendTopper MediaBuzz ranking over the preceding five years. The rankings are conducted every nine months.

In the University Division, MIT was followed by Harvard, with the highest PQI differential between No. 1 and No, 2 ever recorded.  The University of Chicago took its’ usual position in the Top Ten, this year at No. 3, followed by Columbia University and past No. 1, the University of Wisconsin–Madison.  Always strong Cornell moved up to No. 6, while UCLA took the top spot in California besting Stanford.  Yale and the University of Texas-Austin Rounded out the Top Ten.

MIT gained the top spot apparently from the global buzz surrounding their announcement of their OpenCourseWare program. OpenCourseWare  povides the same information available to MIT students to the world-at-large.  Not only can anyone, anywhere take M.I.T. courses online free of charge, they can  also earn certificates certifying mastery of the subject matter.

“The higher education world is in the midst of a major upheaval that has only begun to sort itself out. You can’t have an institution of MIT’s stature give away its product for free, or millions of students opting for on-line schools or educations provided by for-profit organization, and of course the globalization of higher ed and not record significant change.  In fact you need a seismograph to better understand the shifting of the educational plates, once long thought stable,” said Paul JJ Payack, president and Chief Word Analyst of GLM.  This is the fifth year and eighth edition of the TrendTopper MediaBuzz Rankings.

Penn State’s stumble came in the wake of the child sex-abuse scandal in November that tarnished the legend of one of the most revered, and successful, major college football programs in the nation. Of concern to GLM was whether the scandal would dramatically increase the number of web citations, however the opposite was the case, as happened when Harvard took a massive hit to its endowment a few years ago. Significantly, only 3.42 percent of the global citations were considered of negative sentiment, so Penn State held onto a high ranking.

The TrendTopper MediaBuzz Rankings measure near real-time movements of an institution’s reputation or ‘brand equity’, using the same techniques used to measure the appeal of any other branded product, such as luxury automobiles, or consumer electronics. For the first time GLM expanded the Rankings to over 400 schools, 215 in the University Division with another 200 in the College Division to widen the bases of comparison for the education marketplace.The Top Universities with current ranking and change from last ranking follow:

1.  Massachusetts Institute of Technology (5)

2.  Harvard University (-1)

3.  University of Chicago (+4)

4.  Columbia University (0)

5.  University of Wisconsin—Madison(+9)

6.  Cornell University (+4)

7.  University of California—Los Angeles (+10)

8.  Stanford University(-1)

9.  Yale University  (+4)

10. University of Texas—Austin(-2)

11. University of Washington (0)

12. University of Pennsylvania (+4)

13. University of Michigan—Ann Arbor(-3)

14. University of California–Berkeley (-12)

15. Princeton University (+1)

16. Ohio State University—Columbus (+13)

17. University of California — Davis (+2)

18. Indiana University—Bloomington (+6)

19. Virginia Tech (+18)

20. New York University (+3)

21. Duke University (+6)

22. University of California—San Diego(+3)

23. Georgia Institute of Technology (-2)

24. Johns Hopkins University (+7)

25. University of Virginia (+11)

For all 210 Universities and Master-degree granting colleges, go here.

University of Richmond tops all  colleges

In the college rankings the University of Richmond completed its long climb to the top.

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Reflecting the healthy distribution of ‘Little Ivies’ across the nation landscape, Richmond is the sixth different college to take the top spot since these rankings began, which now have been represented by the South (Richmond and Davidson), the West (Colorado College), the East (Williams and Wellesley College) and the Midwest (Carleton College).  Wellesley was also the only Women’s College to top a general college ranking.  Richmond Williams switched places with Smith, Bucknell and Union coming on strong.  Amherst, Colorado College, Oberlin College, The Cooper Union and the Pratt Institute rounded out the Top Ten.

The Top Universities by TrendTopper MediaBuzz with current ranking and change from last ranking follow:

1. University of Richmond (+2)

2.Williams College (+1)

3.Smith College  (+18)

4.Bucknell University  (+19)

5.Union College  (+3)

6.Amherst   (+13)

7.Colorado College   (+21)

8.Oberlin College   (+20)

9.The Cooper Union  (+28)

10.Pratt Institute   (+12)

11.   Colgate University (+37)

12.   Wellesley College  (+14)

13.   Occidental College (+27)

14.   Middlebury College  (+16)

15.   The Juilliard School  (+8)

16.   Davidson College (+26)

17.   School of the Art Institute of Chicago   (+22)

18.   Pomona College   (+6)

19.   United States Military Academy   (+24)

20.   Vassar College   (+29)

21.   Emerson College (+45)

22.   Bowdoin College   (+17)

23.   Carleton College   (+9)

24.   United States Naval Academy   (+32)

25.   Hamilton College   (+38)

For a complete list of all 200 colleges, go here.

The TrendTopper MediaBuzz Rankings measure near real-time movements of an institution’s reputation or ‘brand equity’, using the same techniques used to measure the appeal of any other branded product, such as luxury automobiles, or consumer electronics. For the first time GLM expanded the Rankings to over 400 schools, 210 in the University Division with another 200 in the College Division to widen the bases of comparison for the education marketplace.

Unlike other college rankings, specialty schools such as Julliard, SAIC, and the Cooper Union, the service academies, business, tech schools are included in the rankings.  Also incorporated into the rankings are ‘for profit” (University of Phoenix) and online institutions, such as Capella and Walden.  This is to provide true comparisons between and among the various types of post-secondary institutions now available to the discerning educational consumers. The full rankings  include positive or negative movement, and MediaBuzz Velocity and Momentum that reveal how a school’s (short-term and long-term) brand equity is increasing or decreasing against its peer group, and the other competitors.

Methodology

The  TrendTopper MediaBuzz Analysis uses the Carnegie Foundation for the Advancement of Teaching’s classifications as the basis to distinguish between Universities and Colleges. The schools were ranked in the last week of March 2012, with a December snapshot as well as the last day of the previous surveys as the base.

TrendTopper MediaBuzz utilizes a  mathematical model that ‘normalizes’ the data collected from the Internet, social media, and blogosphere as well as the top 175,000 print and electronic media, as well as new social media as they emerge.  The end result is a non-biased analytical tool that provides a gauge of relative values among various institutions, as well as measures of how that value changes over time.

What Others are Saying:

Colleges, Ranked by ‘Media Buzz’

By Eric Hoover

A savvy enrollment manager once told me that a crucial part of his job was getting his college’s name in newspapers and magazines. After all, he said, the more people see an institution’s name, the more familiar it becomes, and the more attractive it seems to prospective students.

He was describing “buzz,” something most colleges crave. In case you didn’t know, the Global Language Monitor will measure it for you.

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Fall 2010/Winter 2012 Edition

Top 300 US Colleges by Internet Media Buzz:

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Harvard Returns to the top

By: admin
Published: August 30th, 2011

Harvard Returns to the top, beating Northwestern and Berkeley

 

But Big Ten Beats Ivies:  8-6 in the Top 50

 

Williams Tops Richmond as No.1 in the College Category

 

Austin, Texas, September 3 – After four tries, Harvard returned to the top ranking of American universities by Internet Media Buzz, edging out a strong challenge by Northwestern.  The University of California, Berkeley, Columbia, Caltech, and MIT – all finishing within 1% of each other – took the No. 3 through No. 6 positions.  Stanford returned to the Top Ten at No. 7, followed by the ever-strong Chicago, the University of Texas, and Cornell.

Following were Michigan, the University of Washington, Penn State, Yale, and Wisconsin.    Rounding out the Top Twenty were Princeton, Penn, UCLA, Cal Davis, and Georgia Tech.

“The TrendTopper MediaBuzz Rankings measure an institution’s perceived value using the same methodologies used to compare any other products of value, such as BMW vs. Mercedes,” said Paul JJ Payack, the president of the Global Language Monitor.  “GLM’s TrendTopper MediaBuzz Rankings removes all bias inherent in each of the other published rankings, since they actually reflect what is being said and stated on the billions of web pages that we measure.”

In a remarkable demonstration of the growing influence of the Public Ivies, some fourteen of the Top Thirty schools are public institutions, and now include eight Big Ten schools, six from the Ivy League (Brown and Dartmouth were the exceptions), three Technological Institutes – and four from California’s fabled University system.

Overall, the University of California system, as a whole continues to dwarf all other academic associations, leagues and conferences.  This is a fine tribute to a system that has had to endure a continued series of budget cuts and cutbacks.

The words, phrases and concepts are tracked in relation to their frequency, contextual usage and appearance in global media outlets.  This exclusive ranking is based upon GLM’s Narrative Tracking technology.  NarrativeTracker analyzes the Internet, blogosphere, the 75,000 print and electronic media, as well as new social media sources (such as Twitter).

 

The Top 25 Universities by Internet Media Buzz

Rank/University/Last/Comment

1.  Harvard University (3) – Dr. Faust sets things aright and Harvard again assumes the No. 1 spot in the survey.

2.  Northwestern University (31) – Catapults to No.2 while leading the Big Ten charge up the rankings.

3.  University of California, Berkeley (8) – Cal considers itself THE University of California and the rankings back this up.

4.  Columbia University (5) – Columbia has never finished out of the Top 10 in the TrendTopper rankings.

5.  California Institute of Technology (19) – CalTech nips its East Coast competitor for top tech honors.

6.  Massachusetts Institute of Technology (4) – The former ‘Boston Tech’ rejected Harvard’s repeated entreaties to merge in the late 19th century.

7.  Stanford University (11) – The former ‘Harvard of the West’ has long emerged from Cantabrigia’s fabled shadow.

8.  University of Chicago (2) – Dropped out of the Big Ten in the late 1930s; loss of big-time football doesn’t seem to have hurt their rankings.

9.  University of Texas, Austin (10) – It new branding, “What starts here, changes the world’ is more than a slogan.

10.  Cornell University (7) – Few know that the Ivy titan is also a Land Grant institution.

11.  University of Michigan, Ann Arbor (6) – Took top honors twice in previous surveys.

12.  University of Washington (17) – U Dub, as it is affectionately known, is the emerging powerhouse of the Northwest.

13.  Pennsylvania State University (24) — Penn State’s new identity campaign has evidently been quite successful.

14.  Yale University (9) – Vassar declined an invitation to merge with Yale in 1966.

15.  University of Wisconsin, Madison (1) – Had a very strong global media run during the previous cycle.

16.  Princeton University (12) – The First Lady’s Alma Mater was originally known as the College of New Jersey.

17.  University of Pennsylvania (22) – The Wharton School greatly strengthens Penn’s brand equity.

18.  University of California, Los Angeles (16) – Tops in LaLa Land, though USC is making great strides forward.

19.  University of California, Davis (13) – Originally established as the agricultural extension of UC Berkeley known as the University Farm.

20.  Georgia Institute of Technology (27) – The Yellow Jackets ramble into the Top 20.

21.  Georgetown University (14) – Once again, the Top Catholic University in the land.

22.  New York University (18) – Growing global ambitions reflected in the global media.

23.  Indiana University, Bloomington (46) – Steadily gaining in prestige and the rankings reflect it.

24.  Boston College (39) – A generation ago, the Flutie Effect launched the school on its present stellar trajectory.

25.  University of California, San Diego (23) – UCSD receives about a billion dollars a year in research grants.

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The Top 25 Colleges by TrendTopper MediaBuzz

The College category also produced a new No. 1,   Williams College of Massachusetts as a strong No. 1 in the College Division.  (Little Three companion schools Amherst and Wesleyan claimed the No. 7 and thirteen spots, respectively.)

Williams is the fifth different college to take the top spot since these rankings began, which now have been represented by the South (Davidson), the West (Colorado College), the East (Wellesley College) and the Midwest (Carleton College).  Wellesley was also the only Women’s College to top a general college ranking.

In another first, three of the Claremont Colleges finished in the Top Ten:  No. 4 Claremont McKenna, No. 5 Harvey Mudd, and No. 6 Pomona.  In addition, another Claremont College, Scripps — the Women’s College, finished at No. 18.

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Rank / Colleges Fall 2011

1.  Williams College – The Ephs (or is it Blue Cows?) set the standard, once again, however a first in Internet MediaBuzz..

2.  University of Richmond — Richmond looking stronger and stronger in the classroom,  the athletic field and the media.

3.  Union College – A sometimes overlooked gem of a school making strides in the Internet age.

4.  Claremont McKenna College – CMC marks the beginning of the Claremont Colleges surge.

5.  Harvey Mudd College – One of the top technical schools in the nation finally getting it due.

6.  Pomona College – Perhaps the most akin to Williams on the list (minus the SoCal climate and beaches).

7.  Wesleyan University – Firmly wedged between Williams and Amherst, as is its usual fate.

8.  The Juilliard School – A school that truly deserves to be in the nation’s Top Ten, though it is often relegated to ‘Unranked’ or ‘Other’ categories.

9.  Carleton College – A past No.1 that continues to gain in global reputation.

10.  Bates College – With Colby and Bowdoin, one of the three little Ivies from the state of Maine.

11.  Pratt Institute – Pratt’s mission is to educate artists and creative professionals and, indeed, that is what it does.

12.  Amherst College – Always lurking near the top of the Liberal Arts College rankings.

13.  Wellesley College – The only Woman’s College to achieve No. 1 in any comprehensive national rankings.

14.  Bryn Mawr College – Katy Hepburn would be proud of how the little school has come of age (125thanniversary).

15.  Middlebury College – Such a large global footprint for such a small school.

16.  Bowdoin College – Used to boast of being the first US college to witness the sunrise.

17.  Smith College – The women’s school of the Five Colleges Consortium around Amherst, Massachusetts.

18.  Scripps College – Yet another of the Claremont Colleges to emerge into the top ranks.

19.  Bucknell University – Bucknell is the largest private Liberal Arts college in the nation and its outsized reputation is beginning to reflect this fact.

20.  Oberlin College – From the Arb to the Arch the college holds many firsts in American academic history, such as the first co-ed college to graduate a woman.

21.  Colorado College – CC, of Block Plan fame, was the first No. 1 west of the Mississippi.

22.  School of the Art Institute of Chicago – SAIC deserves to be in the top reaches of any serious collegiate ranking.

23.  Babson College – Specialized in entrepreneurship before entrepreneurship was cool.

24.  United States Military Academy – Army and Navy were considered part of the traditional Ivy League a century before the Ivy Group sports conference was formed.

25.  United States Air Force Academy –  Service Academies are amazingly unranked by US News and others

The Top Specialty Schools.

Top Engineering Schools:   CalTech, MIT, Georgia Tech (College: Harvey Mudd)

Top Online/For Profit Schools: the University of Phoenix.

Top Business School:  Babson College

Top Christian School:  Wheaton College, IL

Top Military Academy: United States Military Academy

Top Multi-disciplinary Art & Design School:  Pratt Institute

Top School of Art:  School of the Art Institute of Chicago (SAIC)

Top Music School: the Julliard School

Top Catholic University:  Georgetown University

Top Catholic College: College of the Holy Cross

 

About The Global Language Monitor

Austin-Texas-based Global Language Monitor analyzes and catalogues the latest trends in word usage and word choices, and their impact on the various aspects of culture, with a particular emphasis upon Global English.  Since 2003, GLM has launched a number of innovative products and services monitoring the Internet, the Blogosphere, Social Media as well as the Top 75,000 print and electronic media sites.

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2011 TrendTopper MediaBuzz Internet “Brand Equity” Rankings

 

 

 

 

 

 

Wisconsin Tops Chicago and Harvard in Universities; Davidson over Occidental and Williams in Colleges

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Historic Re-alignment of what is considered an ‘elite’ school

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AUSTIN, Texas December 30, 2010  – The University of Wisconsin at Madison, one of the nation’s most storied land-grant institutions, leapt over Chicago, Harvard, MIT, Columbia and two-time defending No. 1 (and fellow Big Ten academic  powerhouse) Michigan, as the Top University according to the TrendTopper MediaBuzz Internet analysis released by the Global Language Monitor.

There have now had three different schools taking the top spot for Universities in the last three years:  Harvard, Michigan and now Wisconsin.  As for Harvard, it slipped to No. 3, while the University of Chicago moved into the No. 2 spot.  Cornell University and the University of California at Berkeley broke into the Top Ten, knocking out Stanford and Princeton.  UCLA also fell out of the Top Ten.  Other big movers included Georgetown, California-Davis and CalTech, each moving up ten or more spots.

“The ‘flight to quality’ continues unabated.  The savvy consumer of the education marketplace appears centered on the price-sensitive ‘public ivies’ and technology-centered schools, as well as on-line alternatives.  The solidly performing ‘little Ivies’ are now now fairly well distributed across the country– and are holding their own,” said Paul JJ Payack, President of the Global Language Monitor.”  One  aftermath of the recent recession is that consumers understand that it is smart not to accept ‘retail pricing’ and that colleges are no different in this regard from any other institution.”

For Previous TrendTopper MediaBuzz College Rankings go here

The TrendTopper MediaBuzz Rankings are a way of seeing the schools through the eyes of the world at large. It is a democratic, self-generating ratings system, since it captures the brand equity associated with each of these fine institutions. GLM’s TrendTopper MediaBuzz Rankings actually removes all bias inherent in each of the other published rankings, since they actually reflect what is being said and stated on the billions of web pages that we measure.

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The  TrendTopper MediaBuzz Analysis uses the Carnegie Foundation for the Advancement of Teaching’s classifications as the basis to distinguish between Universities and Liberal Arts Colleges. The schools were ranked in the last week of December with a mid-year snapshot, and the last day of 2009 as the base.

TrendTopper MediaBuzz utilizes Narrative Tracking technology that ‘normalizes’ the data collected from the Internet, social media, and blogosphere as well as the top 75,000 print and electronic media.  The end result is a non-biased analytical tool that provides a gauge of relative values among various institutions, as well as measures of how that value changes over time.

The Top Twenty Universities by the TrendTopper MediaBuzz Internet rankings follow.

1.   Univ. of Wisconsin—Madison

2.   University of Chicago

3.   Harvard University

4.   Mass. Institute of Technology

5.   Columbia University

6.   Univ. of Michigan—Ann Arbor

7.   Cornell University

8.   University of California–Berkeley

9.  Yale University

10.   University of Texas—Austin

11.   Stanford University

12.   Princeton University

13.   University of California — Davis

14.   Georgetown University

15.   Duke University

16.   University of California—Los Angeles

17.   University of Washington

18.   New York University

19.   California Institute of Technology

20.   Johns Hopkins University

The Top Ten Universities now include four Ivy League schools, four Public Ivy’s (two from the Big Ten), one technological institute and the always formidable University of Chicago.

We have now three different schools taking the top spot for Universities in the last three Years:  Harvard, Michigan and now Wisconsin.

As for Harvard, it slipped to No. 3, while the University of Chicago moved into the No. 2 spot. Cornell University and the University of California at Berkeley broke into the Top Ten, knocking out Stanford and Princeton.  UCLA also fell out of the Top Ten.

Other big movers included Georgetown, California-Davis and CalTech, all moving up ten or more spots.

The College category also produced a new No. 1, Davidson College of North Carolina.  This is the fourth different college to take the top spot since these rankings began which now have been represented by the West (Colorado College), the East (Wellesley College) and the Midwest (Carleton College).  Wellesley was also the only Women’s College to top a general college ranking.

Davidson, as well as L.A.’s Occidental College (where President Obama spent his first year in college) both leapt over the Little Three (Amherst, Williams and Wesleyan University) as well as all three previous No. 1’s:  Carleton College, Wellesley College, and Colorado College.

The Top Twenty Colleges by the TrendTopper MediaBuzz Internet rankings follow.

1.   Davidson College

2.   Occidental College

3.   Williams College

4.   Wesleyan University

5.   Carleton College

6.   Amherst College

7.   Bucknell University

8.   Oberlin College

9.   United States Air Force Academy

10.  Pomona College

11.  Wellesley College

12.  Juilliard School of Music

13.   Vassar College

14.   Pratt Institute

15.   United States Military Academy

16.   Smith College

17.   Bowdoin College

18.   College of the Holy Cross

19.   Claremont McKenna College

20.   Bryn Mawr College

The Top Ten among colleges included Bucknell, Oberlin, Pomona and the US Air Force Academy.  The Top Twenty included the Little Three, four of the former Seven Sisters (though Vassar is now co-ed), two Patriot League schools, two US Service Academies, the top Catholic College in the US (College of the Holy Cross), two of the Claremont Colleges, and two schools that are not included in the traditional college rankings:  the Juilliard School and Pratt Institute, both in New York City.

The TrendTopper MediaBuzz Rankings are the only to  include specialty schools, such as Art, Business, Design, Music, as well as Internet-based (and for-profit)   All these were included in the College category with the exception of the online university, which was assigned to the University category.

In addition, the BOC notation signifies Best of Class; it is noted for those schools that are either first in the overall ranking, or first in a specific classification.

Top in the US/Best of Class (BOC) designation was awarded for:

•  Top University: University of Wisconsin, Madison

•  Top College: Davidson College

•  Top Engineering Hybrid School: The Cooper Union

•  Top Business: Babson College

•  Top Art and Design School: Pratt Institute

•  Top Art School: School of the Art Institute of Chicago (SAIC)

•  Top Music School: The Juilliard School

•  Top Online University: University of Phoenix

•  Top Christian School: Wheaton College, Illinois

•  Top Catholic College: College of the Holy Cross

• Top Catholic University: Georgetown University

• Top Service Academy: United States Air Force Academy

•  Top Outré College (New Category): Oberlin

The rankings also include the Biggest Movers for both colleges and universities and the Top States for Top Colleges.

The Universities that gained the most ‘media momentum’ since our last analysis were:

1.  Worcester Polytechnic Institute

2.  Miami University—Oxford

3.  Lehigh University

4. Cal Poly—San Luis Obispo

5. University of California—Irvine

6. CUNY-Queens

7. Georgetown University

8. Mills College

9. University of Denver

10. Rice University

The Colleges that have gained the most ‘media momentum’ since our last analysis were:

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1.  Smith College

2.  Trinity College CT

3.  St. John’s College MD

4.  School of Visual Arts (NY)

5.  Fashion Institute of Technology

6.  St Lawrence University

7.  Swarthmore College

8.  Hampshire College

9.  Gettysburg College

10.  Oberlin College

In addition, each of the forty-two states with top colleges is listed with the combined rankings of colleges and universities within the state.

The top five states for top colleges, along with the number of top colleges within the states include:

1.  New York (45)

2.  California (30)

3.  Massachusetts (25)

4.  Pennsylvania (22)

5.  Illinois (12)

The 2011 TrendTopper MediaBuzz Internet Rankings contains all of the above information on the Top 300 US Colleges and Universities, with added detail.

About The TrendTopper MediaBuzz Rankings

GLM created the TrendTopper MediaBuzz Rankings to remove all bias that we saw as inherent in each of the other published rankings, be they peer assessments, the opinion of high school guidance counselors, the ratio of endowment to number of students, number of left-leaning professors, and all the rest.

The 53 page guide includes the following:

  1. Why another college guide; why TrendTopper MediaBuzz?
  2. Introduction – A New Reality
  3. Highlights for Winter/Spring 2011
  4. About TrendTopper MediaBuzz™
  5. Top Universities for Winter/Spring 2011
  6. Top Colleges for Winter/Spring 2011
  7. Universities with Greatest Change
  8. Biggest Movers – Universities
  9. Biggest Movers – Colleges
  10. Top States for Top Schools
  11. TrendTopper MediaBuzz Backgrounder

We found it highly interest that many institutions used our rankings as a validation of their recent reputation management decisions:

Harvard University: “Rankings highlight correlation between university prestige and media coverage … Indeed, the study seems to validate the Harvard Kennedy School’s recent decision to rebrand itself. Known as the Kennedy School of Government until last spring, the public policy and administration changed its shorthand so that it includes the word “Harvard”.

GLM’s College Reputation Management Services are part of our  TrendTopper Branding Services.

To learn more, click here.

Boston College: “University Spokesman Jack Dunn said, “Boston College’s ranking in this study serves as an affirmation of what we have long believed. Academic research and accomplishments along with media citations and this recent ranking are all affirmations of the growing steam of this university.” The major factors that contributed to BC’s high ranking were a well-published academic community, a strong public relations office, and a successful sports program in recent years.

Vanderbilt University: “… when prospective students, faculty, friends and neighbors hear ‘Vanderbilt’ they associate it with excellent academic programs, innovative research, world class health care, the best students, a gorgeous campus, a dynamic hometown, rockin’ athletics and more. And, by one measure at least, we’re succeeding.”

Chronicle of Higher Education: “[GLM’s TrendTopper analysis] is at least one measure of wealth, success and prestige,” Hoover said. “Even on campuses where presidents do not put too much stock into rankings themselves, it is something they must think about” because alums and top students pay attention to them. – Eric Hoover, marketing strategies, Chronicle of Higher Education, quoted in Harvard Crimson.


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