About
The Global Language Monitor
.At the Intersection of Technology and the Word
Now incorporating TrendTopper Technologies
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GLM impacts the World
Excerpt from:
Understanding China, at the English Speaker’s Union
” Today, I have entitled my speech as Understanding China. According to Global Language Monitor, an American research body following the global media reporting, on its list of the Top News Stories of the Decade, the rise of China came as the first, even well ahead of 9/11 and the war in Iraq. But I think 2009 will probably be remembered in our history, as China’s transition into playing a major role in the world.Here in London, I could clearly sense China’s emergence onto the world stage. During the G20 London Summit, the close cooperation between China, US, UK and other countries shows that China has come to the centre stage of addressing global issues.– Fu Ying, Chinese Ambassador to the United Kingdom at the English Speakers Union 12/10/09
Excerpt from:
On Equal Terms: Redefining China’s Relationship with America and the West (Wiley)
“Hardly a day passes without a story about China in the pages of the Financial Times, Wall Street Journal, or International Herald Tribune echoing statements made by Paul JJ Payack, president of the Global Language Monitor. His publication boldly reported in 2009 that the rise of China was by far the most widely read story of the past decade — and that period included 9/11, the war in Iraq and Afghanistan, and the global financial crisis. ”The rise of China to new economic heights has changed — and continues to challenge– the current international order,” Payack proclaimed. It is with little surprise that its ongoing transformation has topped all news stories in a decade bespotted by war, economic catastrophe, and natural disasters.”
– By Mingxun Zheng
Global Language Monitor (GLM) is a media analytics company that documents, analyzes and tracks cultural trends in language the world over, with a particular emphasis upon Global English. GLM is based in Austin, Texas.
GLM has deep academic and internet roots. GLM’s predecessor site, yourDictionary.com is the direct descendent of the Web of Online Dictionaries at Bucknell University, founded in 1994.
In 1999, Paul JJ Payack, with a long background in technological innovation, joined two partners and reorganized Web of Online Dictionaries into yourDictionary.com, where Payack was the founding president. YDC assembled the industry’s premier advisory council of experts; it was the the largest multi-lingual dictionary destination on the web with some 240 languages. In 2003 Payack, created the Global Language Monitor to carry on the media analysis functions began at YDC. (For example, YDC was the first dictionary to publish its annual Word of the Year WOTY ™ lists.)
The Global Language Monitor offers the following algorithmic-based services:.
- Ambush Marketing: Tracking how companies leverage the world’s major sporting events to appear as if they are sponsors
- NarrativeTracking: Tracking the story lines that politicians and organizations weave to spread their point of view
- College Reputation: Helping to differentiate colleges among their peers to help gain and retain students
- Political Services: Providing virtual polling and the tracking of political narratives
- Business Intelligence: Unbiased snapshots of your competitive strengths and weaknesses
- TrendTopper Services: Specialized analyses that help you understand your market, products and/or competition
GLM algorithmic methodologies create actionable intelligence that can be used for brand analysis, product positioning, alternatives to focus groups, as well as helping organizations understand a world now dominated by the noise of billions of Internet voices competing to be heard.
Our main services include various products based on TrendTopper MediaBuzz and Narrative Tracker technologies. For information on the methodologies behind GLM’s algorithmic-based services, contact us by phone or email below. GLM’s proprietary software is key to its leadership position as the top global media analytics organization for the world wide web.
We found it highly interesting that many institutions used our TrendTopper MediaBuzz College rankings as a validation of their recent reputation management decisions:
Harvard University: “Rankings highlight correlation between university prestige and media coverage … Indeed, the study seems to validate the Harvard Kennedy School’s recent decision to rebrand itself. Known as the Kennedy School of Government until last spring, the public policy and administration changed its shorthand so that it includes the word “Harvard”.
Boston College: “University Spokesman Jack Dunn said, “Boston College’s ranking in this study serves as an affirmation of what we have long believed. Academic research and accomplishments along with media citations and this recent ranking are all affirmations of the growing steam of this university.” The major factors that contributed to BC’s high ranking were a well-published academic community, a strong public relations office, and a successful sports program in recent years.
Vanderbilt University: “… when prospective students, faculty, friends and neighbors hear ‘Vanderbilt’ they associate it with excellent academic programs, innovative research, world class health care, the best students, a gorgeous campus, a dynamic hometown, rockin’ athletics and more. And, by one measure at least, we’re succeeding.”
Chronicle of Higher Education: “[GLM’s TrendTopper analysis] is at least one measure of wealth, success and prestige,” Hoover said. “Even on campuses where presidents do not put too much stock into rankings themselves, it is something they must think about” because alums and top students pay attention to them. – Eric Hoover, marketing strategies, Chronicle of Higher Education, quoted in Harvard Crimson.
See where your school (or prospective schools) ranks: Click below to download your 2012 Guide for $19.97.
GLM as a Source of Record
GLM continues to be cited hundreds of by the leading print and electronic media the world over. In fact, the worldwide print and electronic media have come to rely on The Global Language Monitor for its expert analysis on cultural trends and their subsequent impact on various aspects of culture.
For Contact Information, call 001 512 815 8836 or email pauljjpayack@gmail.com.
Worldwide print and electronic media have come to rely on GLM for it TrendTracking and analytics-based analyses.
A representative sampling includes: CNN, MSNBC, The Wall Street Journal, Reuters, Associated Press, United Press International, Knight-Ridder, USAToday, The Washington Post, The Washington Times, The Chicago Tribune, The Los Angeles Times, The New York Times, San Francisco Chronicle, The Charlotte Observer, Minneapolis Star Tribune, San Jose Mercury, New York Post, NPR, FoxNews, ABC, NBC, CBS, ChinaNews, Peoples Daily, The National Post, The Sydney Morning Herald, The BBC, the Australian Braodcasting Company, The Canadian Broadcasting Company, The Cape Town Argus, El Pais (Madrid), The Daily Mail (Scotland), The Hindustan Times, The Gulf News (Qatar), and various electronic and print media on six continents.
The GLM is supported by a worldwide network of technologists, professional wordsmiths and academics to help monitor the latest trends in the evolution (and demise) of language, word usage and word choices, and their impact on the various aspects of culture.
The New York Times: The Power of Words
The Times features the Global Language Monitor and our algorithmic-based methodologies back on January 29, 2006. Click here. This seminal article, analyzed the potential for a real estate crash some eighteen months before the Global Economic Restructuring.
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About Paul JJ Payack
Paul JJ Payack in the NPR Studio
Paul JJ Payack (PJJP Pictures) has served as a senior executive of three Fortune 500 high technology companies, and three Silicon Valley technology companies that were acquired buy three other Silicon Valley giants, as well as numerous start-ups and re-starts.
Currently, GLM’s President and Chief Word Analyst, he also was the founding president of yourDictionary.com. These two language sites attract millions of page views a month.
Payack taught scientific and technological communications and other forms of expository writing at the University of Massachusetts, and has lectured at the University of Texas, Babson College, the Federal Reserve Bank (NY), GM/Hughes Aircraft, and many others. He is a frequent quest on the media circuit including CNN, the BBC, NPR, the CBS, Australia Broadcasting Company and Chinese Radio and Television.
Payack studied philosophy and psychology at Bucknell University and was graduated from Harvard University (where he studied dead languages, comparative literature, and fine arts).
He currently resides in Austin, Texas with his wife, Millie, and family. Contact Payack directly: 001 512 815 8836 or pauljjpayack@gmail.com.
Payack is the author of some eighteen collections (seven currently in print), the latest of which are A Million Words and Counting, Kensington (New York) as well as co-author with Edward ML Peters of The Paid-for Option (Tower Oaks Press), an analysis of the healthcare crisis in the USA.