1
2
3
4
5
6
7
8
Did Realignment Make Your Football Conference Smarter?
-
Big Ten Tops, SEC Most improved
-
Both New Big East Conferences Tumble
.
Austin, TX May 13, 2013 – With the news of realignment ending, or at least arriving at a temporary pause, The Global Language Monitor, analyzed pre-2011 conference configurations and compared them with projected conference configurations into 2013, 2014 and 2015, whenever the information was available.
“There’s good news and bad news here,” said Paul JJ Payack, president and chief word wonk of the Global Language Monitor. ”The good news is that the SEC saw its Academic Quotient Index rise by 8.36%; the bad news is that all the other major BCS conferences had their AQIs decline, four out of the six by double digit percentages.” The AQI is a brand equity tool that creates a composite score of the individual college rankings in a conference; the result of which can be used to compare one conference to another.
GLM took each each team in all BCS-eligible Football Conferences and ranked them according to their TrendTopper MediaBuzz College Rankings, January 2013 edition.
.
This means that Texas A&M and Missouri were placed in the Southeast Conference from the 2012 season forward as were Utah and Colorado in the PAC 12, as well as Nebraska in the Big Ten, and West Virginia in the Big 12. GLM also measured the ACC, the Big East/American Athletic Conferences, not to mention the many iterations of Conference USA, and WAC, among others.
.
The academically renowned Ivy League and Patriot League are used for comparison.
.
Overall Rankings
.
Rank, Conference, (Last Rank), Commentary
1. Big Ten Conference (1) – 38.252. Atlantic Coast Conference (ACC) (2) – 42.40
3. Pacific 12 Conference (PAC 12) (3) – 56.50
4. Southeastern Conference (SEC) (6) – 82.86
5. Big 12 Conference (Big 12) (4) – 100.50
6. American Athletic Conference (AAC) (5) — 119.33
7. Big East Conference (BE) (5)– 123.10
8. Mid-American Conference (MAC) (8) – 128.31
9. Mountain West Conference (MW) (9) – 137.75
10. Conference USA (C-USA) (10) – 139.38
11. Sun Belt Conference (SB) (11) – 145.14
Leading all Division 1-A and 1-AA conferences was the Ivy League with a score of 20.25 with the Big Ten (No. 2). The Patriot League (44.08) was closely outpaced by the Atlantic Coast Conference (42.40).
Change from pre-Alignment to latest projected configuration (2013-2014)
Top Six BCS Only
Rank, Conference, Commentary
1. Southeastern Conference (SEC) +8.36%
2. Pacific 12 Conference (PAC 12) -9.01%
3. Atlantic Coast Conference (ACC) -17.07%
4. Big Ten Conference -28.54%
5. Big 12 Conference (Big 12) -32.09%
6. Big East Conference -40.69%
About The Global Language Monitor
Today, from its home in Austin, Texas GLM provides a number of innovative products and services that utilize its ‘algorithmic services’ to help worldwide customers protect, defend and nurture their branded products and entities. Products include ‘brand audits’ to assess the current status, establish baselines, and competitive benchmarks for current intellectual assets and brands. For more information, call 1.512.815.8836, email info@LanguageMonitor.com, or visit www.LanguageMonitor.com.
The Financial Times Takes on Big Data
Brand Audits
In 2003, The Global Language Monitor (GLM) was founded in Silicon Valley by Paul J.J. Payack on the understanding that new technologies and techniques were necessary for truly understanding the world of Big Data, as it is now known.
Today, from its home in Austin, Texas GLM provides a number of innovative products and services that utilize its ‘algorithmic services’ to help worldwide customers protect, defend and nurture their branded products and entities. Products include ‘brand audits’ to assess the current status, establish baselines, and competitive benchmarks for current intellectual assets and brands.
These services are currently provided to the Fortune 500, the Higher Education market, high technology firms, the worldwide print and electronic media, and the global fashion industry, among others.
In 2006, GLM created a study for the New York Times that foreshadowed the collapse of the Housing Bubble. GLM’s placement of the Rise of China as the top news story of the 21st century has been widely cited as prescient in academic and political research. GLM’s analysis of the state of high technology each year, is continually cited by industry titans as key to understanding of the current state of affairs.
GLM foresees a time in the near future where data doubles every hour, every minute, then every second. To address this unfolding reality, GLM created the tools you need to address an enterprise in a world never at rest, where the facts can change before you locked your strategy into place, in the world where the social media of today is but a hint of what will emerge in the coming months and years.
Fortunately, GLM’s specialized products and services have been built from the ground up for Big and bigger date, for a marketplace ever in flux, where the only constant is change.
Global Language Monitor products include NarrativeTracker, TrendTopper MediaBuzz services, Sports, Collegiate and Product Brand Audits, and Brand Affiliation Indexing (BAI). For more information, call +1.512.815.8836 or send email to info@languagemonitor.com
2013 Major Golf Championships Ranked by Internet Media Buzz
British Open No. 1 by the wide margin, Master’s No. 2
In Analysis ‘The Players’ Ranks higher than the PGA
Biggest Problem: Nicklaus adds three Majors (to 21), Woods adds only one (to 15).
.
Austin, Texas. May 11, 2013. (Updated) Open Championship has been declared the Top Golf Major by Internet Media Buzz, according to an analysis using Global Language Monitor’s Sports Brand Affiliation Index (S-BAI).
One major point of resistance: By elevating the Players to Major Status means Nicklaus adds three Majors to his total (to 21), while Woods adds only one (to 15).
The S-BAI analysis compared the strength of affiliation of each of the currently recognized events (The Masters, The US Open, The Open Championship or British Open and the PGA Championship) to the concept of ‘major championship’. GLM then added the Players Championship for comparison with the four recognized events. In an associated finding, the Players Championship has entered into the top ranks of the golfing world as one of the sport’s major championship events or Majors. In fact, the Players’ Championship is in a virtual tie with the US Open for third.
.
The Open Championship’s S-Brand Affiliation Index (147.59) was followed by the Masters at 106.62. The US Open and Players Championships finished in a virtual tie for third at 90.74 and 90.17, respectively. The Open Championship scored nearly twice as high as the PGA Championship (79.40).
.
Ranklng the Golf Majors by Sports BAI
1. The British Open 147.59
2. The Masters 106.62
3. The US Open 90.74
4. The Players 90.17
5′ The PGA 79.40
.
“After forty years, the Players Championship has earned its place among the Major Golf Championships,” said Paul JJ Payack, President and Chief Word Analyst of GLM. ”Forty years is certainly an excellent vantage point to judge its worthiness. And the data has spoken.”Payack added, ”Since 1860 The Open is the championship against which all future Majors would be judged. Now over one hundred and fifty-years later, we see that it towers above all others in the world of golf.”
In the early to mid 20th century, the Majors were considered to be those tournaments won by Bobby Jones during his historic 1930 season: the US and British Amateurs, the Open Championship and the US Open. Later Jones’ own tournament, the Masters, gained in importance as did the Western Open (considered a Major by many for a number of decades) as the British PGA fell from favor. As recently as 1960 there was no official recognition of the Majors, as such.
.
For this analysis, GLM employed proprietary ‘algorithmic methodologies’ such as the Brand Affiliation Index. The BAI computes and details the relative brand equity of people, products or events based on the analysis of global discourse, providing a real-time, accurate assessment at any point in time. To do so, GLM analyzes the billions of pages on the Internet, millions of blogs, the top 175,000 global print and electronic media, as well as Twitter and new social media sources, as they emerge.
.
GLM will perform another analysis following the conclusion of the 2013 Majors.
About Global Language Monitor: ”We Tell the World What the Web is Thinking”
Founded in Silicon Valley, Austin, Texas-based GLM collectively documents, analyzes and tracks trends worldwide, with a particular emphasis upon the English language. For more information, individualized reports, or a monthly subscription, call +1.512.815.8836 or email info@LanguageMonitor.com
Top Ten All-Time Bushisms: ‘Misunderestimate,’ ‘Mission Accomplished’ top list
Similar to US Presidential Historians, Re-evaluating the Bush Legacy
Austin, TX. April 25, 2013 – The official opening of the George W. Bush Presidential Library at Southern Methodist University, has prompted US presidential historians to re-evaluate the Bush 43 term in office. The Gallop organization has noted his highest approval ratings since Katrina.
“Some historians are noting improvement in their appraisals of the Bush Presidency, especially since the Obama Administration has chosen to follow a number of Bush precedents including the use of drones, keeping Gitmo open, prosecuting the war in Afghanistan, and the like,” said Paul JJ Payack, president and chief word analyst of GLM. “In the same manner, we have re-evaluated President Bush’s most (jn)famous sayings, misstatements and malapropisms to see which have best withstood the test of time.”
President Obama has had his share of linguistic miscue and foibles, but new word creation has centered on his surname: Obamamania, Obamacare, etc.
The rankings were nominated by language observers the world over and then ranked with the help of the Global Language Monitor’s algorithmic methodologies that tracks words and phrases in the print and electronic media, on the Internet, throughout the blogosphere, as well as new social media as they emerge.
Earth Day Legacy: 28 Words that Changed the World
Since 1970 a whole new vocabulary has entered the English Language.
New Words and New ‘Senses’ of Old Words
Austin, Texas, April 22, 2013. Since the first Earth Day was celebrated as en ‘environmental teach-in’ on April 22, 1970 a whole new vocabulary has entered the English Language. The Global Language Monitor has determined the top new words and new ‘senses’ of old words that have been engendered since that first Earth Day in 1970. The words are ranked by order of present-day usage in the English-speaking world. The study was completed the second week of April 2013.
“The English language is certainly not immune by the changes wrought by Earth Day and the environmental movement,” said Paul JJ Payack, president and chief word analyst of GLM. “Especially since the the environmental movement continues to have an evermore profound effect on global culture.”
The words analyzed are but the most profound examples of a movement that has been gaining momentum at least since the 1960s.
GLM used their Narrative Tracker methodologies to determine and rank the Earth Day words. The criteria included determining which words have had an impact on the environmental movement and/or were influential in its growth.
The Top Words Engendered by Earth Day and the Environmental Movement since 1970 are listed below.
Rank/Word/Last Year’s Rank/Definition
1. Green (1) — Practices that are in harmony with the environment.
2. Renewable energy (2) — Energy derived from solar, wind, geothermal, biomass and similar ‘sustainable’ sources.
3. Sustainable (3) — The ability to create self-replicating systems that can persist over time. Sustainable was GLM’s word of the year in 2006.
4. Climate change (4) — Favored by those who think the warming of the planet is primarily dues to long-term atmospheric cycles.
5. Eco- (as a prefix) (5) — Shorthand for ‘ecological’; from the Greek ‘oikos’ for house (or table).
6. Emissions (6) — In this sense, gases and particles sent out into the atmosphere through industrial production, automobiles, etc.; from the Late Latin emittere, to send out of.
7. Ecology (7) — the relations of beings to each other and their environment; from the Greek ‘oikos’ for house (or table).
8. Recycle (8) — The re-using of materials once viewed as waste.
9. Vegan (9) — Those who abstain from eating animal or dairy products, often avoiding any products made from animals (such as leather or gelatin); coined in 1944 in the UK by Donald Watson.
10. Locavore (new) — Thinking globally while eating locally.
11. Global warming (10) — Favored by those who think the warming of the planet is primarily due to human influence. (Compare Climate Change, above).
12. Solar power (11) – Energy derived by harnessing the sun’s electromagnetic radiation.
13. Biomass (12) — Material derived from plants that can be used as a renewable energy source.
14. Xeriscape (new) — Literally ‘dry landscaping’; using natural elements in a desert landscape for yard enhancement. Begging the question: must every yard resemble an English Manor?
15. Biodegradable (13) — Organic material that decays naturally in a relatively short time.
16. Greenhouse gas (GHG) (14) — Any gas emitted into the atmosphere that trap heat (e.g., CO2); without them the Earth would be uninhabitable for humans; with an excess the Earth would be uninhabitable for humans.
17. Wind power (15) — Energy derived by harnessing the wind. The top countries for generating electricity from wind power are the US, China, Germany and Spain.
18. Organic food (16) — Food grown or produced without synthetic fertilizers, insecticides, hormones, irradiation and genetic modification.
19. Carbon footprint (17) — The total amount of greenhouse gas (GHG) emissions generate by a human activity. Driving a late-model, fuel-efficient car emits about 6 pounds of CO2 every ten miles. Term first used in 1980. Alternative definition – Your life reduced to the a series of equations on energy (carbon) consumption.
20. Post-consumer (waste) (18) — Material that can be used as a resource to build new products.
21. Natural (food) (19) – Food grown with without artificial ingredients (such as color) and produced in a manner similar to that used in a well-stocked home kitchen.
22. Hybrid (car) (20) – Cars that use a mixture of technologies to reduce their reliance on fossil fuels.
23. Greenhouse Effect (21) – The heating of the Earth’s surface in a fashion similar to a greenhouse, with GHG acting as glass windows that trap heat. The result of the increased emission of CO2 and other GHGs.
24. Biofuels (new) — Finally, we are reaching a break-even point with sugar based biofuels in Brazil.
25. Greenwash (22) — Highlighting aspects of a product that may or appear to be favorable to the environment in order to re-shape its brand image.
26. Carbon trading (23) — Trading, in effect, the rights to pollute between different manufacturers in the global marketplace.
27. Free-range (24) — The animal has been raised with access to the outside; not the same as ‘free roaming’.
28. Save a Tree! (25) – One of the first rallying cries of the Environmental Movement. Unfortunately, replacing a renewable resource with one made of petroleum created ecological problems of its own.
For this analysis, the Global Language Monitor collected data from the Internet, blogosphere, the top 175,000 print and electronic media, as well as new social media as they emerge.
About Global Language Monitor
Austin-based Global Language Monitor is the pioneer in web-based media analytics. Founded in Silicon Valley, GLM collectively documents, analyzes and tracks trends in language usage worldwide, with a particular emphasis upon the English language.
Obama in Boston: “State of Grace” among his best orations
“Heal Our City” Service
Austin, Texas, April 18, 2013 — An emotional Barack Obama was at his best, once again, as the ‘Mourner-in-Chief’ at the Healing the City memorial service for victims of the Boston Marathon bombing on Thursday.
The President spoke in short crisp paragraphs, using expertly composed declarative sentences, shifting frequently into imperative mood.
Two standard ‘easy-to-understand” English measurements both ranked among the highest ever scored by the President, similar to the Tuscon memorial service, and his Grant Park, ‘Yes, We Can’ victory speech.
The President’s words were dignified, stately, with many faith-related expressions, praising Boston as a world cultural center belonging to us all.
He singled out the three victims of the attack by name (Martin Richard, the eight-year old, with the now-iconic smile, Krystle Campbell, who would have turn 30 this week, Lu Lingzi, the Chinese graduate student) as representative of the indomitable spirit typical of the commonwealth, city and the Boston Marathon.
The President concluded his oration quoting St Paul in the second book of Timothy: ”God has not given us the spirit of fear and timidity, but of power, love, and self-discipline.”
Obama ended with a solemn flourish praising the strength, resilience of the people, with the call to ‘finish the race’.
Paul JJ Payack
Top Tech Buzzwords Everyone Uses but Don’t Quite Understand (2013): ‘Big Data’ and ”Dark Data’
New top trending terms include: Dark Data, Yottabytes, Heisenbug, 3-D printer, phablet, and presentism.
Austin, Texas, Weekend Release March 29-31, 2013 — ’Big Data’ and ‘Dark Data’ are the Most Confusing Tech Buzzwords of the Decade (thus far) according to the The Global Language Monitor. ’The Cloud’ slips to No. 3, followed by Yottabytes, and ‘The Next Big Thing”. Rounding out the Top Ten are Heisenbug, 3-D Printer, Phablet, the acronym REST, and Web x.0 (replacing Web 2.0).
.
Continuing as the most confusing acronym of the year, decade and now of the century: SOA.
“High Tech buzzwords are now coming at us full speed from all corners as the ‘adorkable’ nerd is exiting the periphery — and is now is viewed as a societal asset,” said Paul JJ Payack, president and Chief Word Analyst of the Global Language Monitor. “New terms are bubbling forth at an ever increasing pace, driven in part, by the tremendous growth and accessibility of data. Nowhere on the planet is this more evident than at SXSWi where the digital world intersects with those of music, film and pop culture.”
The Global Language Monitor uses a proprietary algorithm, the Predictive Quantities Indicator (PQI) to track the frequency of words and phrases in the global print and electronic media, on the Internet, throughout the Blogosphere, proprietary databases, as well as new social media as they emerge. The PQI is a weighted Index, factoring in: long-term trends, short-term changes, momentum, and velocity.
The Most Confusing High Tech Buzzwords of the of the Second Decade of the 21st century, thus far (2010, 2011, 2012 and 2013) with commentary follow:
2013 Rank, Buzzword, Last Year’s rank
Big Data (1) — Soon Human Knowledge will be doubling every second. ’Big’ does not begin to describe what’s coming at us.
- ‘Dark Data’ begins to emerge, though you might not have noticed it because … it is ‘Dark Data’ (New) – ‘Big’ has begun to spin off its own superlatives.
- The Cloud (2) — All that data has got to go somewhere. Hint: it’s neither your phone nor your tablet.
- Yottabytes (New) – Showing up on lots of technologists’ radar lately: a quadrillion gigabytes.
- The Next Big Thing (3) — A cliche rendered ever more meaningless but still on everyone’s tongue.
- Heisenbug (New) – A bug that disappears when you try to detect it , finally making the list after a steady ascent over the last decade.
- 3-D Printer (New) – Watch this space. They’ve been used in CAD design for years and science fiction for decades — but now they are impinging upon everyday life.
- Phablet (New) – The Next Big Thing? The odds are against it since consumer goods tend to evolve into single-purpose appliances.
- REST (New) – Representational State transfer is slowly climbing its way up the list.
- Web X.0 (5) — Formerly Web 2.0, 3.0, etc.
- Higgs Boson (3, Decade) — The Higgs Boson is a hypothetical massive scalar elementary particle predicted to exist by the Standard Model of particle physics. OK, let’s just call it the God Particle.
- CERN (7) – On a two-year hiatus (sabbatical in academic parlance) after only one year of operation. At least the Earth is on a short reprieve from being swallowed the black hole it might accidentally create.
- Presentism (New) – The ‘presentism of constant pings’ is how its put..
- Solar Max (8) — 2013 is the Solar Max. In the 1850s telegraph wires melted. Best not to shuck off the hype here.
The Most Confusing Tech Acronym of THE CENTURY: SOA (Service Oriented Architecture), continuing its acrnym of the year, decade and now century reign.
.
For reference, here is the first decade (2000-2009) of the 21st century.
.
The Most Confusing High Tech Buzzwords of the first decade (2000-2009) of the 21st century with Commentary follow:
- HTTP — HyperText Transfer Protocol is used for HTML (HyperText Markup Language) files. Not to be confused with text on too much Starbucks.
- Flash — As in Flash Memory. “Flash’ is easier to say than “ I brought the report on my EEPROM chip with a thin oxide layer separating a floating gate and control gate utilizing Fowler-Nordheim electron tunneling”.
- God Particle – The Higgs boson, thought to account for mass. The God Particle has eluded discovery since its existence was first postulated some thirty years ago.
- Cloud Computing – Distributing or accessing programs and services across the Internet. (The Internet is represented as a cloud.)
- Plasma (as in plasma TV) — Refers less often to blood products than to a kind of television screen technology that uses matrix of gas plasma cells, which are charged by differing electrical voltages to create an image.
- IPOD – What the Alpha Whale calls his personal pod. Actually, Apple maintains that the idea of the iPod was from the film 2001: A Space Odyssey. The origin of the word IPAD is a completely different story.
- Megapixel – Either a really large picture element (pixel) or a whole mess of pixels. Actually, one million pixels (that’s a lotta pixels) OK, what’s a pixel? Computer-ese for picture element.
- Nano – Widely used to describe anything small as in nanotechnology. Like the word ‘mini’ which originally referred to the red hues in Italian miniature paintings, the word nano- is ultimately derived from the ancient Greek word for ‘dwarf’.
- Resonate – Not the tendency of a system to oscillate at maximum amplitude, but the ability to relate to (or resonate with) a customer’s desires.
- Virtualization – Around since dinosaurs walked the planet (the late ‘70s) virtualization now applies to everything from infrastructures to I/O.
- Solution — Ever popular yet still an amorphous description of high tech packages of hardware, software and service
- Cookie — Without cookies with their ‘persistent state’ management mechanism the web as we know it, would cease to exist.
- Robust — No one quite knows what it means, but it’s good for your product to demonstrate robustness
- Emoticon A smiley with an emotional component (from emotional icon). Now, what’s a smiley? :’)
- De-duping – Shorthand for de-duplication, that is, removing redundant data from a system.
- Green washing – Repositioning your product so that its shortfalls are now positioned as environmental benefits: Not enough power? Just re-position as energy-saving.
- Buzzword Compliant — To include the latest buzzwords in literature about a product or service in order to make it ‘resonate’ with the customer.
- Petaflop — A thousand trillion (or quadrillion) floating point operations per second Often mistaken as a comment on a failed program by an animal rights’ group.
- Hadron – A particle made of quarks bound together by the strong force; they are either mesons (made of one quark and one anti-quark) or baryons (made of three quarks).
- Large Hadron Collider – The ‘atom smasher’ located underground outside Geneva. Primarily built to re-create the conditions of creation, 1 trillionth of a second after the Big Bang.
Higher Education TrendTopper MediaBuzz Guide
Higher Education 2013
TrendTopper MediaBuzz
Top US Colleges and Universities for 2013
Handbook for Higher Education in the Internet Age
MOOCs
Fallout from Scandals
Rankings Momentum
Rankings Velocity
Emancipate is the Top HollyWord for 2012
The Year in Film as Reflected in the English Language
.
10th Annual Global Survey by the Global Language Monitor
Austin, Texas, February 27, 2012. ‘Emancipate’ is the Top HollyWord of the 2012 season, according to the tenth annual global analysis by the Global Language Monitor. At no. 2 is the numeric constant π, followed by barricade, upside down, and interrogation enhancement. Rounding out the top ten were czar, Argos, borderline, Franken-, and Elvish.
“In 2012, emancipate was a pervasive global theme represented in Lincoln, Django, and Argo but also in smaller, documentary and Indy efforts the world over. As Webster defines it, emancipate means ‘ to free from restraint, control, or the power of another”. This certainly resonated with both the filmmakers–and the audiences, who turned out in record numbers this season”, said Paul JJ Payack, president and chief word analyst for the Global Language Monitor. Each year, GLM announces the Top HollyWords after the Oscars at the conclusion of the awards season. The 85th Annual Academy Awards ceremony was held at the Dolby Theatre in Hollywood, California with Seth MacFarlane as host.
The Top Hollywords of the 2012 season with commentary follow.
.
Rank / Word or Phrase / Commentary
- Emancipate (Lincoln, Django, Argo) — Webster says ‘to free from restraint, control, or the power of another’.
- Pi (Life of Pi) — As the title character would later explain: 3.1415926535 8979323846 2643383279 5028841971 6939937510, et cetera
- Barricade (Les Miserables) — In the original French barricade referred to a barrel. In actual history, the were swept away in days, or even hours.
- Upside Down (Flight) — Mortgages are ‘upside down’, houses are ’upside down’, investments are ’upside down’, but some times airplanes are actually ’upside down’.
- Interrogation Enhancement (Zero Dark Thirty) — As defined by international treaty: any act by which severe pain or suffering, whether physical or mental, is intentionally inflicted.
- Czar (Anna Karenina) – The word Czar is derived from the ancient Roman title, Caesar, as is Kaiser
- Argos (Argo) — An actual movie named after an actual script named after the mythical Jason, the Argonauts, and his ship.
- Borderline (Silver Linings Playbook) — Personality, sanity, polarity, and that’s just the first scene.
- Franken- (as a prefix) (Frankenweenie) — In the 21st century, the prefix Franken- has become a shorthand for human-generated catastrophes.
- Elvish (The Hobbit) — Their original language lost to history, Hobbits were first encountered speaking a Mannish tongue learned from humans
.
GLM used NarrativeTracker 2.0 for this analysis. NT2.0 is based on global discourse, providing a real-time, accurate picture of what the public is saying about any topic, at any point in time. NarrativeTracker analyzes the Internet, blogosphere, the top 75,000 print and electronic global media, as well as new media sources, as they emerge.
.
Previous Top HollyWord Winners include:
.
2011 Silence – Silent movies, (the Artist), a wife’s silence (Descendants), a father’s silence (Extremely Loud), the silence among the trenches of WWI (Warhorse).
2010 Grit: firmness, pluck, gritty, stubborn, indomitable spirit, courageous, and brave perseverance.
2009 ‘Pandora’ from Avatar
2008 “Jai Ho!” Literally ‘Let there be Victory’ in Hindi from Slumdog Millionaire
2007 “Call it, Friendo,” from No Country for Old Men
2006 “High Five!!! It’s sexy time!” from Borat!
2005 ‘Brokeback’ from Brokeback Mountain
2004 “Pinot” from Sideways
2003 ‘Wardrobe malfunction’ from Super Bowl XXXVIII
Top Trending Words of 2013, Spring Update
Kate’s Royal Offspring, Crazy New Weather Term, and Pontiff
Spring Update
AUSTIN, Texas March 13, 2013 – The Spring outlook for the Top Trending Words of 2013 include words related to: Kate’s Royal Offspring, Near-Earth Objects including Comets, asteroids and/or meteors, Nukes (rogue or otherwise), a fascinating Internet meme (or two), China continuing in it role as the world’s economic engine, an unknown technical buzzword that will seemingly spring out of nowhere (ala #hashtag), and various catastrophic scenarios with names containing the prefix franken- or the suffix - pocalypse
This is according to current word trends in global English being tracked by the Global Language Monitor. In December, Austin, Texas-based GLM announced that ‘ Apocalypse’ was the Top Word, ‘Gangnam Style’ the Top Phrase; and ‘Newtown’ and Mala the Top Names of 2012 in its annual global analysis of the English language.
“The year 2013 looks to be another vibrant year for the English language with word creation again driven by events both scheduled and unanticipated,” said Paul JJ Payack, President and Chief Word Analyst of GLM. ”With 1.83 billion speakers and a new word created every 98 minutes or so, clever, interesting, and creative neologisms inevitably appear — and now from any point on the planet.”
To see the Top Words of 2012, go here.
The words are culled from throughout the English-speaking world, which now numbers more than 1.83 billion speakers (January 2013 estimate).
.
Top Trending Words of 2013, Spring Update,
- Royal Birth — Come July, the opening ceremony of the 2012 Olympics will look like a garden party compared to the ensuing hubbub over the Royal Birth.
- Crazy New Weather Term — Derecho? Haboob? SuperStorm? As changes due to global warming become more pronounced, terms are emerging from the meteorologist’s jargon trove.
- -alypse — Top trending suffix on the list. Engenders the creation of catastrophic-related,
apocalyptic terms. - Pontiff — 1.2 Billion Catholics tweeting “The pontiff is dead (has resigned); long live the Pontiff!”
- Global Warming – Perennially a Top Five Word (when matched with Climate Change), on top of mind to millions around the planet.
- Globe Circulating Meme — Probably surpassing the Angelina Jolie Leg meme that resulted from her dramatic stance at the 2012 Oscars.
- MOOCs — Massive Online Open Courses. What’s a decent student:teacher ratio when there 170,000 students in one course
- Sustainable — Top Word of the Year in 2006 affecting the language in ever more aspects and senses.
- Franken — Top trending prefix on the list. Expanded in meaning to include any human-instigated or -influenced natural disaster.
- Comet — Replacing Near-Earth Asteroid: Yet another year, another celestial object, this comet may be the brightest in a thousand years (late ’13 rendezvous.)
- Twitflocker — Our annual stand-in The Next Big Thing in technology.
- Debt — The debt bomb inflicts ever more ‘collateral damage’ upon the Western democracies.
- Solar max — 2013 is the actual peak of the 11-year sunspot cycle; in 1854 solar storms melted telegraph wires.
- Rogue nukes — Iran and North Korea will be the focus of attention here
- Euro- — The prefix will be used for any number of terms, few (if any) favorable.
- China Rising — The Sun has not yet set on its economic expansion
.
GLM employs its NarrativeTracker technologies for global Internet and social media analysis. NarrativeTracker is based on global discourse, providing a real-time, accurate picture about any topic, at any point in time. NarrativeTracker analyzes the Internet, blogosphere, the top 250,000 print and electronic global media, as well as new social media sources as they emerge.
About the Global Language Monitor
Austin, Texas-based Global Language Monitor analyzes and catalogues the latest trends in word usage and word choices, and their impact on the various aspects of culture, with a particular emphasis upon Global English. Since 2003, GLM has launched a number of innovative products and services monitoring the Internet, the blogosphere, social media as well as the top print and electronic media sites.
For more information, call 1.512.815.8836, email info@LanguageMonitor.com, or visit www.LanguageMonitor.com.
Top Ten Reasons North Korean May Have Selected Austin as a Strategic Target
Austin, Texas, Weekend Release March 29-31, 2013 — Since Austin, Texas is the home of the Global Language Monitor, we thought that we would shed some light on why Kim Jong Un might consider Austin a strategic target.
- A secret scholar of Middle English when the word wyrd (weird) meant fated. Hence, the ‘Keep Austin Weird’ slogan actually means ‘Keep Austin Fated’. Not good.
- Has a secret fear of endangered salamanders.
- Is really upset that the University of Texas and Texas A&M discontinued their ancient (and storied) football rivalry.
- So many Californians have migrated to Texas in the last few years that his NK advisers concluded that Austin was part of Cali.
- Mistook Austin for Dallas, one of the great fears of the Austinites.
- Has a strange aversion to hippie cowboys.
- Was not invited to a football tryout for Mack Brown’s UT squad.
- Heard that the Texas Capital is taller than that of the US.
- Fears Texas Governor Rick Perry as an adversary in his conquest for world domination.
- Figures that destroying Willie Nelson’s Armadillo World Headquarters will raise his world standing.
The Editors
‘London’ is the Top Fashion Buzzword for 2013
First time a city has topped the ranking
The Sixth Annual Analysis by the Global Language Monitor 
New York, February 21, 2013 – The city of London has been named the Top Fashion Buzzword for 2013, in the Global Language Monitor’s sixth annual ranking. London breaks the two year chart topping by the Duchess of Cambridge. London bested ‘high slits’ the look popularized by Angelina Jolie’s dramatic stance at the 2012 Oscars, followed by Textures, Nail Art, Top Knots. Leather, Wedge Sneakers, Peek-a-boo, Statement Sunglasses, and Au Natural rounded out the top ten. “It may come as a surprise to some that the former Kate Middleton does not top the Top Fashion Buzzwords list this year. After all Kate lit the headlines for everything she wore (and even more so when forgetting to don her frocks). However, she could not overcome the fashion behemoth she helped create: London,” said Bekka Payack, Manhattan-based Fashion Director for GLM. “This season will serve to further liberate women the world over to dress fashionably, in any way these choose.”
- London — With the the Global Fashion Crown two years running, the Olympics, Kate Middleton, Stella McCartney, Kate Moss and a cast of thousands (even the flamboyant Boris Johnson, nothing has proven more worthy than London Town.
- High Slits – Angelina Jolie’s dramatic stance at the 2012 Academy Award ceremony was the largest meme ever tracked. thereafter high slits abound.
- Textures — For the fashion conscious it’s the feel and not just the look.
- Nail Art — Observing today’s nail art is akin to taking a stroll through MoMA, with the works in miniature.
- Top knots and fun buns — Hair buns have evolved from granny’s convenience to a post-Modern fashion statement.
- Leather — Everything and everywhere, including socks, pants, jackets, shirts, and various ‘unmentionables’.
- Wedge sneakers – Chuck your oh-so-retro Chuck Taylors, wedge sneakers are now the thing.
- Peek-a-boo — Apparently, the catwalks have gotten the CBS Emmy memo — and peek-a-boo fashion abounds.
- Statement Sunglasses — All of a sudden, Google’s ‘enhanced reality ‘ sunglasses are demur by catwalk standards.
- Au Natural – In the buff now has a much sought after ‘royal warrant’ directly from the Duchess of Cambridge.
- First Knuckle Rings — Every few hundred years first knuckle rings return to the fashion forefront.
- Baby Bumps — First saw life with the ‘More Demi Moore’ Vanity Fair Cover in ’91. Now a fashion statement.
- Blocking — Fabric and Texture blocking; not just color blocking this time around
- Prints — Start with postage stamps and follow through to zig-zags, paisleys, and even stripes.
- Children as Fashion Accessories — Nothing new here but becoming ever more prominent in Tinsel Town.
Each August, the Global Language Monitor ranks the Top Global Fashion Capitals. In 2012, London maintained its dominance over New York City as the Top Global Fashion Capital. Following London and New York were Barcelona, Paris, and Madrid. Rome, Sao Paulo, Milano, Los Angeles, and Berlin rounded out the top ten.
Top US Colleges and Universities by TrendTopper MediaBuzz Spring 2013
MIT takes Top Honors from Harvard, Again; Public Universities edge Privates in Top 25
- Volatility increases as consumers presented with more choices
- Game-changers include Internet schools, for-profit institutions, and regional stars.
- MOOCs begin having Influence
- SAT reporting scandals have impact
.
Austin, Texas, January 30, 2013 – For the second year in a row, MIT topped Harvard for the top ranking of American universities according to the TrendTopper MediaBuzz ranking of American colleges and universities. This is the second time that a technical institute has topped the rankings. Following MIT and Harvard were Columbia University; Stanford University; and the University of California, Berkeley up nine spots and moving into the Top Ten. Rounding out the Top Ten were Yale; the University of Chicago (which slipped four spots); the University of Texas, Austin; Cornell and Princeton.
.
The University of California, Berkeley took top public university honors making a huge move back into the Top Ten. Some 13 of the Top 25 are now public universities. The University of Minnesota gained 15 spots up to No. 20, while Wisconsin and Michigan dropped 11 and 12 spots respectively. There have now been four different schools taking the top spot in the last six years: Harvard, Michigan, Wisconsin, and MIT.
.
The University of California, Berkeley took top public university honors making a huge move back into the Top Ten. Some 13 of the Top 25 are now public universities. The University of Minnesota gained 15 spots up to No. 20, while Wisconsin and Michigan dropped 11 and 12 spots respectively.
.
“The higher education world is in the midst of a major upheaval that has only begun to sort itself out. You can’t have institutions of the stature of MIT, Berkeley and Texas give away their product for free, or millions of students opt for on-line schools or educations provided by for-profit organizations — and not record significant change. This is all part of the globalization (and democratization) of higher ed. In fact you need a seismograph to better understand the shifting of the tectonic plates of education, once long thought stable,” said Paul JJ Payack, president and Chief Word Analyst of GLM.
.
The rankings measure near real-time movements of an institution’s reputation or ‘brand equity’, using the same techniques used to measure the appeal of any other branded product, such as luxury automobiles, or consumer electronics. This is the eighth TrendTopper MediaBuzz ranking over the preceding six years; the rankings are conducted every nine months. There have now been four different schools taking the top spot in the last six years: Harvard, Michigan, Wisconsin, and MIT.
.
To read about all Top Universities and Colleges continue reading here.
To see the Top Public Universities, go here.
To see the Top Private Universities, go here.
To see the Top Engineering Institutions, go here.
To see the Top Religion-related Universities, go here.
.
.
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools. The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
The figure below shows the Top Universities and their rank in 2012.
.
| 2013 | Top Universities | 2012 |
| 1 | Massachusetts Institute of Technology | 1 |
| 2 | Harvard University | 2 |
| 3 | Columbia University | 4 |
| 4 | Stanford University | 8 |
| 5 | University of California, Berkeley | 14 |
| 6 | Yale University | 9 |
| 7 | University of Chicago | 3 |
| 8 | University of Texas, Austin | 10 |
| 9 | Cornell University | 6 |
| 10 | Princeton University | 15 |
| 11 | University of Pennsylvania | 12 |
| 12 | Ohio State University, Columbus | 16 |
| 13 | University of Washington | 11 |
| 14 | University of California at Los Angeles | 7 |
| 15 | New York University | 20 |
| 16 | University of Wisconsin, Madison | 5 |
| 17 | Virginia Tech | 19 |
| 18 | University of California, Davis | 17 |
| 19 | University of California, San Diego | 22 |
| 20 | University of Minnesota | 35 |
| 21 | Georgia Institute of Technology | 23 |
| 22 | Johns Hopkins University | 24 |
| 23 | University of North Carolina, Chapel Hill | 28 |
| 24 | Duke University | 21 |
| 25 | University of Michigan, Ann Arbor | 13 |
| 25 | Boston College | 26 |
| 26 | University of Illinois—Urbana, Champaign | 34 |
| 27 | University of Phoenix | 38 |
| 28 | Purdue University | 42 |
| 29 | University of Georgia | 27 |
| 30 | University of Southern California | 32 |
| 31 | Michigan State University | 40 |
| 32 | University of Virginia | 25 |
| 33 | Boston University | 29 |
| 34 | Northwestern University | 31 |
| 35 | Georgetown University | 25 |
| 36 | University of Iowa | 44 |
| 37 | University of Pittsburgh | 33 |
| 38 | George Washington University | 30 |
| 39 | Pennsylvania State University | 50 |
| 40 | Texas A&M University | 47 |
| 41 | Rutgers, the State University of NJ | 57 |
| 42 | University of Notre Dame | 53 |
| 43 | University of Colorado, Boulder | 58 |
| 44 | Indiana University, Bloomington | 18 |
| 45 | University of Miami | 37 |
| 46 | Florida State University | |
| 47 | Washington University in St. Louis | 66 |
| 48 | Brown University | 36 |
| 49 | University of California, Irvine | 43 |
| 50 | University of Oregon | 60 |
| 51 | Carnegie Mellon University | 45 |
| 52 | Syracuse University | 49 |
| 53 | California Institute of Technology | 41 |
| 54 | Central Michigan University | |
| 55 | University of South Carolina, Columbia | 70 |
| 56 | University of California, Santa Barbara | 39 |
| 57 | Vanderbilt University | 46 |
| 58 | University of Missouri, Columbia | 54 |
| 59 | George Mason University | |
| 60 | Oregon State University | |
| 61 | Tufts University | 71 |
| 62 | University of Rochester | 51 |
| 63 | University of Maryland, College Park | 48 |
| 64 | Iowa State University | 56 |
| 65 | Auburn University | 64 |
| 66 | University of Massachusetts, Amherst | 62 |
| 67 | University of Arizona | 79 |
| 68 | University of California, Santa Cruz | 52 |
| 69 | University of California, Riverside | 55 |
| 70 | American University | 107 |
| 71 | Emory University | 59 |
| 72 | University of Florida | 61 |
| 72 | Missouri U. of Science and Technology | 78 |
| 73 | Dartmouth College | 72 |
| 74 | University of Delaware | 65 |
| 75 | University of Kentucky | 68 |
| 76 | Case Western Reserve University | 67 |
| 77 | University of Tennessee | 69 |
| 78 | Rice University | 72 |
| 79 | Loyola University Maryland | 154 |
| 80 | Loyola University, Chicago | 90 |
| 81 | Northeastern University | 74 |
| 82 | Tulane University | 86 |
| 83 | Clemson University | 137 |
| 84 | Howard University | 88 |
| 85 | Baylor University | 73 |
| 86 | Fordham University | 83 |
| 87 | Southern Methodist University | 87 |
| 88 | Stony Brook University | 117 |
| 89 | Miami University, OH | 92 |
| 89 | Villanova University | 89 |
| 90 | Drexel University | 93 |
| 91 | Kansas University | 77 |
| 92 | University of Denver | 94 |
| 93 | University of Oklahoma | 82 |
| 94 | Wake Forest University | 76 |
| 95 | University of New Hampshire | 105 |
| 96 | Rensselaer Polytechnic Institute | 97 |
| 97 | DePaul University | 102 |
| 98 | Rochester Inst. of Technology | 108 |
| 99 | Marquette University | 95 |
| 100 | CUNY-Hunter College | 139 |
| 101 | Arizona State University | 84 |
| 102 | College of William and Mary | 96 |
| 102 | James Madison University | 101 |
| 103 | Santa Clara University | 103 |
| 104 | Brandeis University | 99 |
| 105 | University of San Francisco | 175 |
| 106 | Brigham Young University, Provo | 63 |
| 107 | Lehigh University | 91 |
| 108 | Hofstra University | 115 |
| 109 | CUNY-Baruch | 139 |
| 110 | CUNY-Queens | 119 |
| 111 | University of Arkansas | 111 |
| 112 | Texas Christian University | 98 |
| 113 | University of San Diego | 113 |
| 114 | Liberty University | 114 |
| 115 | St. Mary’s College of California | 112 |
| 116 | University of Alabama | 110 |
| 117 | Catholic University of America | 116 |
| 118 | Pepperdine University | 128 |
| 119 | Illinois Institute of Technology | 123 |
| 120 | University of Dayton | 100 |
| 121 | CUNY-Brooklyn | 135 |
| 122 | North Carolina State University, Raleigh | 80 |
| 123 | St. Louis University | 118 |
| 124 | Seattle University | 141 |
| 125 | University of the Pacific | 136 |
| 126 | Ithaca College | 142 |
| 127 | University at Buffalo—SUNY | 169 |
| 128 | Texas State U, San Marcos | 133 |
| 129 | Loyola University New Orleans | 134 |
| 130 | Binghamton– SUNY | 145 |
| 131 | Towson University | 124 |
| 132 | Colorado State University | 104 |
| 133 | St. Joseph’s University | 132 |
| 134 | Chapman University | 151 |
| 135 | University of Vermont | 81 |
| 136 | Creighton University | 122 |
| 137 | Kansas State University | 106 |
| 138 | Loyola Marymount University | 153 |
| 139 | Yeshiva University | 129 |
| 139 | Cal Poly—San Luis Obispo | 172 |
| 140 | Butler University | 131 |
| 141 | Californis State U, Long Beach | 125 |
| 142 | Drake University | 130 |
| 143 | Washington State University | 102 |
| 144 | Emerson College | 149 |
| 145 | University of Tulsa | 152 |
| 146 | Tuskegee University | 85 |
| 147 | St. Catherine University | 121 |
| 148 | Providence College | 127 |
| 149 | New Jersey Institute of Technology | 157 |
| 150 | Quinnipiac University | 155 |
| 151 | Clark University | 146 |
| 152 | Gonzaga University | 138 |
| 153 | Capella University | 147 |
| 154 | Montclair State University | 144 |
| 155 | Rollins College | 198 |
| 156 | Walden University | 140 |
| 157 | Embry-Riddle Aeronautical U. | 163 |
| 158 | Xavier University of Louisiana | 181 |
| 159 | Kaplan University | 126 |
| 160 | Stevens Institute of Technology | 148 |
| 161 | Colorado School of Mines | 150 |
| 162 | Stetson University | 165 |
| 163 | Bradley University | 162 |
| 164 | Morgan State University | 177 |
| 165 | Iona College | 178 |
| 166 | Manhattan College | 158 |
| 167 | Worcester Polytechnic Institute | 120 |
| 168 | The Citadel | 167 |
| 169 | St. Mary’s University of San Antonio | 188 |
| 170 | Rowan University | 121 |
| 171 | Elon University | 161 |
| 172 | Abilene Christian University | 170 |
| 173 | Valparaiso University | 171 |
| 174 | Simmons College | 182 |
| 175 | Fairfield University | 174 |
| 176 | Michigan Technological University | 180 |
| 177 | St. Johns University, NY | 143 |
| 178 | Xavier University | 89 |
| 179 | University of Connecticut | 75 |
| 180 | Clarkson University | 173 |
| 181 | University of Dallas | 185 |
| 182 | Truman State University | 109 |
| 183 | University of Scranton | 179 |
| 184 | College of Charleston | 190 |
| 185 | Bentley University | 168 |
| 186 | Evergreen State | 192 |
| 187 | Mills College | 160 |
| 188 | Oral Roberts University | 187 |
| 189 | Hamline University | 207 |
| 190 | Florida A&M University | 193 |
| 191 | Springfield College | 186 |
| 192 | Rider University | 176 |
| 193 | Roger Williams University | 95 |
| 194 | Wagner College | 194 |
| 195 | Sacred Heart University | 183 |
| 196 | Ramapo College | 189 |
| 197 | University of Redlands | 156 |
| 198 | Western Governors University | 184 |
| 199 | Alfred University | 196 |
| 200 | John Carroll University | 164 |
| 201 | University of Portland | 195 |
| 202 | Augsburg College | 210 |
| 203 | Manhattanville College | 204 |
| 204 | Baldwin – Wallace College | 199 |
| 205 | University of Mary Washington | 202 |
| 206 | CUNY-City College | 166 |
| 207 | University of Mary Hardin-Baylor | 191 |
| 208 | St Edward’s University | 197 |
| 209 | Rose-Hulman Institute of Technology | 159 |
| 210 | Hood College | 208 |
| 211 | University of Northern Iowa | 205 |
| 212 | Dillard University | 200 |
| 213 | St. Bonaventure University | 206 |
| 214 | LaSalle University | 203 |
| 215 | Whitworth University | 209 |
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools. The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
”
This is the second major ranking to be released since the Penn State scandal. In the previous TTMB rankings 3.42% of citations had some association with the scandal. In this survey, scandal-related citations crept up to 6.8%. Penn State’s ranking had been on an upswing since since the success of their identity campaign in 2010. Since peaking in the Top 20 in 2011, Penn State fell to No. 51 in the immediate aftermath of the scandal in 2012. Penn State’s has now recovered to its current position at No. 39, which suggests that its reputation is still suffering the effects of the Sandusky scandal.
.
.
Emory in the university rankings and Claremont McKenna in the college rankings each had SAT misrepresentations made public since the last survey. Both fell in the rankings. Emory fell from No. 59 to No. 71. Claremont McKenna fell more dramatically from No. 33 to No. 75 in the College Rankings. Of course, it is open to question whether or not their drops were a direct result of their reported improprieties.
..
Top Colleges
For the second year in a row, Richmond topped the college rankings, followed by Bucknell, up two spots. The rest of the Top 25 underwent significant changes. No. 3 West Point, No. 4 Wellesley, and No. 5 the School of the Art Institute of Chicago (SAIC), made strides of sixteen, eight and twelve respectively. Middlebury and Vassar broke into the Top Ten with gains of six and 11 spots, respectively, while Babson jumped 16 spots and Navy gained 11. Other top movers included RISD, Swarthmore, Lafayette, Bard, Dickinson, and VMI, which all made double-digit moves into the Top 25, with RISD moving up some 21 spots and Dickinson some 34.
.
Reflecting the healthy distribution of “Little Ivies” across the national landscape, Richmond is the sixth different college to take the top spot since these rankings began, which now have been represented by the South (Richmond and Davidson), the West (Colorado College), the East (Williams and Wellesley College) and the Midwest (Carleton College). Wellesley was (and remains) the only women’s college to top a general college ranking.
.
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools. The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
The figure below shows the Top Colleges and their rank in 2012.
| 2013 | Top Colleges Overall Ranking | 2012 |
| 1 | University of Richmond | 1 |
| 2 | Bucknell University | 4 |
| 3 | United States Military Academy | 19 |
| 4 | Wellesley College | 12 |
| 5 | School of the Art Institute of Chicago | 17 |
| 6 | Amherst College | 6 |
| 7 | Williams College | 2 |
| 8 | Middlebury College | 14 |
| 9 | Vassar College | 20 |
| 10 | Pratt Institute | 10 |
| 11 | Babson College | 27 |
| 12 | The Cooper Union | 9 |
| 13 | United States Naval Academy | 24 |
| 14 | Bowdoin College | 22 |
| 15 | Occidental College | 13 |
| 16 | Rhode Island School of Design | 37 |
| 17 | Swarthmore College | 26 |
| 18 | Lafayette College | 30 |
| 19 | Oberlin College | 8 |
| 20 | Bard College | 43 |
| 21 | Colgate University | 11 |
| 22 | Dickinson College | 56 |
| 23 | Virginia Military Institute | 36 |
| 24 | Barnard College | 28 |
| 25 | Pomona College | 18 |
| 26 | Reed College | 40 |
| 27 | Davidson College | 16 |
| 28 | Grinnell College | 86 |
| 29 | Trinity Washington University | 111 |
| 30 | Hamilton College | 25 |
| 31 | Union College | 5 |
| 32 | Gustavus Adolphus | 52 |
| 33 | Spelman College | 83 |
| 34 | Gettysburg College | 71 |
| 35 | Morehouse College | 41 |
| 36 | Washington and Lee University | 63 |
| 37 | Carleton College | 23 |
| 38 | Trinity College | 29 |
| 39 | Bryn Mawr College | 42 |
| 40 | Kenyon College | 61 |
| 41 | United States Air Force Academy | 35 |
| 42 | Skidmore College | 77 |
| 43 | Mount Holyoke College | 51 |
| 44 | Drew University | 59 |
| 45 | The Juilliard School | 15 |
| 46 | Bates College | 69 |
| 47 | Colby College | 54 |
| 48 | Smith College | 3 |
| 49 | DePauw University | 67 |
| 50 | Knox College | 82 |
| 51 | Haverford College | 53 |
| 52 | Flagler College | 118 |
| 53 | Sweet Briar College | 179 |
| 54 | St. Michael’s College | 101 |
| 55 | Wesleyan University | 34 |
| 56 | Willamette University | 81 |
| 57 | Siena College | 72 |
| 58 | Westminster College | 168 |
| 59 | Bethune-Cookman University | 76 |
| 60 | Macalester College | 57 |
| 61 | Denison University | 79 |
| 62 | Centre College | 104 |
| 63 | University of Puget Sound | 97 |
| 64 | College of the Holy Cross | 50 |
| 65 | Furman University | 58 |
| 66 | St. Olaf College | 78 |
| 67 | Rhodes College | 126 |
| 68 | Messiah College | 90 |
| 69 | Berklee College of Music | 154 |
| 70 | Hobart William Smith College | 68 |
| 71 | St Lawrence University | 64 |
| 72 | Wheaton College IL | 103 |
| 73 | Linfield College | 125 |
| 74 | St. John’s College, MD | 138 |
| 75 | Claremont McKenna College | 33 |
| 76 | Sarah Lawrence College | 93 |
| 77 | Ohio Northern University | 89 |
| 78 | Beloit College | 94 |
| 79 | Guilford College | 39 |
| 80 | College of Wooster | 200 |
| 81 | Birmingham Southern College | 145 |
| 82 | Elmira College | 147 |
| 83 | Ohio Wesleyan University | 49 |
| 84 | Stonehill College | 131 |
| 85 | Colorado College | 7 |
| 86 | Oklahoma Baptist College | 136 |
| 87 | Hampden – Sydney College | 130 |
| 88 | Muhlenberg College | 109 |
| 89 | San Francisco Art Institute | 112 |
| 90 | Hillsdale College | 98 |
| 91 | Presbyterian College | 80 |
| 92 | High Point University | 105 |
| 93 | University of the Arts, PA | 102 |
| 94 | Whitman College | 106 |
| 95 | California Institute of the Arts | 119 |
| 96 | Cornell College | 107 |
| 97 | Calvin College | 60 |
| 98 | Allegheny College | 113 |
| 99 | Coe College | 133 |
| 100 | Fisk University | 96 |
| 101 | Randolph College, Macon | 100 |
| 102 | California College of the Arts | 146 |
| 103 | Berea College | 176 |
| 104 | Wittenberg University | 124 |
| 105 | Goucher College | 114 |
| 106 | Whittier College | |
| 107 | Wheaton College, MA | 151 |
| 108 | Florida Southern College | 117 |
| 109 | Harvey Mudd College | 73 |
| 110 | Wofford College | 129 |
| 111 | Lake Forest College | 137 |
| 112 | Grove City College | |
| 113 | Carthage College | 149 |
| 114 | Moravian College | 134 |
| 115 | Illinois Wesleyan University | 108 |
| 116 | Milwaukee School of Engineering | 84 |
| 117 | Albion College | 116 |
| 118 | SUNY—Purchase | 55 |
| 119 | Susquehanna University | 152 |
| 120 | Kalamazoo College | 123 |
| 121 | St. Mary-of-the-Woods College | 38 |
| 122 | Wabash College | 120 |
| 123 | Agnes Scott College | 141 |
| 124 | Ripon College | 144 |
| 125 | SUNY—Geneseo | 169 |
| 126 | Bennington College | 140 |
| 127 | Augustana College IL | 66 |
| 128 | Marietta College | 132 |
| 129 | Earlham College | 128 |
| 130 | Scripps College | 85 |
| 131 | Elizabethtown College | 165 |
| 132 | Hendrix College | 158 |
| 133 | Albright College | |
| 134 | McDaniel College | |
| 135 | Hood College | 177 |
| 136 | Juniata College | 163 |
| 137 | US Coast Guard Academy | 75 |
| 138 | Ursinus College | 127 |
| 139 | Adrian College | 150 |
| 140 | Boston Conservatory | 153 |
| 141 | Lebanon Valley College | 157 |
| 142 | Pitzer College | 122 |
| 143 | Transylvania University | 92 |
| 144 | Endicott College | 155 |
| 145 | Loras College IA | 148 |
| 146 | Lewis and Clark College | 175 |
| 147 | Sewanee—University of the South | 143 |
| 148 | Lawrence University | 46 |
| 149 | Westmont College | 182 |
| 150 | New England Conservatory of Music | 180 |
| 151 | South Dakota School of Mines | 173 |
| 152 | Goshen College | |
| 153 | Hartwick College | 164 |
| 154 | San Francisco Conservatory of Music | 174 |
| 155 | St. Mary’s College, IN | 159 |
| 156 | Elizabeth City State University | 189 |
| 157 | Curtis Institute of Music | 183 |
| 158 | Hampshire College | 48 |
| 159 | Morningside College, IA | 178 |
| 160 | University of North Carolina School of the Arts | 167 |
| 161 | Augustana College, SD | 88 |
| 162 | Franklin and Marshall College | 171 |
| 163 | Hollins University, VA | 185 |
| 164 | Eastern Mennonite University | |
| 165 | University of Minnesota, Morris | 186 |
| 166 | Buena Vista University | 135 |
| 167 | Cleveland Institute of Music | 156 |
| 168 | Connecticut College | 44 |
| 169 | McMurry University, TX | 181 |
| 170 | New College of Florida | 192 |
| 171 | Fashion Institute of Technology | 31 |
| 172 | Bethel College, IN | 87 |
| 173 | College of St. Benedict/St. John University | 110 |
| 174 | Southwestern University | 47 |
| 175 | Ouachita Baptist University | 188 |
| 176 | Wells College | |
| 177 | Hanover College, IN | 160 |
| 178 | Minneapolis College of Art and Design | 62 |
| 179 | SUNY College of Technology, Alfred | 70 |
| 180 | United States Merchant Marine Academy | 197 |
| 181 | College of New Jersey | 184 |
| 182 | United States Coast Guard Academy | 172 |
| 183 | School of Visual Arts | 32 |
| 184 | Austin College | 196 |
| 185 | Olin College | 162 |
| 186 | Millsaps College | 170 |
| 187 | Erskine College | 91 |
| 188 | Bard College at Simon’s Rock | 190 |
| 189 | Howard Payne University | 194 |
| 191 | Berry College | 193 |
| 192 | LaGrange College, GA | 199 |
| 193 | Emory and Henry College | |
| 194 | St. John’s College, NM | 191 |
| 195 | Concordia University Texas | 45 |
| 196 | Lenoir-Rhyne University | 142 |
| 197 | St. Michael’s College | 187 |
| 198 | Washington and Jefferson College | 198 |
| 199 | University of the Ozarks | 161 |
| 200 | Corcoran College of Art and Design | 139 |
| 201 | Eugene Lang College of New School U. | 195 |
.
.
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools. The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
About TrendTopper MediaBuzz
GLM created the TrendTopper MediaBuzz analysis as a way of seeing the schools through the eyes of the world at large. In the rapidly changing communications and media environment of the early 21st Century, you cannot rely on telephone surveys, at-home interviews, newspaper clippings or television mentions in order to measure the value of a brand. Today the methodology must encompass the Twitters and YouTubes of the world as well as the tens of millions of blogs, the billions of web pages, as well as the top global print and electronic media.
.
This enormous sample simply cannot be tampered with because no single institution has the ability to influence, let alone corrupt, data streaming from hundreds of thousands, if not millions, of points of origin. TrendTopper MediaBuzz utilizes a mathematical model that “normalizes” the data and allows us to make statistically-significant comparisons among the various measurements. The end result is a non-biased analytical tool that will allow you to gauge the relative values differing institutions are assigned by consumers, as well as measures of how that value changes over time.
.
The Top Colleges and Universities were also ranked by “Media Momentum”, defined as its largest change in Media Buzz from the end of the last survey and the largest change in media citations in the previous nine months. The study is longitudinal in nature with the latest analysis completed January 8, 2012.
.
About the Global Language Monitor
Austin, Texas-based Global Language Monitor is a global media consulting organization that provides brand management analytics for colleges and universities.
For more information, call 1.512.815.8836, email info@LanguageMonitor.
Top US Public Universities for 2013 by TrendTopper MediaBuzz
This data supplements the earlier announcement of Top US Colleges and Universities by TrendTopper MediaBuzz Spring 2013 by the Global Language Monitor.
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.
Big Ten picks up three of the Top Ten spots
University of California, Berkeley tops all public universities followed by the University of Texas, Austin; Ohio State, Columbus; the University of Washington; and UCLA. Rounding out the Top Ten were the University of Wisconsin, Madison; Virginia Tech; the University of California, Davis; the University of California, San Diego; and the University of Minnesota.
The University of California, Berkeley took top public university honors making a huge move back into the Top Ten. Some 13 of the Top 25 are now public universities. The University of Minnesota gained 15 spots up to No. 20, while Wisconsin and Michigan dropped 11 and 12 spots respectively. There have now been four different schools taking the top spot over eight rankings in the last six years, two public and two private: Harvard, Michigan, Wisconsin, and MIT.
The following details the Top US Public Universities for 2013 by TrendTopper MediaBuzz.
Rank, University, Overall Ranking
|
1 |
University of California, Berkeley |
5 |
|
2 |
University of Texas, Austin |
8 |
|
3 |
Ohio State University, Columbus |
12 |
|
4 |
University of Washington |
13 |
|
5 |
University of California at Los Angeles |
14 |
|
6 |
University of Wisconsin, Madison |
16 |
|
7 |
Virginia Tech |
17 |
|
8 |
University of California, Davis |
18 |
|
9 |
University of California, San Diego |
19 |
|
10 |
University of Minnesota |
20 |
|
11 |
Georgia Institute of Technology |
21 |
|
12 |
University of North Carolina, Chapel Hill |
23 |
|
13 |
University of Michigan, Ann Arbor |
25 |
|
14 |
University of Illinois—Urbana, Champaign |
26 |
|
15 |
Purdue University |
28 |
|
16 |
University of Georgia |
29 |
|
17 |
Michigan State University |
31 |
|
18 |
University of Virginia |
32 |
|
19 |
University of Iowa |
36 |
|
20 |
University of Pittsburgh |
37 |
|
21 |
Pennsylvania State University |
39 |
|
22 |
Texas A&M University |
40 |
|
23 |
Rutgers, the State University of NJ |
41 |
|
24 |
University of Colorado, Boulder |
43 |
|
25 |
Florida State University |
46 |
|
25 |
Indiana University, Bloomington |
44 |
|
26 |
University of California, Irvine |
49 |
|
27 |
University of Oregon |
50 |
|
28 |
Central Michigan University |
54 |
|
29 |
University of South Carolina, Columbia |
55 |
|
30 |
University of California, Santa Barbara |
56 |
|
31 |
University of Missouri, Columbia |
58 |
|
32 |
George Mason University |
59 |
|
33 |
Oregon State University |
60 |
|
34 |
University of Maryland, College Park |
63 |
|
35 |
Iowa State University |
64 |
|
36 |
Auburn University |
65 |
|
37 |
University of Massachusetts, Amherst |
66 |
|
38 |
University of Arizona |
67 |
|
39 |
University of California, Santa Cruz |
68 |
|
40 |
University of California, Riverside |
69 |
|
41 |
University of Florida |
72 |
|
42 |
Missouri U. of Science and Technology |
72 |
|
43 |
University of Delaware |
74 |
|
44 |
University of Kentucky |
75 |
|
45 |
University of Tennessee |
77 |
|
46 |
Clemson University |
83 |
|
47 |
Stony Brook University |
88 |
|
48 |
Miami University, Ohio |
89 |
|
50 |
Kansas University |
91 |
|
51 |
University of Oklahoma |
93 |
|
52 |
University of New Hampshire |
95 |
|
53 |
CUNY-Hunter College |
100 |
|
54 |
Arizona State University |
101 |
|
55 |
College of William and Mary |
102 |
|
56 |
James Madison University |
102 |
|
57 |
CUNY-Baruch |
109 |
|
58 |
CUNY-Queens |
110 |
|
59 |
University of Arkansas |
111 |
|
60 |
University of Alabama |
116 |
|
61 |
CUNY-Brooklyn |
121 |
|
62 |
North Carolina State University, Raleigh |
122 |
|
63 |
University at Buffalo—SUNY |
127 |
|
64 |
Texas State U, San Marcos |
128 |
|
65 |
Binghamton—SUNY |
130 |
|
66 |
Towson University |
131 |
|
67 |
Colorado State University |
132 |
|
68 |
University of Vermont |
135 |
|
69 |
Kansas State University |
137 |
|
70 |
Cal Poly—San Luis Obispo |
139 |
|
71 |
California State U, Long Beach |
141 |
|
72 |
New Jersey Institute of Technology |
149 |
|
72 |
Washington State University |
143 |
|
73 |
Montclair State University |
154 |
|
74 |
Colorado School of Mines |
161 |
|
75 |
Morgan State University |
164 |
|
76 |
The Citadel |
168 |
|
77 |
Rowan University |
170 |
|
78 |
Michigan Technological University |
176 |
|
79 |
University of Connecticut |
179 |
|
80 |
Truman State University |
182 |
|
81 |
College of Charleston |
184 |
|
82 |
Evergreen State |
186 |
|
83 |
Florida A&M University |
109 |
|
84 |
Ramapo College |
196 |
|
85 |
University of Mary Washington |
205 |
|
86 |
CUNY-City College |
206 |
|
87 |
University of Northern Iowa |
211 |
.
Click on this link “Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools. The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
About TrendTopper MediaBuzz
GLM created the TrendTopper MediaBuzz analysis as a way of seeing the schools through the eyes of the world at large. In the rapidly changing communications and media environment of the early 21st Century, you cannot rely on telephone surveys, at-home interviews, newspaper clippings or television mentions in order to measure the value of a brand. Today the methodology must encompass the Twitters and YouTubes of the world as well as the tens of millions of blogs, the billions of web pages, as well as the top global print and electronic media.
.
This enormous sample simply cannot be tampered with because no single institution has the ability to influence, let alone corrupt, data streaming from hundreds of thousands, if not millions, of points of origin. TrendTopper MediaBuzz utilizes a mathematical model that “normalizes” the data and allows us to make statistically-significant comparisons among the various measurements. The end result is a non-biased analytical tool that will allow you to gauge the relative values differing institutions are assigned by consumers, as well as measures of how that value changes over time.
.
The Top Colleges and Universities were also ranked by “Media Momentum”, defined as its largest change in Media Buzz from the end of the last survey and the largest change in media citations in the previous nine months. The study is longitudinal in nature with the latest analysis completed January 8, 2012.
.
About the Global Language Monitor
Austin, Texas-based Global Language Monitor is a global media consulting organization that provides brand management analytics for colleges and universities.
For more information, call 1.512.815.8836, email info@LanguageMonitor.
Top Private US Universities 2013
This post adds more detail to Top US Colleges and Universities by TrendTopper MediaBuzz Spring 2013.
.
.
Austin, Texas, February 11, 2013 – For the second year in a row, MIT topped Harvard for the top ranking of American universities according to the TrendTopper MediaBuzz ranking of American colleges and universities by the Global Language Monitor. This is the second time that a technical institute has topped the rankings.
In the Private University category, MIT and Harvard were followed by Columbia University; Stanford University; Yale; the University of Chicago (which slipped four spots); Cornell; Princeton, the University of Pennsylvania; and NYU. There are 130 private universities in the category.
The University of California, Berkeley took top public university honors making a huge move back into the Top Ten. Some 13 of the Top 25 are now public universities. The University of Minnesota gained 15 spots up to No. 20, while Wisconsin and Michigan dropped 11 and 12 spots respectively. There have now been four different schools taking the top spot in the last six years: Harvard, Michigan, Wisconsin, and MIT.
The University of California, Berkeley took top public university honors making a huge move back into the Top Ten. Some 13 of the Top 25 are now public universities. The University of Minnesota gained 15 spots up to No. 20, while Wisconsin and Michigan dropped 11 and 12 spots respectively.
.
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools. The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
The following lists the Top Private Universities for 2013:
Private Rank, Overall Rank 2013, Institution, 2012 Overall Rank
.
| Private Rank | Overall 2013 | Top Private | 2012 |
| 1 | 1 | Massachusetts Institute of Technology | 1 |
| 2 | 2 | Harvard University | 2 |
| 3 | 3 | Columbia University | 4 |
| 4 | 4 | Stanford University | 8 |
| 5 | 6 | Yale University | 9 |
| 6 | 7 | University of Chicago | 3 |
| 7 | 9 | Cornell University | 6 |
| 8 | 10 | Princeton University | 15 |
| 9 | 11 | University of Pennsylvania | 12 |
| 10 | 15 | New York University | 20 |
| 11 | 22 | Johns Hopkins University | 24 |
| 12 | 24 | Duke University | 21 |
| 13 | 25 | Boston College | 26 |
| 14 | 27 | University of Phoenix | 38 |
| 15 | 30 | University of Southern California | 32 |
| 16 | 33 | Boston University | 29 |
| 17 | 34 | Northwestern University | 31 |
| 18 | 35 | Georgetown University | 25 |
| 19 | 38 | George Washington University | 30 |
| 20 | 42 | University of Notre Dame | 53 |
| 21 | 45 | University of Miami | 37 |
| 22 | 47 | Washington University in St. Louis | 66 |
| 23 | 48 | Brown University | 36 |
| 24 | 51 | Carnegie Mellon University | 45 |
| 25 | 52 | Syracuse University | 49 |
| 25 | 53 | California Institute of Technology | 41 |
| 26 | 57 | Vanderbilt University | 46 |
| 27 | 61 | Tufts University | 71 |
| 28 | 62 | University of Rochester | 51 |
| 29 | 70 | American University | 107 |
| 30 | 71 | Emory University | 59 |
| 31 | 73 | Dartmouth College | 72 |
| 32 | 76 | Case Western Reserve University | 67 |
| 33 | 78 | Rice University | 72 |
| 34 | 79 | Loyola University Maryland | 154 |
| 35 | 80 | Loyola University, Chicago | 90 |
| 36 | 81 | Northeastern University | 74 |
| 37 | 82 | Tulane University | 86 |
| 38 | 84 | Howard University | 88 |
| 39 | 85 | Baylor University | 73 |
| 40 | 86 | Fordham University | 83 |
| 41 | 87 | Southern Methodist University | 87 |
| 42 | 89 | Villanova University | 89 |
| 43 | 90 | Drexel University | 93 |
| 44 | 92 | University of Denver | 94 |
| 45 | 94 | Wake Forest University | 76 |
| 46 | 96 | Rensselaer Polytechnic Institute | 97 |
| 47 | 97 | DePaul University | 102 |
| 48 | 98 | Rochester Inst. of Technology | 108 |
| 49 | 99 | Marquette University | 95 |
| 50 | 103 | Santa Clara University | 103 |
| 51 | 104 | Brandeis University | 99 |
| 52 | 105 | University of San Francisco | 175 |
| 53 | 106 | Brigham Young University—Provo | 63 |
| 54 | 107 | Lehigh University | 91 |
| 55 | 108 | Hofstra University | 115 |
| 56 | 112 | Texas Christian University | 98 |
| 57 | 113 | University of San Diego | 113 |
| 58 | 114 | Liberty University | 114 |
| 59 | 115 | St. Mary’s College of California | 112 |
| 60 | 117 | Catholic University of America | 116 |
| 61 | 118 | Pepperdine University | 128 |
| 62 | 119 | Illinois Institute of Technology | 123 |
| 63 | 120 | University of Dayton | 100 |
| 64 | 123 | St Louis University | 118 |
| 65 | 124 | Seattle University | 141 |
| 66 | 125 | University of the Pacific | 136 |
| 67 | 126 | Ithaca College | 142 |
| 68 | 129 | Loyola University New Orleans | 134 |
| 69 | 133 | St. Joseph’s University | 132 |
| 70 | 134 | Chapman University | 151 |
| 71 | 136 | Creighton University | 122 |
| 72 | 138 | Loyola Marymount University | 153 |
| 72 | 139 | Yeshiva University | 129 |
| 73 | 140 | Butler University | 131 |
| 74 | 142 | Drake University | 130 |
| 75 | 144 | Emerson College | 149 |
| 76 | 145 | University of Tulsa | 152 |
| 77 | 146 | Tuskegee University | 85 |
| 78 | 147 | St. Catherine University | 121 |
| 79 | 148 | Providence College | 127 |
| 80 | 149 | New Jersey Institute of Technology | 157 |
| 81 | 150 | Quinnipiac University | 155 |
| 82 | 151 | Clark University | 146 |
| 83 | 152 | Gonzaga University | 138 |
| 84 | 153 | Capella University | 147 |
| 85 | 155 | Rollins College | 198 |
| 86 | 156 | Walden University | 140 |
| 87 | 157 | Embry-Riddle Aeronautical U. | 163 |
| 88 | 158 | Xavier University of Louisiana | 181 |
| 89 | 159 | Kaplan University | 126 |
| 89 | 160 | Stevens Institute of Technology | 148 |
| 90 | 162 | Stetson University | 165 |
| 91 | 163 | Bradley University | 162 |
| 92 | 165 | Iona College | 178 |
| 93 | 166 | Manhattan College | 158 |
| 94 | 167 | Worcester Polytechnic Institute | 120 |
| 95 | 169 | St. Mary’s University of San Antonio | 188 |
| 96 | 170 | Elon University | 161 |
| 97 | 171 | Abilene Christian University | 170 |
| 98 | 172 | Valparaiso University | 171 |
| 99 | 173 | Simmons College | 182 |
| 100 | 174 | Fairfield University | 174 |
| 101 | 175 | St Johns University NY | 143 |
| 102 | 177 | Xavier University | 89 |
| 102 | 178 | Clarkson University | 173 |
| 103 | 180 | University of Dallas | 185 |
| 104 | 181 | University of Scranton | 179 |
| 105 | 183 | College of Charleston | 190 |
| 106 | 184 | Bentley University | 168 |
| 107 | 185 | Mills College | 160 |
| 108 | 187 | Oral Roberts University | 187 |
| 109 | 188 | Hamline University | 207 |
| 110 | 189 | Springfield College | 186 |
| 111 | 191 | Rider University | 176 |
| 112 | 192 | Roger Williams University | 95 |
| 113 | 193 | Wagner College | 194 |
| 114 | 194 | Sacred Heart University | 183 |
| 115 | 195 | University of Redlands | 156 |
| 116 | 197 | Western Governors University | 184 |
| 117 | 198 | Alfred University | 196 |
| 118 | 199 | John Carroll University | 164 |
| 119 | 200 | University of Portland | 195 |
| 120 | 201 | Augsburg College | 210 |
| 121 | 202 | Manhattanville College | 204 |
| 122 | 203 | Baldwin – Wallace College | 199 |
| 123 | 204 | University of Mary Hardin-Baylor | 191 |
| 124 | 207 | St Edward’s University | 197 |
| 125 | 208 | Rose-Hulman Institute of Technology | 159 |
| 126 | 209 | Hood College | 208 |
| 127 | 210 | Dillard University | 200 |
| 128 | 212 | St. Bonaventure University | 206 |
| 129 | 213 | LaSalle University | 203 |
| 130 | 214 | Whitworth University | 209 |
.
The full rankings of over 400 schools are available in the ”Higher Education 2013 TrendTopper MediaBuzz Rankings”.
..
This is the second major ranking to be released since the Penn State scandal. In the previous TTMB rankings 3.42% of citations had some association with the scandal. In this survey, scandal-related citations crept up to 6.8%. Penn State’s ranking had been on an upswing since since the success of their identity campaign in 2010. Since peaking in the Top 20 in 2011, Penn State fell to No. 51 in the immediate aftermath of the scandal in 2012. Penn State’s has now recovered to its current position at No. 39, which suggests that its reputation is still suffering the effects of the Sandusky scandal.
.
.
Emory in the university rankings and Claremont McKenna in the college rankings each had SAT misrepresentations made public since the last survey. Both fell in the rankings. Emory fell from No. 59 to No. 71. Claremont McKenna fell more dramatically from No. 33 to No. 75 in the College Rankings. Of course, it is open to question whether or not their drops were a direct result of their reported improprieties.
.
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools. The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
About TrendTopper MediaBuzz
GLM created the TrendTopper MediaBuzz analysis as a way of seeing the schools through the eyes of the world at large. In the rapidly changing communications and media environment of the early 21st Century, you cannot rely on telephone surveys, at-home interviews, newspaper clippings or television mentions in order to measure the value of a brand. Today the methodology must encompass the Twitters and YouTubes of the world as well as the tens of millions of blogs, the billions of web pages, as well as the top global print and electronic media.
.
This enormous sample simply cannot be tampered with because no single institution has the ability to influence, let alone corrupt, data streaming from hundreds of thousands, if not millions, of points of origin. TrendTopper MediaBuzz utilizes a mathematical model that “normalizes” the data and allows us to make statistically-significant comparisons among the various measurements. The end result is a non-biased analytical tool that will allow you to gauge the relative values differing institutions are assigned by consumers, as well as measures of how that value changes over time.
.
The Top Colleges and Universities were also ranked by “Media Momentum”, defined as its largest change in Media Buzz from the end of the last survey and the largest change in media citations in the previous nine months. The study is longitudinal in nature with the latest analysis completed January 8, 2012.
.
About the Global Language Monitor
Austin, Texas-based Global Language Monitor is a global media consulting organization that provides brand management analytics for colleges and universities.
For more information, call 1.512.815.8836, email info@LanguageMonitor.
Top US Public Colleges for 2013 by TrendTopper MediaBuzz
This data supplements the earlier announcement of Top US Colleges and Universities by TrendTopper MediaBuzz Spring 2013 by the Global Language Monitor.
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.
.
For the second year in a row, MIT topped Harvard for the top ranking of American universities according to the TrendTopper MediaBuzz ranking of American colleges and universities by the Global Language Monitor. This is the second time that a technical institute has topped the rankings. In the College Rankings the University of Richmond also took the top spot for two years running, this time topping a steadily rising Bucknell.
In the Top Public Colleges category Army, Navy, VMI and Air Force swept the top four positions as they did in the Service Academy category. Purchase and Geneseo, two SUNY schools, took the No.5 and 6 spots followed by Coast Guard, the South Dakota School of Mines and Technology, Elizabeth City State University, and the University of North Carolina School of the Arts. Geneseo was the top mover gaining forty-four spots in the ranking, while Elizabeth City State gained thirty-three. There are fifteen schools in the Top Public Colleges category.
.s
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools. The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
The following details the Top Public Colleges for 2013 by TrendTopper MediaBuzz.
2013 Category Rank, Overall Rank, Institution, Overall 2012 Ranking
| 2013 | Overall | Top Colleges – Public | 2012 |
| 1 | 3 | United States Military Academy | 19 |
| 2 | 13 | United States Naval Academy | 24 |
| 3 | 23 | Virginia Military Institute | 36 |
| 4 | 41 | United States Air Force Academy | 35 |
| 5 | 118 | SUNY—Purchase | 55 |
| 6 | 125 | SUNY—Geneseo | 169 |
| 7 | 137 | US Coast Guard Academy | 75 |
| 8 | 151 | South Dakota School of Mines and Technology | 173 |
| 9 | 156 | Elizabeth City State University | 189 |
| 10 | 160 | University of North Carolina School of the Arts | 167 |
| 11 | 165 | University of Minnesota Morris | 186 |
| 12 | 170 | New College of Florida | 192 |
| 13 | 180 | United States Merchant Marine Academy | 197 |
| 14 | 179 | SUNY College of Technology, Alfred | 70 |
| 15 | 180 | College of New Jersey | 184 |
.
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools. The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
About TrendTopper MediaBuzz
GLM created the TrendTopper MediaBuzz analysis as a way of seeing the schools through the eyes of the world at large. In the rapidly changing communications and media environment of the early 21st Century, you cannot rely on telephone surveys, at-home interviews, newspaper clippings or television mentions in order to measure the value of a brand. Today the methodology must encompass the Twitters and YouTubes of the world as well as the tens of millions of blogs, the billions of web pages, as well as the top global print and electronic media.
.
This enormous sample simply cannot be tampered with because no single institution has the ability to influence, let alone corrupt, data streaming from hundreds of thousands, if not millions, of points of origin. TrendTopper MediaBuzz utilizes a mathematical model that “normalizes” the data and allows us to make statistically-significant comparisons among the various measurements. The end result is a non-biased analytical tool that will allow you to gauge the relative values differing institutions are assigned by consumers, as well as measures of how that value changes over time.
.
The Top Colleges and Universities were also ranked by “Media Momentum”, defined as its largest change in Media Buzz from the end of the last survey and the largest change in media citations in the previous nine months. The study is longitudinal in nature with the latest analysis completed January 8, 2012.
.
About the Global Language Monitor
Austin, Texas-based Global Language Monitor is a global media consulting organization that provides brand management analytics for colleges and universities.
For more information, call 1.512.815.8836, email info@LanguageMonitor.
Top US Service Academies for 2013 by TrendTopper MediaBuzz
This data supplements the earlier announcement of Top US Colleges and Universities by TrendTopper MediaBuzz Spring 2013 by the Global Language Monitor.
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.
.
For the second year in a row, MIT topped Harvard for the top ranking of American universities according to the TrendTopper MediaBuzz ranking of American colleges and universities by the Global Language Monitor. This is the second time that a technical institute has topped the rankings. In the College Rankings the University of Richmond also took the top spot for two years running, this time topping a steadily rising Bucknell.
.
In the Top Service Academies category, West Point lept over Annapolis for the No. 1 spot by gaining sixteen spots in the overall rankings. Navy was followed by the Virginia Military Institute (up thirteen spots), Air Force, Coast Guard, and the US Merchant Marine Academy. (The Citadel was not included in this ranking because the Carnegie Commission considers the Institute a university.)
.s
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools. The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
The following details the Top US Academies for 2013 by TrendTopper MediaBuzz.
2013 Category Rank, Overall Rank, Institution, Overall 2012 Ranking*
| 2013 | Overall | Top Colleges – Military/Service | 2012 |
| 1 | 3 | United States Military Academy | 19 |
| 2 | 13 | United States Naval Academy | 24 |
| 3 | 23 | Virginia Military Institute | 36 |
| 4 | 41 | United States Air Force Academy | 35 |
| 5 | 137 | US Coast Guard Academy | 75 |
| 6 | 180 | United States Merchant Marine Academy | 197 |
*The Citadel was not included in this ranking because the Carnegie Commission considers the school a university.
Click on this link “Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools. The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
About TrendTopper MediaBuzz
GLM created the TrendTopper MediaBuzz analysis as a way of seeing the schools through the eyes of the world at large. In the rapidly changing communications and media environment of the early 21st Century, you cannot rely on telephone surveys, at-home interviews, newspaper clippings or television mentions in order to measure the value of a brand. Today the methodology must encompass the Twitters and YouTubes of the world as well as the tens of millions of blogs, the billions of web pages, as well as the top global print and electronic media.
.
This enormous sample simply cannot be tampered with because no single institution has the ability to influence, let alone corrupt, data streaming from hundreds of thousands, if not millions, of points of origin. TrendTopper MediaBuzz utilizes a mathematical model that “normalizes” the data and allows us to make statistically-significant comparisons among the various measurements. The end result is a non-biased analytical tool that will allow you to gauge the relative values differing institutions are assigned by consumers, as well as measures of how that value changes over time.
.
The Top Colleges and Universities were also ranked by “Media Momentum”, defined as its largest change in Media Buzz from the end of the last survey and the largest change in media citations in the previous nine months. The study is longitudinal in nature with the latest analysis completed January 8, 2012.
.
About the Global Language Monitor
Austin, Texas-based Global Language Monitor is a global media consulting organization that provides brand management analytics for colleges and universities.
For more information, call 1.512.815.8836, email info@LanguageMonitor.
Top US Art/Design/Music Schools by TrendTopper MediaBuzz for 2013
This data supplements the earlier announcement of Top US Colleges and Universities by TrendTopper MediaBuzz Spring 2013 by the Global Language Monitor.
To read about all Top Universities and Colleges, go here.
To see the Top Public Universities, go here.
To see the Top Private Universities, go here.
To see the Top Engineering Institutions, go here.
To see the Top Religion-related Universities, go here.
To see the Top Military/Service Academies, go here.
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.
.
For the second year in a row, MIT topped Harvard for the top ranking of American universities according to the TrendTopper MediaBuzz ranking of American colleges and universities by the Global Language Monitor. This is the second time that a technical institute has topped the rankings.
.
In the Top US Art/Design/Music School category, there are twenty-one institutions. SAIC (the School of the Art Institute of Chicago) topped the list, ranking at No. 5 overall, the highest in the overall college category in the history of the rankings. Following SAIC were the Pratt Institute and the Cooper Union, RISD and the Juilliard School. Therefore three of the top five schools were located in city of New York. Coming in at No. 6 was Boston’s Berklee College of Music with the largest jump in the rankings among it peers (up some 85 spots). Rounding out the Top Ten were the San Francisco Art Institute, University of the Arts-PA, the California Institute of the Arts, and the California College of the Arts. the S.F Art Institute was up twenty-three spots and the California College of the Arts was up forty-two.
.s
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools. The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
The following details the Top US Art/Design/Music School category for 2013 by TrendTopper MediaBuzz.
2013 Art/Design/Music Rank, Overall Rank, Institution, Overall 2012 Ranking
| 2013 | Overall | Top Colleges – Music/Art/Design | 2012 |
| 1 | 5 | School of the Art Institute of Chicago | 17 |
| 2 | 10 | Pratt Institute | 10 |
| 3 | 12 | The Cooper Union | 9 |
| 4 | 16 | Rhode Island School of Design | 37 |
| 5 | 45 | The Juilliard School | 15 |
| 6 | 69 | Berklee College of Music | 154 |
| 7 | 89 | San Francisco Art Institute | 112 |
| 8 | 93 | University of the Arts, PA | 102 |
| 9 | 95 | California Institute of the Arts | 119 |
| 10 | 102 | California College of the Arts | 146 |
| 11 | 118 | SUNY—Purchase | 55 |
| 12 | 140 | Boston Conservatory | 153 |
| 13 | 150 | New England Conservatory of Music | 180 |
| 14 | 154 | San Francisco Conservatory of Music | 174 |
| 15 | 157 | Curtis Institute of Music | 183 |
| 16 | 160 | University of North Carolina School of the Arts | 167 |
| 17 | 167 | Cleveland Institute of Music | 156 |
| 18 | 171 | Fashion Institute of Technology | 31 |
| 19 | 178 | Minneapolis College of Art and Design | 62 |
| 20 | 183 | School of the Visual Arts | 32 |
| 21 | 200 | Corcoran College of Art and Design | 139 |
To read about all Top Universities and Colleges, go here.
To see the Top Public Universities, go here.
To see the Top Private Universities, go here.
To see the Top Engineering Institutions, go here.
To see the Top Religion-related Universities, go here.
To see the Top Military/Service Academies, go here.
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.
.
The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
About TrendTopper MediaBuzz
GLM created the TrendTopper MediaBuzz analysis as a way of seeing the schools through the eyes of the world at large. In the rapidly changing communications and media environment of the early 21st Century, you cannot rely on telephone surveys, at-home interviews, newspaper clippings or television mentions in order to measure the value of a brand. Today the methodology must encompass the Twitters and YouTubes of the world as well as the tens of millions of blogs, the billions of web pages, as well as the top global print and electronic media.
.
This enormous sample simply cannot be tampered with because no single institution has the ability to influence, let alone corrupt, data streaming from hundreds of thousands, if not millions, of points of origin. TrendTopper MediaBuzz utilizes a mathematical model that “normalizes” the data and allows us to make statistically-significant comparisons among the various measurements. The end result is a non-biased analytical tool that will allow you to gauge the relative values differing institutions are assigned by consumers, as well as measures of how that value changes over time.
.
The Top Colleges and Universities were also ranked by “Media Momentum”, defined as its largest change in Media Buzz from the end of the last survey and the largest change in media citations in the previous nine months. The study is longitudinal in nature with the latest analysis completed January 8, 2012.
.
About the Global Language Monitor
Austin, Texas-based Global Language Monitor is a global media consulting organization that provides brand management analytics for colleges and universities.
For more information, call 1.512.815.8836, email info@LanguageMonitor.
Top US Engineering Universities for 2013
This data supplements the earlier announcement of Top US Colleges and Universities by TrendTopper MediaBuzz Spring 2013 by the Global Language Monitor.
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.
.
For the second year in a row, MIT topped Harvard for the top ranking of American universities according to the TrendTopper MediaBuzz ranking of American colleges and universities by the Global Language Monitor. This is the second time that a technical institute has topped the rankings.
.
The Massachusetts Institute of Technology again tops all US universities as well as receiving the Top Engineering School accolade. MIT was followed by Virginia Tech. the Georgia Institute of Technology. Purdue University, and Texas A&M University. Rounding out the Top Ten were Carnegie Mellon University, the Missouri U. of Science and Technology, Rice University, Rensselaer Polytechnic Institute and the Rochester Institute of Technology. The largest mover was Purdue, moving up some fourteen places.
.
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools. The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
The following details the Top US Engineering Schools for 2013 by TrendTopper MediaBuzz.
2013 Engineering Rank, Overall Rank, Institution, Overall 2012 Ranking
|
2013 |
Overall | Top Universities -Engineering |
2012 |
| 1 | 1 | Massachusetts Institute of Technology | 1 |
| 2 | 17 | Virginia Tech | 19 |
| 3 | 21 | Georgia Institute of Technology | 23 |
| 4 | 28 | Purdue University | 42 |
| 5 | 40 | Texas A&M University | 47 |
| 6 | 51 | Carnegie Mellon University | 45 |
| 7 | 72 | Missouri U. of Science and Technology | 78 |
| 8 | 78 | Rice University | 72 |
| 9 | 96 | Rensselaer Polytechnic Institute | 97 |
| 10 | 98 | Rochester Inst. of Technology | 108 |
| 11 | 119 | Illinois Institute of Technology | 123 |
| 12 | 139 | Cal Poly—San Luis Obispo | 172 |
| 13 | 149 | New Jersey Institute of Technology | 157 |
| 14 | 157 | Embry-Riddle Aeronautical U. | 163 |
| 15 | 160 | Stevens Institute of Technology | 148 |
| 16 | 161 | Colorado School of Mines | 150 |
| 17 | 162 | Stetson University | 165 |
| 18 | 167 | Worcester Polytechnic Institute | 120 |
| 19 | 176 | Michigan Technological University | 180 |
| 20 | 209 | Rose-Hulman Institute of Technology | 159 |
.
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools. The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
About TrendTopper MediaBuzz
GLM created the TrendTopper MediaBuzz analysis as a way of seeing the schools through the eyes of the world at large. In the rapidly changing communications and media environment of the early 21st Century, you cannot rely on telephone surveys, at-home interviews, newspaper clippings or television mentions in order to measure the value of a brand. Today the methodology must encompass the Twitters and YouTubes of the world as well as the tens of millions of blogs, the billions of web pages, as well as the top global print and electronic media.
.
This enormous sample simply cannot be tampered with because no single institution has the ability to influence, let alone corrupt, data streaming from hundreds of thousands, if not millions, of points of origin. TrendTopper MediaBuzz utilizes a mathematical model that “normalizes” the data and allows us to make statistically-significant comparisons among the various measurements. The end result is a non-biased analytical tool that will allow you to gauge the relative values differing institutions are assigned by consumers, as well as measures of how that value changes over time.
.
The Top Colleges and Universities were also ranked by “Media Momentum”, defined as its largest change in Media Buzz from the end of the last survey and the largest change in media citations in the previous nine months. The study is longitudinal in nature with the latest analysis completed January 8, 2012.
.
About the Global Language Monitor
Austin, Texas-based Global Language Monitor is a global media consulting organization that provides brand management analytics for colleges and universities.
For more information, call 1.512.815.8836, email info@LanguageMonitor.
Top US Religion-related Universities by TrendTopper MediaBuzz for 2013
This data supplements the earlier announcement of Top US Colleges and Universities by TrendTopper MediaBuzz Spring 2013 by the Global Language Monitor.
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools.
.
For the second year in a row, MIT topped Harvard for the top ranking of American universities according to the TrendTopper MediaBuzz ranking of American colleges and universities by the Global Language Monitor. This is the second time that a technical institute has topped the rankings.
.
In the Religion-related category, there are forty-three self-identified universities. Boston College nipped Georgetown for the Top Spot followed by Notre Dame, Loyola Maryland and Loyola Chicago. Baylor University came in at No. 6 and led fellow Christian universities Souther Methodist University, Texas Christian University and Liberty into the Top 20. Brandeis University was the top Jewish University, while Brighan Young represented LDS.
.s
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools. The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
The following details the Top US Religion-related Universities for 2013 by TrendTopper MediaBuzz.
2013 Religion-related Rank, Overall Rank, Institution, Overall 2012 Ranking
| 2013 | Overall | Top Religious | 2012 |
| 1 | 25 | Boston College | 26 |
| 2 | 35 | Georgetown University | 25 |
| 3 | 42 | University of Notre Dame | 53 |
| 4 | 75 | Loyola University Maryland | 154 |
| 5 | 76 | Loyola University Chicago | 90 |
| 6 | 85 | Baylor University | 73 |
| 7 | 86 | Fordham University | 83 |
| 8 | 87 | Southern Methodist University | 87 |
| 9 | 97 | DePaul University | 102 |
| 10 | 99 | Marquette University | 95 |
| 11 | 103 | Santa Clara University | 103 |
| 12 | 104 | Brandeis University | 99 |
| 13 | 106 | Brigham Young University—Provo | 63 |
| 14 | 112 | Texas Christian University | 98 |
| 15 | 114 | Liberty University | 114 |
| 16 | 115 | St. Mary’s College of California | 112 |
| 17 | 117 | Catholic University of America | 116 |
| 18 | 123 | St Louis University | 118 |
| 19 | 129 | Loyola University New Orleans | 134 |
| 20 | 133 | St. Joseph’s University | 132 |
| 21 | 138 | Loyola Marymount University | 153 |
| 22 | 139 | Yeshiva University | 129 |
| 23 | 147 | St. Catherine University | 121 |
| 24 | 148 | Providence College | 127 |
| 25 | 152 | Gonzaga University | 138 |
| 25 | 158 | Xavier University of Louisiana | 181 |
| 26 | 165 | Iona College | 178 |
| 27 | 166 | Manhattan College | 158 |
| 28 | 169 | St. Mary’s University of San Antonio | 188 |
| 29 | 172 | Abilene Christian University | 170 |
| 30 | 175 | Fairfield University | 174 |
| 31 | 177 | St Johns University NY | 143 |
| 32 | 178 | Xavier University | 89 |
| 33 | 181 | University of Dallas | 185 |
| 34 | 183 | University of Scranton | 179 |
| 35 | 188 | Oral Roberts University | 187 |
| 36 | 195 | Sacred Heart University | 183 |
| 37 | 200 | John Carroll University | 164 |
| 38 | 201 | University of Portland | 195 |
| 39 | 202 | Augsburg College | 210 |
| 40 | 203 | Manhattanville College | 204 |
| 41 | 208 | St Edward’s University | 197 |
| 42 | 213 | St. Bonaventure University | 206 |
| 43 | 214 | LaSalle University | 203 |
..
Click on this link ”Higher Education 2013 TrendTopper MediaBuzz Rankings” to order the the full report covering more than 400 schools. The report features analysis of college and university brand equity, the first brand affiliation measurements of MOOCs, fallout from scandals, rankings momentum and rankings velocity, and top schools by class.
.
About TrendTopper MediaBuzz
GLM created the TrendTopper MediaBuzz analysis as a way of seeing the schools through the eyes of the world at large. In the rapidly changing communications and media environment of the early 21st Century, you cannot rely on telephone surveys, at-home interviews, newspaper clippings or television mentions in order to measure the value of a brand. Today the methodology must encompass the Twitters and YouTubes of the world as well as the tens of millions of blogs, the billions of web pages, as well as the top global print and electronic media.
.
This enormous sample simply cannot be tampered with because no single institution has the ability to influence, let alone corrupt, data streaming from hundreds of thousands, if not millions, of points of origin. TrendTopper MediaBuzz utilizes a mathematical model that “normalizes” the data and allows us to make statistically-significant comparisons among the various measurements. The end result is a non-biased analytical tool that will allow you to gauge the relative values differing institutions are assigned by consumers, as well as measures of how that value changes over time.
.
The Top Colleges and Universities were also ranked by “Media Momentum”, defined as its largest change in Media Buzz from the end of the last survey and the largest change in media citations in the previous nine months. The study is longitudinal in nature with the latest analysis completed January 8, 2012.
.
About the Global Language Monitor
Austin, Texas-based Global Language Monitor is a global media consulting organization that provides brand management analytics for colleges and universities.
For more information, call 1.512.815.8836, email info@LanguageMonitor.
Words of the Year 2012
Apocalypse is the Top Word
Gangnam Style is the Top Phrase
Newtown AND Malala Yousafzai are the Top Names of the Year
Global Language Monitor’s 13th Annual Survey of Global English
Number of Words in the English Language: 1,019,729.6 (January 1, 2013 estimate)
AUSTIN, Texas December 27, 2012 – The Global Language Monitor has announced that ‘Apocalypse’ is the Top Word, ‘Gangnam Style’ is the Top Phrase and Newtown AND Malala Yousafzai are the Top Names of 2012 in its 13th annual global survey of the English language.
Apocalypse was followed by deficit, Olympiad, Bak’tun, and meme. Rounding out the top ten were MOOC, the Cloud, Omnishambles, Frankenstorm, and obesogenic.
“Apocalypse (Armageddon, and similar terms) reflects a growing fascination with various ‘end-of-the-world’ scenarios, or at least the end of life as we know it. This year the Mayan Apocalypse was well noted, but some eight of the top words and phrases were directly related to a sense of impending doom.” said Paul JJ Payack, President of the Global Language Monitor.
“These included: Apocalypse, Bak’tun, Frankenstorm, Global Warming/Climate Change, God Particle, Rogue Nukes, Solar Max, Near-Earth Asteroid. Media examples include the Mayan apocalypse frenzy in Russia, the US Presidential elections (Obamageddon, Romneygeddon), the threatened dissolution of the common currency in Europe (Eurogeddon), to the call for the United Nations to implement an ‘Armageddon-type’ policy to address previously undetected space rocks hurtling toward Earth.
“Our top words, phrases and names this year represent some five continents, which continues to confirm the ever-expanding nature of the English language.”
(See more on Apocalypse and Armageddon after the Top Words List.)
The Top Words of 2012 follow Rank/ Word / Comments
- Apocalypse / Armageddon, and variations thereof – The word Apocalypse has been in ascendance in the English for more than 500 years. However,recent years has witnessed an unprecedented resurgence of the word.
- Deficit — Looks like deficit-spending will plague Western democracies for at least the next decade. Note to economists of stripes: reducing the rate of increase of deficit spending actually increases the deficit.
- Olympiad — The Greeks measured time by the four-year interval between the Games. Moderns measure it by medal counts, rights fees and billions of eyeballs.
- Bak’tun — A cycle of 144,000 days in the Maya ‘Long Count’ Calendar. This bak’tun ends on December 21, 2012, also being called the Mayan Apocalypse. (Actually Maya ‘long-count’ calendars stretch hundreds of millions of years into the future, December 21st merely marks the beginning of a new cycle.)
- Meme – Internet Memes can best be conceived as thoughts or ideas rather than words, since they can and often do encompass sounds, photos, and text. Memes are propagated through every imaginable form of electronic communications, eventually surfacing in the traditional print and electronic media.
- MOOC – Massive Open Online Course; the nature of higher education is changing and MOOC is the phenomenon to watch.
- The Cloud — Neither the play by Aristophanes nor a forgotten title by Hitchcock, but rather where your data heads after you press <enter>.
- Omnishambles — From the UK and the top word of the Oxford American Dictionary team, where everything, everywhere seems to be in a state of disarray.
- Frankenstorm — Superstorm’s Sandy’s colloquial name. From a meteorologist’s lips to a globally recognized neologism within a few hours.
- Obesogenic – An environment that tends to encourage obesity. Lately it has been used to describe television advertisement that promote sugary and high-calorie snacks to kids.
- Hen — The Swedish attempt to create a gender-neutral pronoun to replace him or her or combinations thereof: hen.
- Derecho — A ‘land hurricane,’ a sudden storm with extremely strong, one-directional winds, such as the storm that swept from the Midwest into the Washington, D.C. area earlier this year.
- Hashtag — The ‘pound sign’ reborn as the all-powerful Twitter hash tag; what next a re-branding of the period as a ‘full stop’.
- Drones — Unmanned aerial vehicles (UAV) that are piloted remotely or by on-board computers; mostly used for military applications.
- Fracking — The extraction of fossil fuels by hydraulic fracturing in rock formations, and injecting fluids to force the release of hitherto inaccessible hydrocarbons.
- Phobes — The Loyal Opposition? How 19th c. of you. Opponents (of either side) are now cast as fear-filled and hateful phobes or haters.
- Superfood — An non-scientific term used to describe foods that are calorie sparse and nutrient dense.
- The 47 — Presidential candidate Mitt Romney characterization of the percentage of Americans who pay no Federal taxes.
- YOLO — You Only Live Once meant to convey derision or astonishment.
- Adorkable — The rise of the Nerds! A portmanteau word from dork and adorable.
Listen to Last Year’s (2011) Top Words of the Year
The words Apocalypse and Armageddon are intermixed in the current English language media. New words or neologisms are created with both stems all referring to some type of ’end-of-the-world-type’ phenomena. Both words stem from the final book of the New Testament, the Book of Revelation in which the final battle between good and evil (Armageddon) is revealed (apokalyptein).
Apocalyptic terms are combination or ‘portmanteau’ words linking a root word with ‘apocalypse’ such as the Snowpocalypse in the Washington, D.C. area several years ago mentioned by President Obama. Apocalypse, itself, can be traced to the ancient Greek word apokalyptein meaning to ‘uncover, restore, reveal or disclose’ (hence the name of the final book of the New Testament. The Book of Revelation). The words apocalypse and apocalyptic are both frequent expressions of the global media especially when used in reference to any cataclysmic event such as the South Asian Tsunami or the inundation of New Orleans by Hurricane Katrina back in 2005, as GLM then noted.
Terms related to Armageddon are also portmanteau words that ultimately can be traced to the same source. The Greek word Harmagedōn and its Hebrew counterpart har məgiddô both refer to the ancient settlement of Megiddo. Megiddo stood astride important Middle Eastern trade routes and was subsequently the scene of many battles in Biblical times. The word ‘Armageddon’ has come to be associated in the popular mind with any end-of-the-world scenario, such as portrayed in the movie of the same name, starring Bruce Willis, or the ‘Carmageddon’ event in Los Angeles, where one of the main freeways was shut down for a number of hours.
Methodology: GLM’s Word of the Year rankings are based upon actual word usage throughout the English-speaking world, which now numbers more than 1.83 billion people. To qualify for these lists, the words, names, and phrases must be found globally, have a minimum of 25,000 citations. and the requisite ‘depth’ and ‘breadth’ of usage. Depth is here defined as appearing in various forms of media; breadth that they must appear world-over, not limited to a particular profession or social group or geography.
GLM employs its NarrativeTracker technologies for global Internet and social media analysis. NarrativeTracker is based on global discourse, providing a real-time, accurate picture about any topic, at any point in time. NarrativeTracker analyzes the Internet, blogosphere, the top 275,000 print and electronic global media, as well as new social media sources as they emerge.
The Top Phrases of 2012
Rank / Phrase / Comment
- Gangnam Style: A South Korean YouTube video watched 1,000,000,000 times around the world cannot be ignored because it might be considered frivolous.
- Global Warming/Climate Change – No. 1 phrases for the first decade of the 21st century; still resonate well into its second decade.
- Fiscal Cliff – Sharp automatic tax increases and spending cuts to U.S. Federal programs that go into effect with the new year — if the Budget Control Act of 2011 is not addressed.
- The deficit—the difference between what the government takes in and what it spends—is projected to be reduced by roughly half in 2013
- God Particle — The ever-elusive Higgs Boson, the search for which, according to CERN, carries a 1 in 50,000,000 of creating a mini Black Hole that just might swallow the Earth. Oops.
- Rogue nukes — Iran and North Korea are the focus of attention again.
- Near-Earth Asteroid — Yet another year, another asteroid, another near-miss; this one slipping between the orbits of the Earth and the Moon.
- Binders Full of Women — Any unfortunate misstatement or turn of phrase, especially when viewed by some 50 million in a US Presidential Debate becomes immediately meme-worthy.
- Arab Spring — Still no Successor term as the Arab Spring morphs into something far more ominous.
- Solar max — The peak of the 11-year sunspot cycle; in 1854 solar storms melted telegraph wires; what’s in store for our all-pervasive electronic infrastructure?
- Big Data – No 1 on the 2012′s Tech List, ushering in a global transformation in how data is processed, analyzed, and turned into solutions.
- Ethical/Sustainable Fashion– A global movement that includes designs from indigenous communities and emerging peoples.
- Toxic Politics — See 2012 US Presidential Campaign.
- Citius, Altius, Fortius — (Faster, Higher, Stronger) The Olympic Motto, in Latin not Greek, of course.
- War Against Women — In the US an economic and social issue; in much of the world an issue of sexual slavery, honor killings, and lack of basic human rights.
The Top Names of 2012
Rank /Name / Comments
- Newtown and Malala Yousafzai (tie) — The Connecticut site of a horrific massacre of innocents; and the Pakistani girl shot by terrorists for promoting the right to education for girls.
- Xi Jinping — Replaces Hu Jintao, under whose administration China has seen a decade of extraordinary growth.
- Kate Middleton — With a baby on the way (and the publishing of photos of a most private nature), the Duchess of Cambridge maintains a high profile.
- President Obama – Hope and Change retreat further into the history books as Obama survives a brutal campaign.
- Mitt Romney — Soon to depart into the wormhole that most losing US Presidential candidates invariably find themselves. Dukakis? Mondale? Etc.
- London Olympics — A triumphal return to the Olympic stage that would have astounded those present at the first Post-War Games in 1948.
- Higgs Boson — The long-sought particle theorized to have been present at the creation, is confirmed in CERN experiments. (And, yes, Dr. Higgs, has lived to see confirmation of his conjecture.)
- Europe (E.U. / Eurogeddon) — United, breaking apart, saving the Euro, abandoning the Euro, with the UK again as an ‘interested onlooker’. How do you say ‘Plus ça change, plus c’est la même chose’ in German.
- Felix Baumgartner – Austrian Felix Baumgartner becomes the first skydiver to break the speed of sound, reaching a maximum …
- Senkaku Islands — No one actually cares about these rocky, inhospitable outcroppings; it’s the mineral rights under surround seas of concern here.
- John Roberts — Chief Justice of the US Supreme Court at the center of the upholding of the Affordable Healthcare Act (or Obamacare).
- Bibi (Benjamin Netanyahu) – The current Prime Minister of Israel.
- Mahmoud Ahmadinejad — The current president of Iran, a largely ceremonial post.
- Christopher Stevens – Ambassador to Libya, gunned down at the U.S. diplomatic mission in Benghazi.
- Angela Merkel — The chancellor of Germany attempting to hold together the currency union and avoid the Eurogeddon.
Top Words of the Decade
The Top Words of the Decade Global Warming, 9/11, and Obama outdistanced Bailout, Evacuee, and Derivative; Google, Surge, Chinglish, and Tsunami followed. Climate Change was top phrase; Heroes was the top name.
Previous Words of the Year include:
2011:
Top Words: No. 1 Occupy, No.2 Fracking, No.3 Drone
Top Phrases: No. 1 Arab Spring, No. 2 Royal Wedding, No.3 Anger and Rage
Top Names: No. 1 Steve Jobs, No. 2 Osama bin-laden and Seal Team Six, No.3 Fukushima
2010:
Top Words: No. 1 Spillcam, No. 2 Vuvuzela, No. 3 The Narrative
Top Phrases: No. 1 Anger and Rage, No. 2 Climate Change, No. 3 The Great Recession
Top Names: No. 1 Hu Jintao, paramount leader of China, No. 2 iPad, No. 3 Barack Obama
2009:
Top Words: No. 1 Twitter, No. 2 Obama-, No. 3 H1N1
Top Phrases: No. 1 King of Pop, No. 2 Obama-mania, No. 3 Climate Change
Top Names: No. 1 Obama, No. 2 Michael Jackson, No. 3 Mobama
2008:
Top Words: No. 1 Change, No. 2 Bailout, No. 3 Obama-mania
Top Phrases: No. 1 Financial Tsunami, No. 2 Global Warming, No. 3 “Yes, We Can!”
Top Names: No. 1 Barack Obama, No. 2 George W. Bush, No.3 Michael Phelps
2007:
Top Words: No. 1 Hybrid (representing all things green), No. 2: Surge
Top Phrase: Climate Change
Top Name: Al Gore
2006:
Top Word: Sustainable
Top Phrase: Stay the Course
Top Name: Dafur
2005:
Top Words: No. 1, Refugee No. 2: Tsunami No. 3: Katrina
Top Phrase: Outside the Mainstream
Top Name: (acts of ) God
2004:
Top Word: Incivility (for inCivil War)
Top Phrase: Red States/Blue States No. 2: Rush to War
Top Name: Dubya/Rove
2003:
Top Word: Embedded
Top Phrase: Shock and Awe, No. 2: Rush to War
Top Name: Saddam Hussein, No. 2 Dubya
2002:
Top Word: Misunderestimate
Top Phrase: Threat Fatigue
Top Name: W (Dubya)
2001:
Top Word: Ground Zero
Top Phrase: ‘Lets Roll’
Top Name: The Heros
2000:
Top Word: Chad
Top Phrase: Dot.com
Top Name: W (Dubya)
About The Global Language Monitor
Austin-Texas-based Global Language Monitor analyzes and catalogues the latest trends in word usage and word choices and their impact on the various aspects of culture, with a particular emphasis upon Global English.
For more information, call 1.512.815.8836, email info@LanguageMonitor.com, or visit www.LanguageMonitor.com.
The Battle for the Top Word of the Year (#WOTY) …
.
.
.
.
The war of the words continues to rage
From the TimesRepublican
December 30, 2012
By WES BURNS – (wburns@timesrepublican.com)
Shakespeare once said: What’s in a name? That which we call a rose by any other name would smell as sweet.
I know that, technically, Juliet said it. But she isn’t real; plus, I like to picture Shakespeare as the kind of guy that would loudly recite his own writing, trudging about his house at night hurling empty bottles into the fire place and generally annoying the neighbors.
But Juliet/Shakespeare/Imaginary Alcoholic Shakespeare has a point. Just how important is a name? For that matter, how important is a word? Sure, we call that delicious brown spice “cinnamon” but would our world be inexorably different if we called it some gibberish word like “torpin” or “churdally” or “blomkamp?”
You know, it might be. I don’t think I could start off my day with a hearty bowl of Blomkamp Toast Crunch.
And Shakespeare is proven wrong by breakfast cereal, once again.
Sorry to tell you, Willie Shakes, but the word is important. Very important. In fact they pass that most important of litmus tests; words are worth fighting over.
Now, I’m not talking about some hoary old clich about going to war over words; nor am I talking about some Walter Houston-esque prospector claiming your choice of words indicates a scuffle is to commence, right after long-shotting a spittoon from across the bar.
I’m talking about that most blood thirsty and ruthless of all battles: The All-Austere Blue Blood English Language Throwdown! 2012 HD Remix edition!
To see the Top Words of 2012, go here.
In one corner we have the old guard dictionary powerhouse Merriam Webster. The premiere league lexicographers at Merriam-Webster (a place I imagine smells of wig powder and silent racism) have been telling us what words are actually words and what words are “gutter speak” for 500 years. I totally fact checked that statement, you can bring it up in conversation later, free of repercussion.
In the other corner we have The American Dialect Society, which I’m pretty sure is a cover group for some kind of James Bond villain. American Dialect Society? That sounds WAY too benign to be real; these guys are hiding a laser in a mountain somewhere.
And in the um THIRD corner we have the Global Language Monitor, which I assume is some kind of super computer.
All three of these fierce warriors of the word are fighting for the same prize: The title of Word of the Year.
You see, each of these venerable groups, plus Google, put out a list around this time of year where they pick a word they feel best describes the year as a whole. With such venerable institutions such as Merriam Webster and Global Language Bot 3000 you can imagine that the words succinctly sum up the year at large.
Merriam-Webster’s word of the year for 2012? Socialism and Capitalism.
OK, so right out of the gate you guys are falling behind. You have two words for your “WORD of the year” entry and the two words you picked seem to have been randomly pulled out of a freshmen civics class. I’d imagine in a year full of natural and man-made disasters a lot of people didn’t really care about either, more so they just wanted their power back, or to not drown.
Alright, Merriam-Webster has only been at this since 2003 and I’m certain those tea-sippers look down upon the Internet with the same disdain they feel for what they still call the horseless carriage.
How about the American Dialect Society? They’ve been picking a “Word of the Year” since 1990 so they have to be well ready for action. And the American Dialect Society’s pick for “Word of the Year?”
What? They don’t announce it until the middle of January? Who waits until the next year to write the year in the review? Do they think some amazing word is going to come along on Dec. 29 and blow away the prospective title holder “Boo-Boo?”
The Global Language and Target Neutralization Robot has chosen “Apocalypse” as its “Word of the Year,” in a move that should terrify no one.
And what of the latest contender for “Word of the Year” kingmaker status, the good folks at Google? Their “Most Searched Word” cuts through the byzantine selection process of dictionary committees and killer robots and replaces it with some good old fashioned math.
The number one most searched word in 2012? Facebook. Oh, and number three is Yahoo.
People go to Google and search for Yahoo.
—
You know what? Global Language Murder Bot is right, Apocalypse is the Word of the Year. Which means I can already tell you the 2013 Word of the Year: Goodbye.
—
Wes Burns is a Sunday columnist. The views expressed in this column are personal views of the writer and don’t necessarily reflect the views of the T-R. Contact Wes Burns at 641-753-6611 or wburns@timesrepublican.com.
Recent Headlines
.
The idea of the fashion city is now a feature of the global competition between cities
..
Fashion has become increasingly intertwined with city status, domestically and globally according to recent studies. The growing competition among global cities for fashion and design as well as finance and commerce is detailed by Christopher Breward and David Gilbert in their book, Fashion’s World Cities:
The idea of the fashion city is now a feature of the global competition between cities, and has become a part of broader strategies of metropolitan boosterism that give prominence to what have become known as the ‘cultural industries.’…Permutations of [London, Paris, New York, Milan and Tokyo] and a few others have been routinely incorporated into the advertising of high fashion, after the name of a designer or brand, or etched into the glass of a shop window. In some cases the name of the fashion capital is incorporated into a brand name itself (as perhaps most famously in the case of DKNY – Donna Karan New York).
Hurricane Sandy: ‘Frankenstorm’ floods the English language
CNN didn’t like the nickname, saying that it “trivializes” a dangerous weather system. It banned it from CNN broadcasts. But there’s no stopping “Frankenstorm.” As this beast “barrels” up the coast and gets ready to “slam” the East Coast, “Frankenstorm” is also taking the English language by storm.
.
And the Top TV Words of the Year Are…
Television can do strange things to our speech. After watching Game of Thrones, for example, it’s hard not to talk about people in the fashion of creator George R.R. Martin. “Please meet my co-worker. This is Jim of House Finklestein, keeper of accounts, slayer of budget discrepancies, wielder of the office stapler.” In the wake of the Emmys, a media analytics company has helped quantify how popular programs and personalities are shaping our language—with a list of this year’s Top 10 television buzzwords.
Read more: http://entertainment.time.com/2012/09/25/and-the-top-television-words-of-the-year-are/#ixzz2DCK0aOFX
The Development of China a Concern to Western Countries
.
Big Data. Ou melhor, Big Challenge
Neste ano um dos assuntos mais falados foi Big Data. Uma pesquisa no Google Trends mostra um crescimento exponencial no interesse sobre o tema. Participei também de diversas palestras e reuniões com executivos para debater o assunto, e concluí que ainda estamos discutindo muito e fazendo relativamente pouco.
Claro que existem diversos casos de sucesso, mas a maioria das empresas ainda não tem uma visão clara do que é Big Data, do seu potencial e de como alavancar esta potencialidade. O próprio conceito de Big Data ainda está um pouco nebuloso. Veja, por exemplo, o que diz o Global Language Monitor em relação ao assunto: Big Data e Cloud estão entre os conceitos de tecnologia mais confusos da década – todo mundo usa, mas sequer sabe o que significa.
.
Kate Middleton spend 160,000 dollars per year to be pretty
Duchess of Cambridge, darling of fashion magazines, annually spends $ 160 000 for each of its glamorous public appearances. She must pay clothing and cosmetics, not to mention the gym, according to an estimate by the magazine L’OFFICIEL (Australia). Last year, Kate Middleton reportedly spent 56,000 dollars to buy cute outfits. This year, the amount is expected to rise to 114,000 dollars depending on the magazine.
.
Obscure words and London Olympics
What is common among the Dead Rubber, Eggbeater, Fletching and Pheidippidean Pheat?
These are some of the most obscure words and phrases related to the ongoing London Olympics selected by the Global Language Monitor (GLM). “The history of the Olympic Games spans over 2800 years, with the Games themselves persisting for over 1,000 years in the ancient world,” says Paul J J Payack, President of GLM. “The Games have garnered a rich tapestry of linguistic innovation concerning the nature of the Games, the individual sports, and the rituals surrounding the quadrennial festival,” he said.
‘Citius, Altius, Fortius’ (Olympic History); the Olympic motto in Latin for faster, higher, stronger; tops the list of words and phrases.